Stepping Stones Outdoor

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +110.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $317K a year.

Searches, last 12 months

1.4M

Growth, 90 days vs prior 90

+110.2%

Conversion, latest week

0.5%

Market size, estimated

$317Ka year

Peak month

May7.4× the quietest month

Top search term

stepping stones outdoor514K searches a year

Listings sell for $40.69 on average, from $18.54 to $108.52. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $40.69 that is $10K to $20K a year per listing.

Average price

$40.69inside the $15 to $100 sweet spot

Price range

$18.54–$108.52

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

$10K–$20K

Returns

2.8%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #47 within Hardscaping Materials. It carries 485 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

92%

Out of stock, average day

1.5%

Average rank

#47in Hardscaping Materials

Average rating

4.30 starsAmazon United States average 4.42 stars

Average reviews

485per listing

Listings tracked

25

6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

6Amazon's first-year sales bar

Average brand age

38 months