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Small Pool Pump

Pass

Small Pool Pump scores 66 out of 100, a Pass. Shoppers spend an estimated $148K a year here, search demand grew +480.0% this quarter, and an estimated 2.7% of orders come back.

Flapen Score
66
66 / 100
Top 13% of 8,839 Patio, Lawn & Garden niches · +10 vs the category median of 56
Market size
$148K/yr85K searches / yr
90-day growth
+480.0%search demand this quarter
Competition
45%top-5 click share · 21 brands · 47 sellers

Flapen Score

Small Pool Pump against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Small Pool Pump is stronger. Inside it, weaker.

66Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Small Pool Pump market on Amazon at a glance

Shoppers on Amazon United States searched for Small Pool Pump 85K times last year and spent an estimated $148K. The top 5 brands take 69% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 66 out of 100, a Pass.

01 · Demand

An estimated 3.4% of those searches ended in a purchase.

Shoppers searched for this 85K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved +480.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $148K a year.

Searches, last 12 months
85K
Growth, 90 days vs prior 90
+480.0%
Conversion, latest week
3.4%
Market size, estimated
$148Ka year
Peak month
June44.4× the quietest month
Top search term
small pool pump43K searches a year

02 · Price

A sale here is worth $51.86.

Listings sell for $51.86 on average, from $7.33 to $108.35. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $51.86 that is $0 to $5K a year per listing.

Average price
$51.86inside the $15 to $100 sweet spot
Price range
$7.33–$108.35
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
2.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 13.0% of listings are out of stock. The average listing ranks #159 within Filters & Filter Media. It carries 1,770 reviews at 3.96 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
97%
Out of stock, average day
13.0%
Average rank
#159in Filters & Filter Media
Average rating
3.96 starsAmazon United States average 4.42 stars
Average reviews
1,770per listing
Listings tracked
37

04 · Newcomers

18 of last year's 23 launches cleared the first-year sales bar.

23 products launched here in the last 12 months. 18 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
23
Successful launches
18Amazon's first-year sales bar
Average brand age
39 months

Products

Top Small Pool Pump products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 falling

Sellers

47

Top-5 brand share

69%

Top 20: 99%

Top-5 click share

45%

Top 20: 84%

Open market

25%

  • Brand 119%
  • Brand 216%
  • Brand 315%
  • Brand 411%
  • Brand 58%
  • Brand 66%

Demand

Small Pool Pump search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 44.4×

Search terms

Top Small Pool Pump search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • small pool pump43K/yr
  • small pool filter pump14K/yr
  • small pool pump and filter kit13K/yr
  • inflatable pool filter pump9K/yr
  • kiddie pool filter pump3K/yr
  • small pool filter pump for inflatable pool3K/yr
  • filter pump for kiddie pool322/yr

Reviews and returns

What reviews say buyers love and hate about Small Pool Pump

We read the reviews and the return reasons for every product selling here.

11%of positive reviews mention “Value For Money”
22%of negative reviews mention “Durability”
2.7%of orders come back
“Falls apart”
A buyer, on “Durability”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Small Pool Pump questions

Answered from the same tracked data.