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Stainless Steel Turkey Fryer

Fail

The top 5 brands take 100% of clicks, so Stainless Steel Turkey Fryer is a Fail.

Flapen Score
38
38 / 100
Ranks 8,157 of 8,839 Patio, Lawn & Garden niches · −18 vs the category median of 56
Market size
$764K/yr128K searches / yr
90-day growth
+19.0%search demand this quarter
Competition
90%top-5 click share · 2 brands · 45 sellers

Flapen Score

Stainless Steel Turkey Fryer against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Stainless Steel Turkey Fryer is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Stainless Steel Turkey Fryer market on Amazon at a glance

Shoppers on Amazon United States searched for Stainless Steel Turkey Fryer 128K times last year and spent an estimated $764K. All 2 brands take every click. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 128K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +19.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $764K a year.

Searches, last 12 months
128K
Growth, 90 days vs prior 90
+19.0%
Conversion, latest week
1.5%
Market size, estimated
$764Ka year
Top search term
bayou classic deep fryer42K searches a year

02 · Price

A sale here is worth $387.66.

Listings sell for $387.66 on average, from $107.97 to $740.16. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $387.66 that is $39K to $97K a year per listing.

Average price
$387.66above the $15 to $100 sweet spot
Price range
$107.97–$740.16
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
100–250
Revenue per listing a year
$39K–$97K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 44% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #15,550 within Fryers. It carries 1,053 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
44%
Out of stock, average day
3.2%
Average rank
#15,550in Fryers
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
1,053per listing
Listings tracked
9

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Stainless Steel Turkey Fryer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 90% of clicks. A locked shelf that new listings rarely crack.

Brands

2 falling

Sellers

45

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

90%

Top 20: 100%

Open market

0%

  • Brand 198%
  • Brand 22%

Demand

Stainless Steel Turkey Fryer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KBlack Friday '25NovDecJanFebMarAprMayJunJul

Peak months: Nov · busiest ÷ quietest = 2.2× · 9 of 12 months tracked

Search terms

Top Stainless Steel Turkey Fryer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bayou classic deep fryer42K/yr
  • bayou classic fryer20K/yr
  • bayou classic25K/yr
  • bayou classic pot5K/yr
  • stainless steel turkey fryer pot12K/yr
  • stainless steel turkey fryer13K/yr
  • turkey fryer stainless steel7K/yr
  • bayou fryer3K/yr

Reviews and returns

What reviews say buyers love and hate about Stainless Steel Turkey Fryer

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Quality-Overall”
0.1%of orders come back
“Expensive for the quality”
A buyer, on “Quality-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

24 topics

NegativePositive

FAQ

Common Stainless Steel Turkey Fryer questions

Answered from the same tracked data.