Is sunflower outdoor decor profitable to sell on Amazon United States?

The niche generates $27K/yr across 54 tracked products. 1 of 14 products launched in the last 360 days are still selling. 90-day search growth is +129.8%. Flapen's verdict: Worth a look (63/100).

How competitive is the sunflower outdoor decor niche?

42 brands and 48 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 53% of demand.

What do buyers complain about in sunflower outdoor decor?

Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 1.7%.

When does demand for sunflower outdoor decor peak?

Demand peaks in Apr–May–Aug–Sep; the busiest month runs 6.4× the quietest.

What does it cost to enter the sunflower outdoor decor niche?

Listings span $6.79–$38.07; the average listing price is $19.69 (sweet spot $15–$100). The average incumbent carries 785 reviews — the moat a new listing must climb.

sunflower outdoor decor

Worth a look

Shows demand growing +129.8% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Growth

Incredible+129.8%

90-day search growth — must beat 0% to launch

Avg price

Great$19.69

avg listing price — sweet spot $15–$100

Brand share

Great53%

top-5 brand share — no brand owns this niche

Returns

Great1.7%

return rate — above 5% kills the launch gate

Competition

Great36%

top-5 click share — an open shelf

Price range

Good$6.79–$38.07

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good785.09

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Bad2.0%

search→purchase rate — share of searches ending in a sale

Market size

Bad$27K

$27K/yr · 68K searches

Signals Trending

According to Flapen's Amazon United States niche tracking, sunflower outdoor decor is a $27K/yr Amazon United States market (68K searches/yr). The top 5 brands hold 53% of demand. Demand peaks in Apr–May–Aug–Sep. Verdict: Worth a look — 63/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

sunflower outdoor decor market data

Units sold / yr: 2K–2K; avg 0–100/product
Revenue / yr: $30K–$39K; units × avg price
Conversion rate: 2.0%
Avg BSR: #443
Page quality: 0%
Prime: 100%
Sponsored: 96%
Out of stock: 6.2%
Avg brand age: 26 months
Avg seller age: 178 days

Competition & brand share

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

Brands

42 falling

Sellers

Top-5 brand share

53%

Top 20: 82%

Top-5 click share

36%

Top 20: 71%

Open market

43%

YEAHOME21%
hogardeck13%
Viveta9%
WAIU5%
ABELOTS5%
EDOF3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +129.8% search growth over the last 90 days.

Peak months: Apr, May, Aug, Sep · busiest ÷ quietest = 6.4×

Open Trend

Top sunflower outdoor decor search terms

sunflower garden decor19K/yr +157.1%1.4% conv.
sunflower yard decor15K/yr +148.8%0.9% conv.
metal sunflowers outdoor decor16K/yr +152.8%2.3% conv.
metal sunflower10K/yr +65.4%1.7% conv.
metal sunflowers5K/yr +69.9%1.5% conv.
sunflower garden3K/yr +110.2%0.9% conv.

All search terms

Top sunflower outdoor decor products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

YEAHOME Garden Decor for Outside 2 Pack 22.4 Sunflower Garden Stakes Spring Decor Metal Flowers with Shaking Head Yard Art for Outdoor Yard Lawn Patio Decoration

YEAHOME$15.994.4★713 rev

Viveta Sunflower Wind Spinner 56 Metal Wind Spinner with Stake Wind Spinners for Yard and Garden Lawn Patio Decor

Viveta$20.644.5★1,965 rev

hogardeck Garden Decor for Outside 2 Pack Sunflower Decorative Garden Stakes for Spring Outdoor Yard Decor Metal Yard Art with Shaking Head for Garden Lawn Porch Decorations

hogardeck$14.264.5★557 rev

WAIU Metal Sunflower Flower Garden Stakes Wind Catcher Spinner Garden Stakes Garden Windmill Stakes Outdoor Wind Catchers Yard Decor Stakes Set of 3

