Snow Mat for Entryway
FailDemand is soft, at -57.2% this quarter, so Snow Mat for Entryway is a Fail.
- Flapen Score
- 32 / 100Ranks 8,549 of 8,839 Patio, Lawn & Garden niches · −24 vs the category median of 5632
- Market size
- $157K/yr147K searches / yr
- 90-day growth
- -57.2%search demand this quarter
- Competition
- 64%top-5 click share · 2 brands · 7 sellers
Flapen Score
Snow Mat for Entryway against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Snow Mat for Entryway is stronger. Inside it, weaker.
Market
The Snow Mat for Entryway market on Amazon at a glance
Shoppers on Amazon United States searched for Snow Mat for Entryway 147K times last year and spent an estimated $157K. All 2 brands take every click. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 32 out of 100, a Fail.
01 · Demand
An estimated 2.4% of those searches ended in a purchase.
Shoppers searched for this 147K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -57.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $157K a year.
- Searches, last 12 months
- 147K
- Growth, 90 days vs prior 90
- -57.2%
- Conversion, latest week
- 2.4%
- Market size, estimated
- $157Ka year
- Peak month
- December4.9× the quietest month
- Top search term
- gorilla grip mat34K searches a year
02 · Price
A sale here is worth $44.04.
Listings sell for $44.04 on average, from $8.55 to $222.58. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $44.04 that is $4K to $11K a year per listing.
- Average price
- $44.04inside the $15 to $100 sweet spot
- Price range
- $8.55–$222.58
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $4K–$11K
- Returns
- 2.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #20 within Doormats. It carries 27,104 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 100%
- Out of stock, average day
- 0.4%
- Average rank
- #20in Doormats
- Average rating
- 4.46 starsAmazon United States average 4.42 stars
- Average reviews
- 27,104per listing
- Listings tracked
- 18
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top Snow Mat for Entryway products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
GORILLA GRIP 100% Waterproof All-Season WeatherMAX Doormat US Designed Natural Rubber Stain Fade Resistant Low Profile Indoor Outdoor Door Mats Easy Clean 29x17 Gray Diamond
- Price
- $16.75
- Rating
- 4.4/5
- Reviews
- 39,377
- Age
- 8y ago

GORILLA GRIP Waterproof Traffic Guard Door Mat Indoor and Outdoor Heavy Duty Entryway Mats Strong Backing Commercial Utility Rugs Office Hallway Garage and Patio Low Profile Runner 29x17 Black
- Price
- $19.10
- Rating
- 4.4/5
- Reviews
- 8,293
- Age
- 5y ago

GORILLA GRIP Ultra Absorbent Front Door Mat Outside Entrance Traps Dirt and Moisture HydroABSORB Indoor Outdoor Doormat Holds Up to 1.7 Cups Water Stain and Fade Resistant Welcome Mat 29x17 Black
- Price
- $25.75
- Rating
- 4.6/5
- Reviews
- 5,543
- Age
- 5y ago

Gorilla Mats Large Exercise Mat 6 x 4 x 1/4 Ultra Durable Thick Workout Mat for Home Gym Flooring Non-Slip Flat Fitness Yoga & Weight Lifting Floor Mat Shoe Friendly
- Price
- $146.48
- Rating
- 4.7/5
- Reviews
- 4,343
- Age
- 9y ago

GORILLA GRIP SoakSTOPPER Dog Door Mat Machine Washable Rug Absorbent Doormat Captures Moisture Mud Dirt Quick Dry Soft Chenille Entryway Rugs Indoor Entrance Mats for Dog Paws 24x17 Grey
- Price
- $14.14
- Rating
- 4.6/5
- Reviews
- 20,955
- Age
- 6y ago
Trending
estimated 90-day click momentum
Gorilla Mats Extra Large Yoga Mat 9 x 6 x 8mm Extra Thick & Wide Non-Slip Exercise Mat for Home Gym Flooring Ultra Comfortable Workout Floor Mat for Barefoot Fitness & Stretching
- Price
- $222.58
- Rating
- 4.5/5
- Reviews
- 1,196
- Age
- 8y ago

