swiss chard seeds
Skip itPrices mostly outside the sweet spot ($4.28–$9.88) — this niche doesn't clear our bar today.
Conversion
Incredible22.4%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Good660.54avg incumbent reviews — the moat a new listing must climb
Growth
Good+38.4%90-day search growth — must beat 0% to launch
Competition
Bad73%top-5 click share — a locked-up shelf
Brand share
Bad93%top-5 brand share — brand-locked demand
Market size
Bad$66K$66K/yr · 48K searches
Avg price
Bad$6.16avg listing price — sweet spot $15–$100
Price range
Bad$4.28–$9.88cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, swiss chard seeds is a $66K/yr Amazon United States market (48K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Mar–Apr–May. Verdict: Skip it — 49/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
swiss chard seeds market data
- Units sold / yr
- 8K–10K
- avg 500–750/product
- Revenue / yr
- $49K–$62K
- units × avg price
- Conversion rate
- 22.4%
- Avg BSR
- #988
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 9.7%
- Avg brand age
- 66 months
- Avg seller age
- 159 days
Competition & brand share
The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 falling
Sellers
7
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
73%
Top 20: 100%
Open market
2%
- Ohio Heirloom Seeds39%
- Sow Right Seeds28%
- Organo Republic13%
- The Old Farmer's Almanac8%
- SVI5%
- SWEET YARDS5%
- Open — no brand owns it (1 brand, 2%)
Demand & seasonality
Weekly Amazon search volume, last 62 weeks — +38.4% search growth over the last 90 days.Peak months: Mar, Apr, May · busiest ÷ quietest = 3.7×
Top swiss chard seeds search terms
- swiss chard seeds31K/yr
- swiss chard seeds for planting9K/yr
- chard seeds6K/yr
- rainbow chard seeds2K/yr
Top swiss chard seeds products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
100+ Heirloom Rainbow Mix Swiss Chard Seeds - Non-GMO Easy to Grow Delicious and Nutritious
Ohio Heirloom Seeds$4.284.2★915 rev
Organo Republic Swiss Chard Fordhook Seeds Pack 3.75 g - Over 200 Non-GMO Heirloom Swiss Chard Seeds for Planting Greens in Individual Seed Packet Greens Seeds for Planting Indoor & Outdoor Garden
Organo Republic$4.954.4★511 rev
Sow Right Seeds - Fordhook Swiss Chard Seed for Planting - Non-GMO Heirloom Packet with Instructions to Plant and Grow an Outdoor Home Vegetable Garden - Nutritious Flavorful - Great Gift (1)
Sow Right Seeds$4.974.3★253 rev
The Old Farmers Almanac Heirloom Swiss Chard Seeds (Rainbow Mixture) - Approx 120 Seeds - Non-GMO Open Pollinated USA Origin
The Old Farmer's Almanac$5.254.3★295 rev
Sow Right Seeds - Rainbow Swiss Chard Seeds for Planting - Non-GMO Heirloom Packet with Instructions to Plant and Grow a Home Vegetable Garden - Nutritious Chard Greens for Cooking (1)
Sow Right Seeds$4.974.4★479 rev
Newest
by launch date
SVI 200 Rainbow Mixture Swiss Chard Seeds (Beta Vulgaris VAR. Cicla) - Five Color Silverbeet Chard Colorful Stems Non GMO Heirloom Seed - Perfect Vegetable Seeds in Seed Packets for Home Garden
SVI$6.904,632 rev
Sow Right Seeds - Ruby Red Swiss Chard Seeds for Planting - Non-GMO Heirloom Variety with Vibrant Stalks - Ideal for Home Gardens & Greenhouses - Easy to Grow Chard for Abundant Harvest (1)
Sow Right Seeds$4.914 rev
Organo Republic Swiss Chard Fordhook Seeds Pack 3.75 g - Over 200 Non-GMO Heirloom Swiss Chard Seeds for Planting Greens in Individual Seed Packet Greens Seeds for Planting Indoor & Outdoor Garden
Organo Republic$4.95511 rev
Organo Republic Swiss Chard Ruby Red Seeds Pack 3.75G - Over 200 Non-GMO Heirloom Swiss Chard Seeds for Planting Greens in Individual Seed Packet Greens Seed for Planting Home Garden Indoor & Outdoor
Organo Republic$5.13511 rev
Rainbow Swiss Chard Seeds for Planting Heirloom Non GMO Packets 50 Seeds Plant & Grow Swiss Chard Home Outdoor Garden Great Gardening Gift - 1 Packet
Axel's Garden Seeds$4.92113 rev
Trending
90-day click momentumSVI 200 Rainbow Mixture Swiss Chard Seeds (Beta Vulgaris VAR. Cicla) - Five Color Silverbeet Chard Colorful Stems Non GMO Heirloom Seed - Perfect Vegetable Seeds in Seed Packets for Home Garden
SVI$6.904.0★
Organo Republic Swiss Chard Fordhook Seeds Pack 3.75 g - Over 200 Non-GMO Heirloom Swiss Chard Seeds for Planting Greens in Individual Seed Packet Greens Seeds for Planting Indoor & Outdoor Garden
Organo Republic$4.954.4★
Sow Right Seeds - Ruby Red Swiss Chard Seeds for Planting - Non-GMO Heirloom Variety with Vibrant Stalks - Ideal for Home Gardens & Greenhouses - Easy to Grow Chard for Abundant Harvest (1)
Sow Right Seeds$4.913.4★
Organo Republic Swiss Chard Ruby Red Seeds Pack 3.75G - Over 200 Non-GMO Heirloom Swiss Chard Seeds for Planting Greens in Individual Seed Packet Greens Seed for Planting Home Garden Indoor & Outdoor
Organo Republic$5.134.4★
Sow Right Seeds - Power Greens Seed Collection for Planting - Spinach Arugula Kale Mustard Greens and Rainbow Swiss Chard - Non-GMO Heirloom Seeds to Plant and Grow a Home Vegetable Garden
Sow Right Seeds$9.884.4★
What buyers say about swiss chard seeds
What buyers praise and complain about, mined from review topics.What buyers love
“Easy and fast germination”
“Just what I wanted”
“Beautiful color for raw salads”
“Easy to grow”
“Good selection”
“is worth the money”
“Strong”
What buyers complain about
“Horrible germination rate”
“Didn't work for me”
“Small # Seems ok, small quantity, haven't grrm yet”
“Complete waste of money”
Top return reasons
Common questions
- Is swiss chard seeds profitable to sell on Amazon United States?
- The niche generates $66K/yr across 13 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +38.4%. Flapen's verdict: Skip it (49/100).
- How competitive is the swiss chard seeds niche?
- 7 brands and 7 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 93% of demand.
- What do buyers complain about in swiss chard seeds?
- Top complaints mined from reviews: Plant Growth, Functionality-Overall, Size-Overall. The return rate is 0.1%.
- When does demand for swiss chard seeds peak?
- Demand peaks in Mar–Apr–May; the busiest month runs 3.7× the quietest.
- What does it cost to enter the swiss chard seeds niche?
- Listings span $4.28–$9.88; the average listing price is $6.16 (sweet spot $15–$100). The average incumbent carries 661 reviews — the moat a new listing must climb.