Is smoker cover profitable to sell on Amazon United States?

The niche generates $147K/yr across 36 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +64.6%. Flapen's verdict: Worth a look (54/100).

How competitive is the smoker cover niche?

18 brands and 54 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 76% of demand.

What do buyers complain about in smoker cover?

Top complaints mined from reviews: Thickness, Size-Overall, Quality-Overall. The return rate is 1.8%.

When does demand for smoker cover peak?

Demand peaks in Jun; the busiest month runs 2.6× the quietest.

What does it cost to enter the smoker cover niche?

Listings span $8.53–$35.98; the average listing price is $21.08 (sweet spot $15–$100). The average incumbent carries 7,332 reviews — the moat a new listing must climb.

smoker cover

Worth a look

Shows a sweet-spot price point ($21.08 avg), but strong incumbent ratings (4.6★) keeps it on the watch list.

Avg price

Great$21.08

avg listing price — sweet spot $15–$100

Returns

Great1.8%

return rate — above 5% kills the launch gate

Growth

Great+64.6%

90-day search growth — must beat 0% to launch

Price range

Great$8.53–$35.98

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good48%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Conversion

Okay3.4%

search→purchase rate — share of searches ending in a sale

Market size

Okay$147K

$147K/yr · 206K searches

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad7,332.19

avg incumbent reviews — the moat a new listing must climb

According to Flapen's Amazon United States niche tracking, smoker cover is a $147K/yr Amazon United States market (206K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Jun. Verdict: Worth a look — 54/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

smoker cover market data

Units sold / yr: 10K–13K; avg 100–250/product
Revenue / yr: $211K–$264K; units × avg price
Conversion rate: 3.4%
Avg BSR: #153
Page quality: 0%
Prime: 100%
Sponsored: 92%
Out of stock: 0.0%
Avg brand age: 52 months
Avg seller age: 158 days

Competition & brand share

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

Brands

18 rising

Sellers

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

48%

Top 20: 84%

Open market

20%

Unicook31%
esinkin21%
i COVER11%
Masterbuilt7%
ULTCOVER6%
NettyPro4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +64.6% search growth over the last 90 days.

Peak months: Jun · busiest ÷ quietest = 2.6×

Open Trend

Top smoker cover search terms

smoker cover99K/yr +69.3%4.5% conv.
smoker covers for outside29K/yr +41.1%4.3% conv.
smoker grill cover21K/yr +56.8%2.8% conv.
electric smoker cover16K/yr +95.2%6.3% conv.
vertical smoker cover14K/yr +95.1%2.9% conv.
smoker covers heavy duty waterproof10K/yr +37.9%2.6% conv.
smoker covers7K/yr +46.4%2.6% conv.
covers for smokers4K/yr +65.7%1.4% conv.
cover for smoker outdoor waterproof3K/yr +70.5%6.1% conv.
cover for smoker3K/yr +46.0%4.8% conv.

All search terms

Top smoker cover products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Esinkin 30-Inch Electric Smoker Cover for Masterbuilt Electric Smoker Dust UV Durable Waterproof and Conveninet Black

esinkin$13.784.5★13,340 rev

Unicook 30 Inch Electric Smoker Cover for Masterbuilt Heavy Duty Waterproof Vertical Smoker BBQ Grill Cover All Weather Resistant 18 W x 17 D x 33 H

Unicook$20.594.8★7,719 rev

Masterbuilt 40-inch Vertical BBQ Smoker Weather-Resistant Polyester Cover to Fit All Masterbuilt 40-inch Vertical Smokers in Black Model MB20080210

Masterbuilt$29.064.6★4,561 rev

iCOVER Offset Smoker Cover 60 inch Charcoal Pellet Grill Covers Heavy Duty Waterproof 600D BBQ Smokers Protection for Brinkmann for Char-Broil for Weber Nexgrill New Braunfels for Oklahoma Joes

i COVER$28.514.4★46,930 rev

Esinkin 40-Inch Waterproof Electric Smoker Cover for Masterbuilt 40 Inch Electric Smoker Durable and Conveninet Black

esinkin$15.524.5★13,340 rev

Newest

by launch date

Grill Cover for Oklahoma Joes Highland Offset Smoker - 600D Premium Smoker Cover Waterproof & Heavy Duty for Oklahoma Joes Charcoal Offset Smoker 64 L x 31 W x 44 H

M COMNOVA OUTDOORS$31.83237 rev

10mo ago

Unicook Electric Smoker Cover for Masterbuilt 40 Inch Smokers Outdoor Vertical Digital BBQ Cover Unique Waterproof Vinyl Exterior with Polyester Lining 25 W x 17 D x 39 H

Unicook$13.79280 rev

1y ago

DONSIQIZZ 40 Inch Electric Smoker Cover for Masterbuilt Waterproof Grill Cover for Masterbuilt 40-Inch Digital Vertical BBQ Smoker Outdoor Black

DONSIQIZZ$22.14224 rev

1y ago

Unicook 30 Inch Electric Smoker Cover for Masterbuilt Unique UV Resistant Waterproof Vinyl with Polyester Lining Outdoor Digital Propane Vertical Smoker Cover 19 W x 17 D x 33 H

Unicook$13.50280 rev

2y ago

Unicook Pellet Grill Cover Compatible for Traeger Pro 34 Series Texas Pit Boss 820 Grilla Silverbac Grills Unique Waterproof Vinyl with Polyester Lining Outdoor Full Length Smoker Cover

Unicook$19.69230 rev

2y ago

What buyers say about smoker cover

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall32%

“FITS GOOD”

Quality-Overall13%

“Very pleased with the quality of this cover”

Grilling11%

“Fit grill perfectly”

Value For Money10%

“Good for the price”

Durability5%

“Durable material”

Material Quality4%

“Durable material”

Advertised Vs Actual Product4%

“As advertised”

Ease Of Use2%

“Easy to use”

Weight Heavy2%

“Seems pretty heavy duty”

Weight Light2%

“Therefore this lightweight version is perfect for us”

What buyers complain about

Thickness14%

“Not as thick as I would like it”

Size-Overall10%

“Very small”

Quality-Overall10%

“Quality for this item much lower than before”

Water Resistance8%

“Isnt waterproof”

Durability8%

“This product is already falling apart”

Grilling6%

“Very short does not cover the whole grill”

Material Quality6%

“Cheap material”

Thin5%

“Thin material”

Value For Money3%

“There is a reason that it is so cheap”

Strength2%

“Flimsy”

Top return reasons

Size-Overall39%

Grilling35%

Material Quality6%

Thin6%

Quality-Overall4%

Advertised Vs Actual Product3%

Value For Money1%

Thickness1%

Functionality-Overall1%

Strength1%

Common questions

Is smoker cover profitable to sell on Amazon United States?: The niche generates $147K/yr across 36 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +64.6%. Flapen's verdict: Worth a look (54/100).
How competitive is the smoker cover niche?: 18 brands and 54 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 76% of demand.
What do buyers complain about in smoker cover?: Top complaints mined from reviews: Thickness, Size-Overall, Quality-Overall. The return rate is 1.8%.
When does demand for smoker cover peak?: Demand peaks in Jun; the busiest month runs 2.6× the quietest.
What does it cost to enter the smoker cover niche?: Listings span $8.53–$35.98; the average listing price is $21.08 (sweet spot $15–$100). The average incumbent carries 7,332 reviews — the moat a new listing must climb.