Is stihl chainsaw chain 18 inch profitable to sell on Amazon United States?

The niche generates $83K/yr across 17 tracked products. 90-day search growth is +3.6%. Flapen's verdict: Skip it (38/100).

How competitive is the stihl chainsaw chain 18 inch niche?

8 brands and 54 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 97% of demand.

What do buyers complain about in stihl chainsaw chain 18 inch?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Advertised Vs Actual Product. The return rate is 2.5%.

When does demand for stihl chainsaw chain 18 inch peak?

Demand peaks in Oct; the busiest month runs 2.4× the quietest.

What does it cost to enter the stihl chainsaw chain 18 inch niche?

Listings span $21.61–$66.48; the average listing price is $35.24 (sweet spot $15–$100). The average incumbent carries 4,599 reviews — the moat a new listing must climb.

stihl chainsaw chain 18 inch

Skip it

Brand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.

Avg price

Incredible$35.24

avg listing price — sweet spot $15–$100

Price range

Incredible$21.61–$66.48

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.5%

return rate — above 5% kills the launch gate

Conversion

Good5.2%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+3.6%

90-day search growth — must beat 0% to launch

Competition

Bad70%

top-5 click share — a locked-up shelf

Review moat

Bad4,598.88

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$83K

$83K/yr · 45K searches

Brand share

Bad97%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, stihl chainsaw chain 18 inch is a $83K/yr Amazon United States market (45K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Oct. Verdict: Skip it — 38/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

stihl chainsaw chain 18 inch market data

Units sold / yr: 3K–3K; avg 100–250/product
Revenue / yr: $88K–$106K; units × avg price
Conversion rate: 5.2%
Avg BSR: #114
Page quality: 0%
Prime: 100%
Sponsored: 71%
Out of stock: 5.3%
Avg brand age: 41 months
Avg seller age: 156 days

Competition & brand share

The top 5 products capture 70% of clicks — a locked-up shelf that new listings rarely crack.

Brands

8 falling

Sellers

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

Stihl57%
KAKEI21%
FUNKYWOO10%
JINFFR5%
Molten.2%
KUZA2%
Open — no brand owns it (2 brands, 3%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +3.6% search growth over the last 90 days.

Peak months: Oct · busiest ÷ quietest = 2.4×

Open Trend

Top stihl chainsaw chain 18 inch search terms

stihl chainsaw chain 18 inch18K/yr -0.6%3.5% conv.
stihl 18 inch chain8K/yr +33.8%7.0% conv.
sthil chainsaw 18 chain9K/yr -4.5%3.3% conv.
18 stihl chainsaw chain3K/yr +4.9%4.9% conv.
stihl 18 inch chainsaw chain6K/yr -23.5%6.7% conv.

All search terms

Top stihl chainsaw chain 18 inch products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Stihl Chainsaw Chain- 26RS68- 18 Inch 68 Drive Links .325 Pitch .063 Gauge

Stihl$30.434.6★1,235 rev

Stihl 26RS 74 Chainsaw Chain Rapid Super 18 Bar .325 Pitch .063 Guage

Stihl$31.864.6★884 rev

KAKEI Chainsaw Chain 18 Inch .325 Pitch .063 Gauge 68 Drive Links- 26RS 68 Fits Stihl (PRE 2023 .063 Gauge) 025 MS250 MS251 3005 008 4717-36390050068 V68 (3 Chains) - Full Chisel

KAKEI$34.274.6★14,838 rev

4 Pack 18 Inch Chainsaw Chain .325 Pitch .063 Gauge 68 Drive Links Fits Stihl (PRE 2023 .063 Gauge) 025 MS250 MS251 and more

FUNKYWOO$31.504.4★3,679 rev

Stihl 2 Pack 26RM3 68 Drive Links Rapid Micro Chainsaw Chain 18 .325 Pitch .063 Gauge for MS 250

Stihl$58.144.6★475 rev

Newest

by launch date

4 Pack 18 Inch Chainsaw Chain .325 Pitch .063 Gauge 68 Drive Links Fits Stihl (PRE 2023 .063 Gauge) 025 MS250 MS251 and more

