Skip to content

Snow Joe Cordless Snow Shovel

Fail

Demand is soft, at -97.2% this quarter, so Snow Joe Cordless Snow Shovel is a Fail.

Flapen Score
42
42 / 100
Ranks 7,765 of 8,839 Patio, Lawn & Garden niches · −14 vs the category median of 56
Market size
$273K/yr355K searches / yr
90-day growth
-97.2%search demand this quarter
Competition
50%top-5 click share · 16 brands · 26 sellers

Flapen Score

Snow Joe Cordless Snow Shovel against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Snow Joe Cordless Snow Shovel is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Snow Joe Cordless Snow Shovel market on Amazon at a glance

Shoppers on Amazon United States searched for Snow Joe Cordless Snow Shovel 355K times last year and spent an estimated $273K. The top 5 brands take 54% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 355K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -97.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $273K a year.

Searches, last 12 months
355K
Growth, 90 days vs prior 90
-97.2%
Conversion, latest week
0.4%
Market size, estimated
$273Ka year
Peak month
February88.4× the quietest month
Top search term
toro power shovel24K searches a year

02 · Price

A sale here is worth $170.96.

Listings sell for $170.96 on average, from $80.21 to $307.26. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $170.96 that is $0 to $17K a year per listing.

Average price
$170.96above the $15 to $100 sweet spot
Price range
$80.21–$307.26
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$17K
Returns
6.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

48% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 38.1% of listings are out of stock. The average listing ranks #116 within Snow Removal. It carries 749 reviews at 4.05 stars, so a new listing needs social proof before a better product.

Sponsored listings
48%
Prime listings
76%
Out of stock, average day
38.1%
Average rank
#116in Snow Removal
Average rating
4.05 starsAmazon United States average 4.42 stars
Average reviews
749per listing
Listings tracked
21

04 · Newcomers

4 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
4Amazon's first-year sales bar
Average brand age
39 months

Products

Top Snow Joe Cordless Snow Shovel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 rising

Sellers

26

Top-5 brand share

54%

Top 20: 100%

Top-5 click share

50%

Top 20: 98%

Open market

40%

  • Brand 116%
  • Brand 214%
  • Brand 310%
  • Brand 47%
  • Brand 57%
  • Brand 66%

Demand

Snow Joe Cordless Snow Shovel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 88.4×

Search terms

Top Snow Joe Cordless Snow Shovel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • toro power shovel24K/yr
  • power shovel for snow68K/yr
  • toro snow shovel25K/yr
  • craftsman snow shovel13K/yr
  • cordless snow shovel with battery95K/yr
  • senix snow shovel25K/yr
  • battery operated shovel17K/yr
  • toro electric snow shovel10K/yr
  • battery powered shovel13K/yr
  • 40v snow shovel14K/yr

Reviews and returns

What reviews say buyers love and hate about Snow Joe Cordless Snow Shovel

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Ease Of Use”
12%of negative reviews mention “Durability”
6.5%of orders come back
“Broke first time”
A buyer, on “Durability”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Snow Joe Cordless Snow Shovel questions

Answered from the same tracked data.