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Squirrel Proof Bird Feeder with Camera

Fail

Shoppers spend an estimated $11K a year here, so Squirrel Proof Bird Feeder with Camera is a Fail.

Flapen Score
43
43 / 100
Ranks 7,607 of 8,839 Patio, Lawn & Garden niches · −13 vs the category median of 56
Market size
$11K/yr13K searches / yr
90-day growth
+74.3%search demand this quarter
Competition
77%top-5 click share · 9 brands · 14 sellers

Flapen Score

Squirrel Proof Bird Feeder with Camera against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Squirrel Proof Bird Feeder with Camera is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Squirrel Proof Bird Feeder with Camera market on Amazon at a glance

Shoppers on Amazon United States searched for Squirrel Proof Bird Feeder with Camera 13K times last year and spent an estimated $11K. The top 5 brands take 91% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 13K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +74.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $11K a year.

Searches, last 12 months
13K
Growth, 90 days vs prior 90
+74.3%
Conversion, latest week
0.6%
Market size, estimated
$11Ka year
Top search term
beako smart bird feeder7K searches a year

02 · Price

A sale here is worth $127.49.

Listings sell for $127.49 on average, from $55.89 to $232.73. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $127.49 that is $0 to $13K a year per listing.

Average price
$127.49above the $15 to $100 sweet spot
Price range
$55.89–$232.73
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$13K
Returns
2.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 20.2% of listings are out of stock. The average listing ranks #807 within Backyard Birding & Wildlife. It carries 254 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
20.2%
Average rank
#807in Backyard Birding & Wildlife
Average rating
4.18 starsAmazon United States average 4.42 stars
Average reviews
254per listing
Listings tracked
14

04 · Newcomers

8 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 17 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
8Amazon's first-year sales bar
Average brand age
17 months

Products

Top Squirrel Proof Bird Feeder with Camera products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.

Brands

9 falling

Sellers

14

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

6%

  • Brand 162%
  • Brand 211%
  • Brand 37%
  • Brand 46%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (3 brands, 6%)

Demand

Squirrel Proof Bird Feeder with Camera search demand

Weekly searches over the year, seasonality beneath. Pick a range.

600400Spike '26DecJanFebMarAprMayJun

Peak months: May, Dec · busiest ÷ quietest = 3.1× · 7 of 12 months tracked

Reviews and returns

What reviews say buyers love and hate about Squirrel Proof Bird Feeder with Camera

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
18%of negative reviews mention “Charging”
2.0%of orders come back
“Does not hold a charge”
A buyer, on “Charging”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Squirrel Proof Bird Feeder with Camera questions

Answered from the same tracked data.