stovetop grill
Skip itA small market ($69K/yr) — this niche doesn't clear our bar today.
Avg price
Great$51.82avg listing price — sweet spot $15–$100
Brand share
Good64%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Good$19.70–$161.23cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,306.58avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.4%return rate — above 5% kills the launch gate
Growth
Bad-9.2%90-day search growth — must beat 0% to launch
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Market size
Bad$69K$69K/yr · 94K searches
According to Flapen's Amazon United States niche tracking, stovetop grill is a $69K/yr Amazon United States market (94K searches/yr). The top 5 brands hold 64% of demand. Verdict: Skip it — 39/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
stovetop grill market data
- Units sold / yr
- 1K–2K
- avg 0–100/product
- Revenue / yr
- $65K–$78K
- units × avg price
- Conversion rate
- 1.4%
- Avg BSR
- #51
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 92%
- Out of stock
- 1.2%
- Avg brand age
- 43 months
- Avg seller age
- 172 days
Competition & brand share
The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.Brands
18 falling
Sellers
78
Top-5 brand share
64%
Top 20: 100%
Top-5 click share
56%
Top 20: 96%
Open market
31%
- Lodge25%
- QuliMetal13%
- EWFEN12%
- Utheer9%
- Vayepro5%
- GGC5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -9.2% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top stovetop grill search terms
- stove top grill for gas stove11K/yr
- gas stove griddle plate16K/yr
- flat top for stove7K/yr
- grill stove6K/yr
- parrilla para estufa9K/yr
- flat top griddle for gas stove6K/yr
- griddle top for gas stove6K/yr
- flat top for gas stove5K/yr
- blackstone stove top griddle4K/yr
- gas stove grill plate5K/yr
Top stovetop grill products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Lodge Reversible Cast Iron Grill/Griddle Pan 16.75 x 9.5 - Pre-Seasoned Dual-Sided Double Burner for BBQ Eggs Pancakes Burgers - PFAS Free Cookware - Flat Top Plate for Oven Grill & Campfire
Lodge$38.464.5★27,563 rev
Nonstick Nanoceramic Griddle Plate Pre-Seasoned Heavy-Duty Flat Top Insert Universal Outdoor Cooking Griddle for Gas Grill/Charcoal/Gas Stove Camping Tailgating Parties & Backyard BBQ 17x13
QuliMetal$64.324.5★1,716 rev
EWFEN Reversible Grill/Griddle 16.7x9.5 Pre-Seasoned Cast Iron Griddle Pan Double Burner Cookware Rectangular Stovetop Griddle with Handles Flat Top Plate for Oven Grill & Campfire
EWFEN$19.704.3★428 rev
GGC Cast Iron Reversible Grill GriddleDouble Sided Grill Pan Perfect for Gas Grills and Stove Tops 13 x 8.25 Rectangular Baking Flat and Ribbed Griddle Plate
GGC$25.114.4★899 rev
SENSARTE Nonstick Grill Pan for Stove Tops Versatile Griddle with Pour Spouts Square Big Cooking Surface Durable Skillet Indoor & Outdoor Grilling. PFOA Free 9.5 Inch
SENSARTE$20.084.6★2,710 rev
Newest
by launch dateEWFEN Reversible Grill/Griddle 16.7x9.5 Pre-Seasoned Cast Iron Griddle Pan Double Burner Cookware Rectangular Stovetop Griddle with Handles Flat Top Plate for Oven Grill & Campfire
EWFEN$19.70428 rev
Allstare WB31X24738 Cast Iron Griddle Replacement Parts for GE Gas Stove Parts WB31X49806 Center Griddle Plate Adora 19.5 x 9 General Electric Gas Range Stove Top Griddle GE Cooktop Flat Top Pan
Allstare$48.7142 rev
Upgraded WB31X24738 Cast Iron Griddle Replacement for GE Appliance Stove Range Cooktop Nitrided & Vegetable Oil Seasoned WB31X49806 19.59 Gas Stove Top Center Part NO FTFE & PFAS
KVZKVZ$56.87215 rev
Nutrichef Double Burner Griddle Non-Stick Stove Top Griddle for Gas Stove Dishwasher Safe Heatproof Bakelite Handles Even Heat Distribution PFOA & PFOS Free 20 x 12 x 0.8 Inch (Black)
NutriChef$38.511,056 rev
Vivicreate Cast Iron Griddle Skillet for Stove Top and Gas Grill Flat Top Grill and Reversible Grill Griddle for Indoor or Camping Cooking Comal Plancha para Tortillas
vivicreate$21.5748 rev
Trending
90-day click momentum
Upgraded WB31X24738 Cast Iron Griddle Replacement for GE Stove Parts WB31X24998 GE Stove Top Griddle WB31X49806 General Electric Gas Range Cooktop Center Griddle Plate JGB700SEJ4SS Flat Top Pan
Allstare$50.204.2★
Vivicreate Cast Iron Griddle Skillet for Stove Top and Gas Grill Flat Top Grill and Reversible Grill Griddle for Indoor or Camping Cooking Comal Plancha para Tortillas
vivicreate$21.574.0★
Griddle for Gas Grill Cast Iron Griddle for Gas Grill & Stove Top 17x13 Flat Top Griddle Nonstick Grill Griddle Plate for Charcoal Outdoor Camping Cooking for Blackstone Style Flat Top Grill
Uniflasy$63.314.4★
Nutrichef Double Burner Griddle Non-Stick Stove Top Griddle for Gas Stove Dishwasher Safe Heatproof Bakelite Handles Even Heat Distribution PFOA & PFOS Free 20 x 12 x 0.8 Inch (Black)
NutriChef$38.514.5★
Allstare WB31X24738 Cast Iron Griddle Replacement Parts for GE Gas Stove Parts WB31X49806 Center Griddle Plate Adora 19.5 x 9 General Electric Gas Range Stove Top Griddle GE Cooktop Flat Top Pan
Allstare$48.714.4★
What buyers say about stovetop grill
What buyers praise and complain about, mined from review topics.What buyers love
“its pretty affordable for its quality too”
“cleans up nice”
“The size is convenient”
“Worth the money”
“cooks great”
“Just as shown”
“Heavy and sturdy”
“Great Heat Retention”
“Really good non-stick finish”
“It is durable”
What buyers complain about
“It's small”
“Way too heavy”
“Everything sticks to it”
“so durability is questionable”
“Not easy to clean”
“uneven heating and cooking”
“also started to rust after one week”
“Bad Quality”
“Handle come a lil loose”
“Handle design decreases cooking area”
Top return reasons
Common questions
- Is stovetop grill profitable to sell on Amazon United States?
- The niche generates $69K/yr across 24 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -9.2%. Flapen's verdict: Skip it (39/100).
- How competitive is the stovetop grill niche?
- 18 brands and 78 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 64% of demand.
- What do buyers complain about in stovetop grill?
- Top complaints mined from reviews: Size-Overall, Weight Heavy, Adhesion/Stickiness. The return rate is 4.4%.
- When does demand for stovetop grill peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the stovetop grill niche?
- Listings span $19.70–$161.23; the average listing price is $51.82 (sweet spot $15–$100). The average incumbent carries 3,307 reviews — the moat a new listing must climb.