smoke bomb
Worth a lookShows low returns (0.3%), but weak search conversion (0.7%) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Avg price
Great$21.99avg listing price — sweet spot $15–$100
Review moat
Great414avg incumbent reviews — the moat a new listing must climb
Price range
Great$9.26–$34.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+19.7%90-day search growth — must beat 0% to launch
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Competition
Bad71%top-5 click share — a locked-up shelf
Market size
Bad$85K$85K/yr · 547K searches
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, smoke bomb is a $85K/yr Amazon United States market (547K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Sep–Oct. Verdict: Worth a look — 51/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
smoke bomb market data
- Units sold / yr
- 4K–5K
- avg 100–250/product
- Revenue / yr
- $88K–$110K
- units × avg price
- Conversion rate
- 0.7%
- Avg BSR
- #260
- Page quality
- 0%
- Prime
- 73%
- Sponsored
- 87%
- Out of stock
- 5.1%
- Avg brand age
- 51 months
- Avg seller age
- 166 days
Competition & brand share
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.Brands
11 falling
Sellers
100
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
71%
Top 20: 100%
Open market
15%
- POPOTR38%
- Superior Signal13%
- jecudi11%
- TUR Party Supplies10%
- WERISE Party8%
- Arctic Hayes6%
- Open — no brand owns it (5 brands, 15%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +19.7% search growth over the last 90 days.Peak months: Sep, Oct · busiest ÷ quietest = 4.2×
Top smoke bomb search terms
- smoke bombs235K/yr
- smoke bomb97K/yr
- smoke bombs fireworks32K/yr
- smoke bombs for photography60K/yr
- color smoke bomb14K/yr
- smoke balls14K/yr
- colored smoke bombs15K/yr
- bengalas de humo de colores7K/yr
- color smoke7K/yr
- humo de colores6K/yr
Top smoke bomb products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 15 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Smoke Cake Smoke Fog Smoke Effect Show Round Bomb Stage Photography Aid Toy Event & Party Supplies (Red)
POPOTR$19.922.6★8 rev
Superior Encapsulated Pellets 60 Seconds 500 cfm Package of 10
Superior Signal$27.404.3★169 rev
Rainbow Powder Cannon Poppers WERISE Party Biodegradable Smoke Poppers Cannon 12 Inch Smoke Bombs for Photography Celebrations Festivals Parties and Valentines Day 6 Pack
WERISE Party$25.953.7★123 rev
Giant Destroyer Smoke Bomb Gasser Rodent & for Gophers Moles Groundhogs & Rats Single Pack (4 Tubes) + Jecudi Towel
jecudi$20.324.0★197 rev
Arctic Hayes PH001 White Smoke Pellet 13g (Tube of 6)
Arctic Hayes$18.253.7★170 rev
Newest
by launch dateSmoke Cake Smoke Fog Smoke Effect Show Round Bomb Stage Photography Aid Toy Event & Party Supplies (Red)
POPOTR$19.928 rev
Rainbow Powder Cannon Poppers WERISE Party Biodegradable Smoke Poppers Cannon 12 Inch Smoke Bombs for Photography Celebrations Festivals Parties and Valentines Day 6 Pack
WERISE Party$25.95123 rev
White Powder Cannons Smoke Bombs Biodegradable Poppers | 2 Pack | Launch up to 25 ft | 12 inch | Decorations For Photoshoots Gender Reveal Celebrations Festivals and Parties | TUR Party Supplies
TUR Party Supplies$18.33317 rev
Giant Destroyer Smoke Bomb Gasser Rodent & for Gophers Moles Groundhogs & Rats Single Pack (4 Tubes) + Jecudi Towel
jecudi$20.32197 rev
Giant Destroyer Smoke Bomb Gasser Rodent & for Gophers Moles Groundhogs & Rats 2 Pack (8 Tubes) + Jecudi Towel
jecudi$28.04197 rev
Trending
90-day click momentumSmoke Cake Smoke Fog Smoke Effect Show Round Bomb Stage Photography Aid Toy Event & Party Supplies (Red)
POPOTR$19.922.6★
Giant Destroyer Smoke Bomb Gasser Rodent & for Gophers Moles Groundhogs & Rats 2 Pack (8 Tubes) + Jecudi Towel
jecudi$28.044.0★
Giant Destroyer 00333 Gas Bomb - Gopher Mole and Rat Killer - Pack of 2 4packs (8 Total)
Atlas$18.704.0★
Superior Smoke Smoke Pellets 500 cu. ft. - pkg. of 12
CAI - SUPERIOR SMOKE$34.874.4★
White Powder Cannons Smoke Bombs Biodegradable Poppers | 2 Pack | Launch up to 25 ft | 12 inch | Decorations For Photoshoots Gender Reveal Celebrations Festivals and Parties | TUR Party Supplies
TUR Party Supplies$18.333.5★
What buyers say about smoke bomb
What buyers praise and complain about, mined from review topics.What buyers love
“the color is very bright and deep”
“great price”
“Fun for kids and adults”
“Outstanding and effective to fid groundhogs”
“made finding leaks in plumbing systems much easier than these”
“worked for what i needed”
“Easy to use”
“worked great with hair dryer blower”
“Great product”
“Works as described”
What buyers complain about
“Did not work”
“Its too expensive to keep buying”
“Lots of smoke”
“2 days later the moles retaliated”
“Critters do not like the smell”
“prone to falling out”
“Trash”
“Unusable”
“They do NOT have colored smoke”
“can fall out easily”
Top return reasons
Common questions
- Is smoke bomb profitable to sell on Amazon United States?
- The niche generates $85K/yr across 15 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +19.7%. Flapen's verdict: Worth a look (51/100).
- How competitive is the smoke bomb niche?
- 11 brands and 100 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 79% of demand.
- What do buyers complain about in smoke bomb?
- Top complaints mined from reviews: Functionality-Overall, Value For Money, Flammable. The return rate is 0.3%.
- When does demand for smoke bomb peak?
- Demand peaks in Sep–Oct; the busiest month runs 4.2× the quietest.
- What does it cost to enter the smoke bomb niche?
- Listings span $9.26–$34.87; the average listing price is $21.99 (sweet spot $15–$100). The average incumbent carries 414 reviews — the moat a new listing must climb.