spring door mats
Worth a lookShows a fragmented shelf (top 5 take 14% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Incredible14%top-5 click share — an open shelf
Brand share
Incredible31%top-5 brand share — no brand owns this niche
Avg price
Great$20.72avg listing price — sweet spot $15–$100
Price range
Great$8.22–$41.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good744.75avg incumbent reviews — the moat a new listing must climb
Returns
Good2.4%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Growth
Bad-11.2%90-day search growth — must beat 0% to launch
Market size
Bad$52K$52K/yr · 99K searches
According to Flapen's Amazon United States niche tracking, spring door mats is a $52K/yr Amazon United States market (99K searches/yr). The top 5 brands hold 31% of demand. Verdict: Worth a look — 57/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
spring door mats market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- $41K–$52K
- units × avg price
- Conversion rate
- 2.5%
- Avg BSR
- #5,601
- Page quality
- 0%
- Prime
- 99%
- Sponsored
- 91%
- Out of stock
- 6.2%
- Avg brand age
- 29 months
- Avg seller age
- 183 days
Competition & brand share
Clicks spread well past the top 5 (14% combined) — an open shelf where new products get seen.Brands
80 rising
Sellers
89
Top-5 brand share
31%
Top 20: 66%
Top-5 click share
14%
Top 20: 44%
Open market
66%
- MAINEVENT12%
- Tinideya5%
- Artoid Mode5%
- Baccessor5%
- AMARU DOOR MATS3%
- DII3%
Demand
Weekly Amazon search volume, last 18 weeks — -11.2% search growth over the last 90 days.Top spring door mats search terms
- summer outdoor mat16K/yr
- summer door mat outdoor12K/yr
- summer door mats8K/yr
- summer door mats outdoor entrance5K/yr
- summer outdoor mats for front door5K/yr
- hello front door mat7K/yr
- hello welcome mat outdoor7K/yr
- spring door mats16K/yr
- hello outdoor mat5K/yr
- spring door mats for front door8K/yr
Top spring door mats products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Artoid Mode Yellow Hello Sunshine Summer Decorative Doormat Seasonal Spring Holiday Low-Profile Floor Mat Switch Mat for Indoor Outdoor 17 x 29 Inch
Artoid Mode$15.304.5★390 rev
DII Natural Coir Doormat Decorative Hello Mat 17x29 Hello Sunshine Blue
DII$19.624.5★2,024 rev
Door Mat Floral 30x17 Inch Flower Doormat Coir Welcome Mat Spring Summer
MAINEVENT$25.834.8★169 rev
Mindsoft Summer Doormat Flip Flops Welcome Non Slip Doormat Summer Flip Flop Outdoor Welcome Mat Front Door Rug Outdoor Entrance for Home Indoor Holiday Decoration 18 x 30 Inch
Mindsoft$18.974.1★217 rev
MAINEVENT Hello Summer Welcome Mat Popsicle Decor 30x17 Inch Summer Outdoor Mat Rug Door Mats Outdoor Rug Door for Patio
MAINEVENT$25.874.6★69 rev
Newest
by launch date
Summer-Door-Mat for Outdoor Entrance Summer Welcome-Mat Coir Front Door Mat
XuoAz$10.23188 rev
Tinideya 2 Pcs Summer Door Mat 17x47 Hello Sunshine Welcome Non Slip Coir Blue White Plaid Buffalo Mats Large Floor Layering Doormats Seasonal for Front Porch Entryway Decor(Hello Sunshine)
Tinideya$39.5155 rev
Othilic Front Door Mat Outside Entrance - 2x3 Floral Non-Slip Washable Doormat Indoor Outdoor Mat Tan Neutral Farmhouse Scalloped Entry Rug Small Throw Rugs for Entryway Kitchen Front Porch Decor
Othilic$24.37564 rev
Tinideya 2 Pcs Door Mat Welcome Non Slip Coir Mats Floor Layering Doormats Seasonal for Front Porch Entryway Decor(Golden Sun)
Tinideya$29.0421 rev
Mindsoft Summer Doormat Flip Flops Welcome Non Slip Doormat Summer Flip Flop Outdoor Welcome Mat Front Door Rug Outdoor Entrance for Home Indoor Holiday Decoration 18 x 30 Inch
Mindsoft$18.97217 rev
Trending
90-day click momentumSummer-Door-Mat for Outdoor Entrance Summer Welcome-Mat Coir Front Door Mat
XuoAz$10.234.3★
MAINEVENT Hello Summer Welcome Mat Popsicle Decor 30x17 Inch Summer Outdoor Mat Rug Door Mats Outdoor Rug Door for Patio
MAINEVENT$25.874.6★
Artoid Mode Yellow Hello Sunshine Summer Decorative Doormat Seasonal Spring Holiday Low-Profile Floor Mat Switch Mat for Indoor Outdoor 17 x 29 Inch
Artoid Mode$15.304.5★
Tinideya 2 Pcs Summer Door Mat 17x47 Hello Sunshine Welcome Non Slip Coir Blue White Plaid Buffalo Mats Large Floor Layering Doormats Seasonal for Front Porch Entryway Decor(Hello Sunshine)
Tinideya$39.512.5★
Tinideya 2 Pcs Door Mat Welcome Non Slip Coir Mats Floor Layering Doormats Seasonal for Front Porch Entryway Decor(Golden Sun)
Tinideya$29.043.0★
What buyers say about spring door mats
What buyers praise and complain about, mined from review topics.What buyers love
“Beautiful colors”
“Good quality mat”
“As described”
“Very affordable”
“I also really like the size”
“The coir material feels durable”
“The design is attractive”
“It cleans up very easily”
“It's sturdy”
“High-quality material”
What buyers complain about
“It's not as thick as some mats”
“Horrible quality”
“To small”
“Very dull color”
“Does not last”
“Kind of flimsy”
“Not as advertised”
“overpriced”
“Disappointed in the quality of the material”
“This is very lightweight and flimsy”
Top return reasons
Common questions
- Is spring door mats profitable to sell on Amazon United States?
- The niche generates $52K/yr across 164 tracked products. 10 of 59 products launched in the last 360 days are still selling. 90-day search growth is -11.2%. Flapen's verdict: Worth a look (57/100).
- How competitive is the spring door mats niche?
- 80 brands and 89 sellers compete. The top 5 products take 14% of clicks and top 5 brands hold 31% of demand.
- What do buyers complain about in spring door mats?
- Top complaints mined from reviews: Thickness, Quality-Overall, Size-Overall. The return rate is 2.4%.
- What does it cost to enter the spring door mats niche?
- Listings span $8.22–$41.50; the average listing price is $20.72 (sweet spot $15–$100). The average incumbent carries 745 reviews — the moat a new listing must climb.