Is swarm commander profitable to sell on Amazon United States?

The niche generates $93K/yr across 13 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -52.4%. Flapen's verdict: Skip it (42/100).

How competitive is the swarm commander niche?

7 brands and 21 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 96% of demand.

What do buyers complain about in swarm commander?

Top complaints mined from reviews: Pest/Insect Control, Functionality-Overall, Value For Money. The return rate is 0.2%.

When does demand for swarm commander peak?

Demand peaks in Mar–Apr–May–Jun; the busiest month runs 19.1× the quietest.

What does it cost to enter the swarm commander niche?

Listings span $10.80–$35.21; the average listing price is $19.78 (sweet spot $15–$100). The average incumbent carries 311 reviews — the moat a new listing must climb.

swarm commander

Skip it

Soft demand (-52.4% this quarter) — this niche doesn't clear our bar today.

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Avg price

Great$19.78

avg listing price — sweet spot $15–$100

Review moat

Great311.38

avg incumbent reviews — the moat a new listing must climb

Price range

Great$10.80–$35.21

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Conversion

Okay3.7%

search→purchase rate — share of searches ending in a sale

Market size

Bad$93K

$93K/yr · 127K searches

Competition

Bad77%

top-5 click share — a locked-up shelf

Brand share

Bad96%

top-5 brand share — brand-locked demand

Growth

Bad-52.4%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, swarm commander is a $93K/yr Amazon United States market (127K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Mar–Apr–May–Jun. Verdict: Skip it — 42/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

swarm commander market data

Units sold / yr: 8K–10K; avg 500–750/product
Revenue / yr: $158K–$198K; units × avg price
Conversion rate: 3.7%
Avg BSR: #4,801
Page quality: 0%
Prime: 54%
Sponsored: 46%
Out of stock: 15.4%
Avg brand age: 56 months
Avg seller age: 161 days

Competition & brand share

The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 rising

Sellers

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

Swarm Commander55%
Bee Swarm Simulator17%
Bountiful Bees10%
Blythewood Bee Company8%
Swarm Science7%
Generic2%
Open — no brand owns it (1 brand, 2%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -52.4% search growth over the last 90 days.

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 19.1×

Open Trend

Top swarm commander search terms

swarm commander30K/yr -39.1%9.8% conv.
swarm commander bee lure18K/yr -48.0%10.8% conv.
bee swarm simulator48K/yr -69.8%0.9% conv.
bee swarm lure4K/yr -22.8%8.3% conv.
swarm lure4K/yr -25.8%6.6% conv.
swarm commander spray4K/yr -56.6%11.6% conv.
bee swarm simulator toys5K/yr -55.5%0.6% conv.
bee swarm6K/yr -67.0%2.1% conv.
bee swarm simulator plush8K/yr -81.7%1.2% conv.

All search terms

Top swarm commander products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Swarm Commander Premium Swarm Lure 2oz Spray Bottle with High Mist Sprayer

Swarm Commander$35.214.5★975 rev

Swarm Commander 2oz Spray Bottle

Swarm Commander$34.584.4★426 rev

Bountiful Bees Bee Bait Swarm Lure/Attract More Honey Bees to Your Bait hive

Bountiful Bees$23.834.2★679 rev

Swarm Science Swarm Lure - Scientific Formula Mimics Nasonov Pheromone - Honey Bee Swarm Attractant Long Lasting 2 oz Spray Bottle

Swarm Science$24.624.2★219 rev

Blythewood Bee Company Swarm Commander Super Lure - Bee Lure - 1 Pack

Blythewood Bee Company$13.734.0★410 rev

Newest

by launch date

Hxszk 2 Pack Swarm Trap Hanger 3mm Heavy Duty Alloy Steel Hook 250Lbs Capacity Teflon Coated Beekeeping Supplies for Swarm Commander Lure Bee Swarm Trap

Hxszk$17.693 rev

3mo ago

Swarm Sauce Ultimate Honey Bee Swarm Lure for Honey Bees Synthetic Nasonov Pheromone Blend Bee Swarm Attractant for Swarm Traps Long Lasting Honey Bee Lure for Beekeepers (1/2 Oz. Dropper)

Generic$13.918 rev

3mo ago

Blythewood Bee Company Swarm Commander Premium Swarm Lure - Crush Vials 5 Pack

Blythewood Bee Company$13.95275 rev

3y ago

Bee Swarm Simulator Brown Bear Action Figure Pack w/Mystery Bee & Honeycomb Case (5 Articulated Figure & Bonus Items Series 1)

Bee Swarm Simulator$12.01108 rev

4y ago

Bee Swarm Simulator Mother Bear Action Figure Pack w/Mystery Bee & Honeycomb Case (5 Articulated Figure & Bonus Items Series 1)

Bee Swarm Simulator$11.0580 rev

4y ago

What buyers say about swarm commander

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money21%

“Worth every penny”

Quality-Overall17%

“Extremely happy, exceeded expectations”

Advertised Vs Actual Product13%

“Product as described”

Smell11%

“Best scent lure I have used”

Pest/Insect Control7%

“Great for catching swarms”

Ease Of Use5%

“Easy to use”

Durability4%

“Used this product for years”

Efficiency4%

“Very effective”

Collectibles4%

“Collection”

Assembly/Installation4%

“Easy construction”

What buyers complain about

Pest/Insect Control25%

“So far no bees have been attracted”

Functionality-Overall23%

“Didn't work”

Value For Money20%

“Good price doesnt last”

Leak-Proof8%

“spilled pretty much the entire bottle”

Durability8%

“Took a week”

Quality-Overall8%

“Cheaply made”

Instructions/User Manual/Troubleshooting4%

“I baited 3 boxes per instructions on bottle with the lure yesterday so have not seen any results yet”

Weight Heavy1%

“Not super heavy-duty”

Top return reasons

Functionality-Overall35%

Smell20%

Defective Material/Parts15%

Leak-Proof11%

Advertised Vs Actual Product7%

Value For Money4%

Pest/Insect Control4%

Ethical Trade/Fair Trade2%

Product Condition2%

Common questions

Is swarm commander profitable to sell on Amazon United States?: The niche generates $93K/yr across 13 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -52.4%. Flapen's verdict: Skip it (42/100).
How competitive is the swarm commander niche?: 7 brands and 21 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 96% of demand.
What do buyers complain about in swarm commander?: Top complaints mined from reviews: Pest/Insect Control, Functionality-Overall, Value For Money. The return rate is 0.2%.
When does demand for swarm commander peak?: Demand peaks in Mar–Apr–May–Jun; the busiest month runs 19.1× the quietest.
What does it cost to enter the swarm commander niche?: Listings span $10.80–$35.21; the average listing price is $19.78 (sweet spot $15–$100). The average incumbent carries 311 reviews — the moat a new listing must climb.