Swinging Ghost

Shoppers searched for this 217K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated $117K a year.

Searches, last 12 months

217K

Growth, 90 days vs prior 90

>1,000%

Conversion, latest week

1.5%

Market size, estimated

$117Ka year

Top search term

swinging ghost72K searches a year

Listings sell for $36.08 on average, from $18.72 to $53.78. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 750 to 1,000 of them. At $36.08 that is $27K to $36K a year per listing.

Average price

$36.08inside the $15 to $100 sweet spot

Price range

$18.72–$53.78

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

750–1,000

Revenue per listing a year

$27K–$36K

Returns

5.5%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 30.8% of listings are out of stock. The average listing ranks #1,573 within Outdoor Holiday Decorations. It carries 24 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

67%

Out of stock, average day

30.8%

Average rank

#1,573in Outdoor Holiday Decorations

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

24per listing

Listings tracked

15

13 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

13

Successful launches

1Amazon's first-year sales bar

Average brand age

20 months