WAIU$17.784.2★88 rev

YEAHOME Garden Decor for Outside 2 Pack 37 Metal Sunflowers Garden Stakes Spring Wall Decor Yellow Look & Personalities Flowers Yard Art for Outdoor Lawn Backyard Porch Patio Home Decorations

YEAHOME$27.584.3★107 rev

Newest

by launch date

Amyhill Summer Sunflower Outdoor Decoration Metal Garden Stakes 23 Inch Sunflower Welcome Yard Sign Decoration Summer Decorative Garden Stake for Home Outside Lawn Patio Walkway Backyard Porch Decor

Amyhill$21.286 rev

3mo ago

GIGALUMI Solar Garden Lights Artificial Sunflowers LED Garden Decor Carefree Sunflower Solar Lights Outdoor Yard Decorations Outdoor Everlasting Sunflower Decor Gift for Yard Patio (Set of 2)

GIGALUMI$21.1583 rev

6mo ago

YEAHOME Garden Decor for Outside 2 Pack 37 Metal Sunflowers Garden Stakes Spring Wall Decor Yellow Look & Personalities Flowers Yard Art for Outdoor Lawn Backyard Porch Patio Home Decorations

YEAHOME$27.58107 rev

9mo ago

Metal Sunflower Garden Stakes Outdoor Decor 5 PCS Decorative Yard Art Flowers with Shaking Head Weather Resistant Sunflower Yard Decorations for Lawn Patio Flower Bed & Pathway

ABELOTS$19.849 rev

10mo ago

Garden Decor for Outside 2 Pack 40 inch Sunflower Garden Stakes Spring Decor Metal Flower Yard Art for Outdoor Lawn Ornaments Garden Pathways and Patio Decoration

ABELOTS$25.8719 rev

11mo ago

What buyers say about sunflower outdoor decor

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow20%

“Bright & beautiful”

Color14%

“very colorful”

Quality-Overall12%

“Beautiful Garden Lights and Great Quality”

Design-Overall7%

“feature an elegant design”

Advertised Vs Actual Product6%

“Exactly as described”

Value For Money5%

“Very affordable”

Assembly/Installation5%

“Easy setup”

Size-Overall4%

“Perfect size”

Gifting Purpose3%

“Great gift idea”

Strength3%

“It is sturdy”

What buyers complain about

Size-Overall23%

“it obviously has a short”

Durability10%

“this one started coming apart”

Quality-Overall9%

“This product is overpriced for the quality”

Brightness/Shine/Glow9%

“dont really shine”

Functionality-Overall8%

“Doesnt work”

Advertised Vs Actual Product4%

“Looks can be deceiving”

Value For Money4%

“He's a little expensive”

Assembly/Installation3%

“couldn't be assembled”

Strength2%

“flimsy”

Defective Material/Parts2%

“Item was defective”

Top return reasons

Size-Overall32%

Advertised Vs Actual Product11%

Defective Material/Parts9%

Functionality-Overall7%

Quality-Overall7%

Brightness/Shine/Glow6%

Material Quality5%

Bulb Flicker/Dimming/Color4%

Color3%

Assembly/Installation2%

Common questions

Is sunflower outdoor decor profitable to sell on Amazon United States?: The niche generates $27K/yr across 54 tracked products. 1 of 14 products launched in the last 360 days are still selling. 90-day search growth is +129.8%. Flapen's verdict: Worth a look (63/100).
How competitive is the sunflower outdoor decor niche?: 42 brands and 48 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 53% of demand.
What do buyers complain about in sunflower outdoor decor?: Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 1.7%.
When does demand for sunflower outdoor decor peak?: Demand peaks in Apr–May–Aug–Sep; the busiest month runs 6.4× the quietest.
What does it cost to enter the sunflower outdoor decor niche?: Listings span $6.79–$38.07; the average listing price is $19.69 (sweet spot $15–$100). The average incumbent carries 785 reviews — the moat a new listing must climb.