Succulent Rocks

Shoppers searched for this 321K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.8% of those searches ended in a purchase. Searches in the last 90 days moved +15.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $173K a year.

Searches, last 12 months

321K

Growth, 90 days vs prior 90

+15.3%

Conversion, latest week

5.8%

Market size, estimated

$173Ka year

Peak month

May6.4× the quietest month

Top search term

pebbles for indoor plants79K searches a year

Listings sell for $9.32 on average, from $5.41 to $16.53. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $9.32 that is $5K to $7K a year per listing.

Average price

$9.32under the $15 to $100 sweet spot

Price range

$5.41–$16.53

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

500–750

Revenue per listing a year

$5K–$7K

Returns

1.7%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #36 within Hardscaping Materials. It carries 1,781 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

2.9%

Average rank

#36in Hardscaping Materials

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

1,781per listing

Listings tracked

31

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

46 months