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Shrubs

Pass

Shrubs scores 65 out of 100, a Pass. Shoppers spend an estimated $107K a year here, search demand grew +26.9% this quarter, and an estimated 0.9% of orders come back.

Flapen Score
65
65 / 100
Top 16% of 8,839 Patio, Lawn & Garden niches · +9 vs the category median of 56
Market size
$107K/yr230K searches / yr
90-day growth
+26.9%search demand this quarter
Competition
27%top-5 click share · 20 brands · 572 sellers

Flapen Score

Shrubs against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Shrubs is stronger. Inside it, weaker.

65Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Shrubs market on Amazon at a glance

Shoppers on Amazon United States searched for Shrubs 230K times last year and spent an estimated $107K. The top 5 brands take 72% of clicks. Demand peaks in Mar–Apr–May. Flapen scores it 65 out of 100, a Pass.

01 · Demand

An estimated 1.9% of those searches ended in a purchase.

Shoppers searched for this 230K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +26.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $107K a year.

Searches, last 12 months
230K
Growth, 90 days vs prior 90
+26.9%
Conversion, latest week
1.9%
Market size, estimated
$107Ka year
Peak month
April4.9× the quietest month
Top search term
shrubs33K searches a year

02 · Price

A sale here is worth $24.87.

Listings sell for $24.87 on average, from $5.31 to $88.25. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $24.87 that is $0 to $2K a year per listing.

Average price
$24.87inside the $15 to $100 sweet spot
Price range
$5.31–$88.25
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

55% of listings pay for placement with sponsored ads. 68% ship with Prime. On an average day, 13.7% of listings are out of stock. The average listing ranks #504 within Hedges & Shrubs. It carries 308 reviews at 4.10 stars, so a new listing needs social proof before a better product.

Sponsored listings
55%
Prime listings
68%
Out of stock, average day
13.7%
Average rank
#504in Hedges & Shrubs
Average rating
4.10 starsAmazon United States average 4.42 stars
Average reviews
308per listing
Listings tracked
66

04 · Newcomers

6 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
14
Successful launches
6Amazon's first-year sales bar
Average brand age
47 months

Products

Top Shrubs products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

Brands

20 falling

Sellers

572

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

27%

Top 20: 61%

Open market

20%

  • Brand 120%
  • Brand 219%
  • Brand 312%
  • Brand 412%
  • Brand 59%
  • Brand 68%

Demand

Shrubs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May · busiest ÷ quietest = 4.9×

Search terms

Top Shrubs search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • shrubs33K/yr
  • shrubs for planting outdoors33K/yr
  • bushes and shrubs18K/yr
  • southern living44K/yr
  • flowering shrubs10K/yr
  • shrub15K/yr
  • shrubs and bushes live plants outdoor plants9K/yr
  • live shrubs9K/yr
  • southern living plants9K/yr
  • hedge & shrub plants & seeds10K/yr

Reviews and returns

What reviews say buyers love and hate about Shrubs

We read the reviews and the return reasons for every product selling here.

53%of positive reviews mention “Plant Growth”
38%of negative reviews mention “Plant Growth”
0.9%of orders come back
“Bad seeds”
A buyer, on “Plant Growth”38% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Shrubs questions

Answered from the same tracked data.