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54

tabletop griddle

Worth a look

Shows demand growing +103.1% this quarter, but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 88Growth 92Conversion 13Competition 55Returns 87Price range 17Avg price 46Brand share 0Review moat 50Quality gap 33

Growth

Great+103.1%

90-day search growth — must beat 0% to launch

Market size

Great$1.6M

$1.6M/yr · 789K searches

Returns

Great1.4%

return rate — above 5% kills the launch gate

Competition

Good52%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay1,545.63

avg incumbent reviews — the moat a new listing must climb

Avg price

Okay$198.06

avg listing price — sweet spot $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Price range

Bad$40.04–$391.02

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, tabletop griddle is a $1.6M/yr Amazon United States market (789K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 54/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

tabletop griddle market data

Units sold / yr
6K–8K
avg 250–500/product
Revenue / yr
$1.2M–$1.6M
units × avg price
Conversion rate
1.0%
Avg BSR
#436
Page quality
0%
Prime
63%
Sponsored
75%
Out of stock
9.3%
Avg brand age
37 months
Avg seller age
156 days

Competition & brand share

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.

Brands

5 flat

Sellers

69

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

52%

Top 20: 97%

Open market

0%

  • BLACKSTONE87%
  • Royal Gourmet10%
  • Chefman1%
  • PIT BOSS1%
  • SKOK1%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +103.1% search growth over the last 90 days.
40K30KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 5.4×

Top tabletop griddle search terms

  • blackstone camping griddle97K/yr
  • blackstone 22 inch griddle79K/yr
  • small blackstone grill54K/yr
  • blackstone tabletop griddle58K/yr
  • blackstone portable grill49K/yr
  • 22 blackstone griddle46K/yr
  • tabletop griddle43K/yr
  • table top griddle45K/yr
  • portable blackstone33K/yr
  • 22 inch blackstone griddle40K/yr
All search terms

Top tabletop griddle products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$64K8%$128K12%$191K16%$255K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about tabletop griddle

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Cleaning14%

“Very easy to clean up”

Grilling14%

“Perfect camp grill”

Quality-Overall12%

“High quality and easy to clean”

Value For Money7%

“Good Deal”

Size-Overall7%

“Great size”

Heating5%

“Heats evenly”

Ease Of Use4%

“Very easy to operate”

Advertised Vs Actual Product3%

“Works as advertised”

Assembly/Installation3%

“Assembly was pretty straightforward”

Portability3%

“Easy to transport”

What buyers complain about

Heating12%

“Was very hot”

Quality-Overall10%

“Needs improvement in quality”

Grilling8%

“Crappy Grill”

Size-Overall8%

“If it doesnt fit with this”

Value For Money5%

“Very disappointing for a $300 product”

Adhesion/Stickiness4%

“Rather sticky”

Durability4%

“its hard to trust the quality or durability”

Cooking Experience4%

“the cooking is really uneven”

Ease Of Cleaning3%

“Not cleanable”

Assembly/Installation3%

“Assembly wasnt the easiest”

Top return reasons

Size-Overall32%
Heating13%
Value For Money8%
Advertised Vs Actual Product6%
Functionality-Overall6%
Product Condition4%
Adhesion/Stickiness3%
Quality-Overall3%
Material Quality3%
Temperature Control3%

Common questions

Is tabletop griddle profitable to sell on Amazon United States?
The niche generates $1.6M/yr across 24 tracked products. 90-day search growth is +103.1%. Flapen's verdict: Worth a look (54/100).
How competitive is the tabletop griddle niche?
5 brands and 69 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in tabletop griddle?
Top complaints mined from reviews: Heating, Quality-Overall, Grilling. The return rate is 1.4%.
When does demand for tabletop griddle peak?
Demand peaks in May–Jun–Jul; the busiest month runs 5.4× the quietest.
What does it cost to enter the tabletop griddle niche?
Listings span $40.04–$391.02; the average listing price is $198.06 (sweet spot $15–$100). The average incumbent carries 1,546 reviews — the moat a new listing must climb.