Gorilla Mats Large Exercise Mat 6 x 4 x 1/4 Ultra Durable Thick Workout Mat for Home Gym Flooring Non-Slip Flat Fitness Yoga & Weight Lifting Floor Mat Shoe Friendly
- Price
- $146.48
- Rating
- 4.7/5
- Reviews
- 4,343
- Age
- 9y ago

GORILLA GRIP SoakSTOPPER Dog Door Mat 36x24 Machine Washable Rug Absorbent Doormat Captures Moisture Mud Dirt Quick Dry Soft Chenille Entryway Rugs Indoor Entrance Mats for Dog Paws Grey
- Price
- $30.54
- Rating
- 4.6/5
- Reviews
- 20,955
- Age
- 7y ago

GORILLA GRIP Slip Resistant Clear Office Chair Mat for Carpet Floors Smooth Rolling Glide Under Desk Heavy Duty Plastic Computer Mats and Carpeted Floor Protector Work and Gaming Chairs 29x47
- Price
- $47.19
- Rating
- 4.2/5
- Reviews
- 1,950
- Age
- 3y ago

GORILLA GRIP Patented Bath Tub Shower Mat Machine Washable Bathtub Floor Liner Mats Suction Cups and Drain Holes to Keep Tubs Clean Soft on Feet Bathroom Essentials 35x16 Inch Clear
- Price
- $24.83
- Rating
- 4.5/5
- Reviews
- 111,645
- Age
- 9y ago
Newest
by launch date
GORILLA GRIP Dirt Grabber Door Mat Durable Mesh for Indoor Outdoor Use
- Price
- $21.26
- Rating
- 4.3/5
- Reviews
- 6,772
- Age
- 2y ago

GORILLA GRIP Slip Resistant Clear Office Chair Mat for Carpet Floors Smooth Rolling Glide Under Desk Heavy Duty Plastic Computer Mats and Carpeted Floor Protector Work and Gaming Chairs 29x47
- Price
- $47.19
- Rating
- 4.2/5
- Reviews
- 1,950
- Age
- 3y ago

GORILLA GRIP Ultra Absorbent Front Door Mat Outside Entrance Traps Dirt and Moisture HydroABSORB Indoor Outdoor Doormat Holds Up to 1.7 Cups Water Stain and Fade Resistant Welcome Mat 29x17 Black
- Price
- $25.75
- Rating
- 4.6/5
- Reviews
- 5,543
- Age
- 5y ago

GORILLA GRIP Waterproof Traffic Guard Door Mat 72x48 Indoor Outdoor Heavy Duty Entryway Mats Strong Backing Commercial Utility Rugs for Office Hallway Garage Patio Low Profile Runner Rug Black
- Price
- $60.71
- Rating
- 4.4/5
- Reviews
- 8,293
- Age
- 5y ago

GORILLA GRIP Waterproof Traffic Guard Door Mat Indoor and Outdoor Heavy Duty Entryway Mats Strong Backing Commercial Utility Rugs Office Hallway Garage and Patio Low Profile Runner 29x17 Black
- Price
- $19.10
- Rating
- 4.4/5
- Reviews
- 8,293
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
2 falling
Sellers
7
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
64%
Top 20: 100%
Open market
0%
- GORILLA GRIP91%
- Gorilla Mats8%
- Open — no brand owns it (0%)
Demand
Snow Mat for Entryway search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 4.9×
Search terms
Top Snow Mat for Entryway search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- gorilla grip mat34K/yr
- gorilla grip door mat15K/yr
- weather mat for entryway16K/yr
- gorilla door mat5K/yr
- gorilla floor mat4K/yr
- snow mat21K/yr
- gorilla grip doormat2K/yr
- snow mat for entryway23K/yr
- snow rug12K/yr
- door mats for snow5K/yr
Reviews and returns
What reviews say buyers love and hate about Snow Mat for Entryway
We read the reviews and the return reasons for every product selling here.
“long”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Snow Mat for Entryway questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









