Swimming Pool Chemicals
PassSwimming Pool Chemicals scores 65 out of 100, a Pass. Shoppers spend an estimated $2.0M a year here, search demand grew +384.0% this quarter, and an estimated 0.3% of orders come back.
- Flapen Score
- 65 / 100Top 16% of 8,839 Patio, Lawn & Garden niches · +9 vs the category median of 5665
- Market size
- $2.0M/yr271K searches / yr
- 90-day growth
- +384.0%search demand this quarter
- Competition
- 84%top-5 click share · 6 brands · 45 sellers
Flapen Score
Swimming Pool Chemicals against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Swimming Pool Chemicals is stronger. Inside it, weaker.
Market
The Swimming Pool Chemicals market on Amazon at a glance
Shoppers on Amazon United States searched for Swimming Pool Chemicals 271K times last year and spent an estimated $2.0M. The top 5 brands take 97% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 65 out of 100, a Pass.
01 · Demand
An estimated 22.7% of those searches ended in a purchase.
Shoppers searched for this 271K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 22.7% of those searches ended in a purchase. Searches in the last 90 days moved +384.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.0M a year.
- Searches, last 12 months
- 271K
- Growth, 90 days vs prior 90
- +384.0%
- Conversion, latest week
- 22.7%
- Market size, estimated
- $2.0Ma year
- Peak month
- June19.4× the quietest month
- Top search term
- alkalinity increaser102K searches a year
02 · Price
A sale here is worth $33.22.
Listings sell for $33.22 on average, from $9.70 to $74.52. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 5,000 to 6,000 of them. At $33.22 that is $166K to $199K a year per listing.
- Average price
- $33.22inside the $15 to $100 sweet spot
- Price range
- $9.70–$74.52
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 5,000–6,000
- Revenue per listing a year
- $166K–$199K
- Returns
- 0.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
78% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #31 within Cleaning Tools & Chemicals. It carries 2,089 reviews at 4.71 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 78%
- Prime listings
- 78%
- Out of stock, average day
- 0.0%
- Average rank
- #31in Cleaning Tools & Chemicals
- Average rating
- 4.71 starsAmazon United States average 4.42 stars
- Average reviews
- 2,089per listing
- Listings tracked
- 9
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 84 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 84 months
Products
Top Swimming Pool Chemicals products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Clorox Pool&Spa Swimming Pool Alkalinity Increaser Keeps pH Balanced 5LB (Pack of 1)
- Price
- $11.02
- Rating
- 4.7/5
- Reviews
- 5,002
- Age
- 6y ago

In The Swim Alkalinity Increaser for Swimming Pools - Raises Alkalinity and Balances pH Levels in Your Swimming Pool Water - 100% Sodium Bicarbonate - 25 Pounds
- Price
- $43.08
- Rating
- 4.7/5
- Reviews
- 2,464
- Age
- 18y ago

Clorox Pool & Spa Swimming Pool Alkalinity Increaser Keeps pH Balanced 16LB (Pack of 1)
- Price
- $27.75
- Rating
- 4.7/5
- Reviews
- 1,982
- Age
- 11y ago

In The Swim Alkalinity Increaser for Swimming Pools - Raises Alkalinity and Balances pH Levels in Your Swimming Pool Water - 100% Sodium Bicarbonate - 50 Pounds
- Price
- $74.52
- Rating
- 4.7/5
- Reviews
- 2,464
- Age
- 16y ago

Dohenys Alkalinity Up | Pool Alkalinity Increaser | Raises Total Alkalinity & pH | Water Balancer | Fast Acting | Reduces Corrosion | Proudly Made in USA | 25 lb
- Price
- $44.02
- Rating
- 4.7/5
- Reviews
- 376
- Age
- 6y ago
Trending
estimated 90-day click momentum
HTH 67060 Swimming Pool Care Alkalinity Up Raises Alkalinity Swimming Pool Chemical Stabilizes pH Fluctuation 5 Lbs
- Price
- $9.70
- Rating
- 4.7/5
- Reviews
- 451
- Age
- 4y ago

In The Swim Alkalinity Increaser for Swimming Pools - Raises Alkalinity and Balances pH Levels in Your Swimming Pool Water - 100% Sodium Bicarbonate - 50 Pounds
- Price
- $74.52
- Rating
- 4.7/5
- Reviews
- 2,464
- Age
- 16y ago

Clorox Pool&Spa Swimming Pool Alkalinity Increaser Keeps pH Balanced 5LB (Pack of 1)
- Price
- $11.02
- Rating
- 4.7/5
- Reviews
- 5,002
- Age
- 6y ago

In The Swim Alkalinity Increaser for Swimming Pools - Raises Alkalinity and Balances pH Levels in Your Swimming Pool Water - 100% Sodium Bicarbonate - 25 Pounds
- Price
- $43.08
- Rating
- 4.7/5
- Reviews
- 2,464
- Age
- 18y ago

Clorox Pool & Spa Swimming Pool Alkalinity Increaser Keeps pH Balanced 16LB (Pack of 1)
- Price
- $27.75
- Rating
- 4.7/5
- Reviews
- 1,982
- Age
- 11y ago
Newest
by launch date
HTH 67060 Swimming Pool Care Alkalinity Up Raises Alkalinity Swimming Pool Chemical Stabilizes pH Fluctuation 5 Lbs
- Price
- $9.70
- Rating
- 4.7/5
- Reviews
- 451
- Age
- 4y ago

In The Swim Solvay Bicar Sodium Bicarbonate Alkalinity Up 50 lbs.
- Price
- $53.47
- Rating
- 4.7/5
- Reviews
- 985
- Age
- 5y ago

Clorox Pool&Spa Swimming Pool Alkalinity Increaser Keeps pH Balanced 5LB (Pack of 1)
- Price
- $11.02
- Rating
- 4.7/5
- Reviews
- 5,002
- Age
- 6y ago

Dohenys Alkalinity Up | Pool Alkalinity Increaser | Raises Total Alkalinity & pH | Water Balancer | Fast Acting | Reduces Corrosion | Proudly Made in USA | 25 lb
- Price
- $44.02
- Rating
- 4.7/5
- Reviews
- 376
- Age
- 6y ago

Clorox Pool & Spa Swimming Pool Alkalinity Increaser Keeps pH Balanced 16LB (Pack of 1)
- Price
- $27.75
- Rating
- 4.7/5
- Reviews
- 1,982
- Age
- 11y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 84% of clicks. A locked shelf that new listings rarely crack.
Brands
6 falling
Sellers
45
Est. top-5 brand share
97%
Top 20: 100%
Est. top-5 click share
84%
Top 20: 100%
Open market
0%
- CLOROX Pool&Spa50%
- In The Swim32%
- Doheny's6%
- HTH6%
- Pool Mate4%
- SpaGuard3%
Demand
Swimming Pool Chemicals search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 19.4×
Search terms
Top Swimming Pool Chemicals search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- alkalinity increaser102K/yr
- alkalinity up40K/yr
- alkalinity increaser for swimming pools45K/yr
- pool alkalinity increaser31K/yr
- sodium bicarbonate for pools13K/yr
- pool alkalinity6K/yr
- alkalinity up for pools8K/yr
- alkalinity8K/yr
- total alkalinity increaser for pool5K/yr
- pool sodium bicarbonate3K/yr
Reviews and returns
What reviews say buyers love and hate about Swimming Pool Chemicals
We read the reviews and the return reasons for every product selling here.
“Does not come as pictured”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Swimming Pool Chemicals questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