FUNKYWOO$31.503,679 rev

1y ago

4 Pack Chainsaw Chain for Stihl 18 Inch .325 Pitch .063 Gauge 74 Drive Links 26RS 74 Replacement Chains Fit Stihl MS271 Farm Boss MS311 MS291 MS261 36390050074 Oregon L74 V74 and More

Fifchall$30.723,052 rev

1y ago

5 Pack 18 Inch Chainsaw Chains Fits Stihl .325 Pitch .063 Gauge 68 Drive Links Fits Stihl (PRE 2023 .063 Gauge) MS251 025 MS 230 MS250 V68 L68 (5 Chains)

JINFFR$27.221,237 rev

1y ago

KAKEI Chainsaw Chain 18 Inch .325 Pitch .050 Gauge 68 Drive Links- 23RS 68 Fits Stihl (POST 2023 .050 Gauge) 025 MS250 MS251 3005 008 7017(3 Chains) - Full Chisel

KAKEI$34.1514,838 rev

2y ago

STIHL 18 Inch Chainsaw Chain 0.325 Pitch 063 Gauge 68 Drive Links German Steel fits 26RS 68 Fits Stihl (PRE 2023 .063 Gauge) 025 MS250 MS251-3005 008 4717 36390050068 (3 Chains)

KUZA$34.301,479 rev

2y ago

What buyers say about stihl chainsaw chain 18 inch

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money32%

“Great value”

Quality-Overall25%

“Good quality”

Size-Overall14%

“Exact fit”

Advertised Vs Actual Product7%

“Did the job”

Durability7%

“Durable and effective”

Cutting/Trimming6%

“Cuts well”

Sharpness3%

“Sharp chain stretches as most cut that down without sharpening adjusted slack twice”

Assembly/Installation3%

“They install just the same”

Precision Of Cut2%

“Starts cutting great”

Ease Of Use0%

“Cuts fast and clean with very little effort, especially in hardwood”

What buyers complain about

Size-Overall40%

“Too short”

Quality-Overall12%

“Low quality”

Advertised Vs Actual Product11%

“Does not meet specs”

Durability8%

“The first one didnt last long”

Thickness6%

“One of the three chains is the wrong thickness”

Cutting/Trimming6%

“chain would barely cut”

Flexibility4%

“seem to bend easier than nornal”

Wood Quality4%

“and the chain was still throwing wood chips at the end of the day without any sharpening”

Hard Feel4%

“Horrible, soft chain”

Shape/Style2%

“not straight at all”

Top return reasons

Size-Overall69%

Advertised Vs Actual Product18%

Measurement/Reading Accuracy5%

Compatibility-Overall2%

Functionality-Overall1%

Defective Material/Parts1%

Value For Money1%

Thickness1%

Cutting/Trimming1%

Product Condition1%

Common questions

Is stihl chainsaw chain 18 inch profitable to sell on Amazon United States?: The niche generates $83K/yr across 17 tracked products. 90-day search growth is +3.6%. Flapen's verdict: Skip it (38/100).
How competitive is the stihl chainsaw chain 18 inch niche?: 8 brands and 54 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 97% of demand.
What do buyers complain about in stihl chainsaw chain 18 inch?: Top complaints mined from reviews: Size-Overall, Quality-Overall, Advertised Vs Actual Product. The return rate is 2.5%.
When does demand for stihl chainsaw chain 18 inch peak?: Demand peaks in Oct; the busiest month runs 2.4× the quietest.
What does it cost to enter the stihl chainsaw chain 18 inch niche?: Listings span $21.61–$66.48; the average listing price is $35.24 (sweet spot $15–$100). The average incumbent carries 4,599 reviews — the moat a new listing must climb.

stihl chainsaw chain 18 inch

stihl chainsaw chain 18 inch market data

Competition & brand share

Demand & seasonality

Top stihl chainsaw chain 18 inch search terms

Top stihl chainsaw chain 18 inch products on Amazon

Top sellers

Newest

Trending

What buyers say about stihl chainsaw chain 18 inch

What buyers love

What buyers complain about

Top return reasons

Common questions

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