Solar Owl
PassSolar Owl scores 70 out of 100, a Pass. Shoppers spend an estimated $84K a year here, search demand grew +101.8% this quarter, and an estimated 2.4% of orders come back.
- Flapen Score
- 70 / 100Top 6% of 8,839 Patio, Lawn & Garden niches · +14 vs the category median of 5670
- Market size
- $84K/yr162K searches / yr
- 90-day growth
- +101.8%search demand this quarter
- Competition
- 23%top-5 click share · 55 brands · 65 sellers
Flapen Score
Solar Owl against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Solar Owl is stronger. Inside it, weaker.
Market
The Solar Owl market on Amazon at a glance
Shoppers on Amazon United States searched for Solar Owl 162K times last year and spent an estimated $84K. The top 5 brands take 36% of clicks. Demand peaks in Apr–May. Flapen scores it 70 out of 100, a Pass.
01 · Demand
An estimated 2.1% of those searches ended in a purchase.
Shoppers searched for this 162K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +101.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $84K a year.
- Searches, last 12 months
- 162K
- Growth, 90 days vs prior 90
- +101.8%
- Conversion, latest week
- 2.1%
- Market size, estimated
- $84Ka year
- Peak month
- May4.1× the quietest month
- Top search term
- solar owl34K searches a year
02 · Price
A sale here is worth $24.67.
Listings sell for $24.67 on average, from $8.56 to $36.28. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $24.67 that is $0 to $2K a year per listing.
- Average price
- $24.67inside the $15 to $100 sweet spot
- Price range
- $8.56–$36.28
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 2.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.4% of listings are out of stock. The average listing ranks #615 within Garden Sculptures & Statues. It carries 446 reviews at 4.19 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 97%
- Prime listings
- 100%
- Out of stock, average day
- 10.4%
- Average rank
- #615in Garden Sculptures & Statues
- Average rating
- 4.19 starsAmazon United States average 4.42 stars
- Average reviews
- 446per listing
- Listings tracked
- 79
04 · Newcomers
9 of last year's 25 launches cleared the first-year sales bar.
25 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 25
- Successful launches
- 9Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Solar Owl products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 23% of clicks. An open shelf where new products get seen.
Brands
55 falling
Sellers
65
Top-5 brand share
36%
Top 20: 79%
Top-5 click share
23%
Top 20: 61%
Open market
59%
- Brand 111%
- Brand 29%
- Brand 35%
- Brand 45%
- Brand 55%
- Brand 65%
Demand
Solar Owl search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May · busiest ÷ quietest = 4.1×
Search terms
Top Solar Owl search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- solar owl34K/yr
- solar owls for outdoors25K/yr
- owl garden decor13K/yr
- owl solar lights outdoor garden17K/yr
- owl solar light16K/yr
- owl outdoor decor12K/yr
- outdoor owl decor10K/yr
- solar owl lights outdoor waterproof7K/yr
- solar owl light8K/yr
- solar owls7K/yr
Reviews and returns
What reviews say buyers love and hate about Solar Owl
We read the reviews and the return reasons for every product selling here.
“Never worked”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Solar Owl questions
Answered from the same tracked data.