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57

soil moist

Worth a look

Shows demand growing +184.8% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 15Growth 97Conversion 96Competition 26Returns 97Price range 87Avg price 93Brand share 20Review moat 69Quality gap 24

Growth

Incredible+184.8%

90-day search growth — must beat 0% to launch

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Conversion

Incredible13.7%

search→purchase rate — share of searches ending in a sale

Avg price

Great$22.22

avg listing price — sweet spot $15–$100

Price range

Great$8.99–$69.86

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good745.11

avg incumbent reviews — the moat a new listing must climb

Competition

Okay69%

top-5 click share — leaders hold, buyers still browse

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Brand share

Bad92%

top-5 brand share — brand-locked demand

Market size

Bad$61K

$61K/yr · 20K searches

Signals Trending

According to Flapen's Amazon United States niche tracking, soil moist is a $61K/yr Amazon United States market (20K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Apr–May–Jun. Verdict: Worth a look — 57/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

soil moist market data

Units sold / yr
3K–4K
avg 100–250/product
Revenue / yr
$67K–$89K
units × avg price
Conversion rate
13.7%
Avg BSR
#623
Page quality
0%
Prime
74%
Sponsored
68%
Out of stock
3.0%
Avg brand age
70 months
Avg seller age
173 days

Competition & brand share

The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 flat

Sellers

58

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

4%

  • Soil Moist45%
  • Miracle-Gro20%
  • XSEINO10%
  • SoilMoist9%
  • Oycevila8%
  • JRM Chemical Inc.4%
  • Open — no brand owns it (3 brands, 4%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +184.8% search growth over the last 90 days.
2K1KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 20.9×

Top soil moist products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$6K20%$12K30%$18K40%$24K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

What buyers say about soil moist

What buyers praise and complain about, mined from review topics.

What buyers love

Plant Growth24%

“is growing well”

Moist/Dry20%

“Helps with moisture”

Advertised Vs Actual Product15%

“As advertised”

Water Resistance10%

“Absorbs water as advertised”

Value For Money9%

“Great value for price”

Quality-Overall9%

“Great product”

Ease Of Use6%

“Easy to use”

Absorbency1%

“They are incredibly absorbent”

Smell1%

“It is odorless and non toxic”

What buyers complain about

Plant Growth16%

“causing clay like hardening around your plant roots”

Leak-Proof10%

“Busted package beads leaking out no scoop”

Size-Overall9%

“The only thing was it is a very small bag”

Design-Overall7%

“Bad quality design of container”

Moist/Dry7%

“Hydrate, mix into soil: do not just dump on top of soil”

Functionality-Overall7%

“Doesnt seem to work very well”

Water Resistance4%

“Sometimes I water them too much”

Value For Money4%

“when usps raised prices 4x over 2 years the extra weight made it too expensive”

Absorbency2%

“defeats its ability for quick absorption”

Ease Of Cleaning2%

“the beads made a big mess”

Top return reasons

Advertised Vs Actual Product15%
Leak-Proof14%
Size-Overall12%
Functionality-Overall11%
Value For Money11%
Absorbency6%
Moist/Dry5%
Eco Friendliness4%
Plant Growth3%
Water Resistance3%

Common questions

Is soil moist profitable to sell on Amazon United States?
The niche generates $61K/yr across 19 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +184.8%. Flapen's verdict: Worth a look (57/100).
How competitive is the soil moist niche?
9 brands and 58 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 92% of demand.
What do buyers complain about in soil moist?
Top complaints mined from reviews: Plant Growth, Leak-Proof, Size-Overall. The return rate is 0.6%.
When does demand for soil moist peak?
Demand peaks in Apr–May–Jun; the busiest month runs 20.9× the quietest.
What does it cost to enter the soil moist niche?
Listings span $8.99–$69.86; the average listing price is $22.22 (sweet spot $15–$100). The average incumbent carries 745 reviews — the moat a new listing must climb.