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Shade Sock

Fail

Buyers convert on only 0.4% of searches, so Shade Sock is a Fail.

Flapen Score
33
33 / 100
Ranks 8,513 of 8,839 Patio, Lawn & Garden niches · −23 vs the category median of 56
Market size
$68K/yr231K searches / yr
90-day growth
+43.6%search demand this quarter
Competition
90%top-5 click share · 6 brands · 13 sellers

Flapen Score

Shade Sock against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Shade Sock is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Shade Sock market on Amazon at a glance

Shoppers on Amazon United States searched for Shade Sock 231K times last year and spent an estimated $68K. The top 5 brands take 97% of clicks. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 231K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +43.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $68K a year.

Searches, last 12 months
231K
Growth, 90 days vs prior 90
+43.6%
Conversion, latest week
0.4%
Market size, estimated
$68Ka year
Top search term
shade sock90K searches a year

02 · Price

A sale here is worth $74.94.

Listings sell for $74.94 on average, from $9.32 to $277.07. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $74.94 that is $0 to $7K a year per listing.

Average price
$74.94inside the $15 to $100 sweet spot
Price range
$9.32–$277.07
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$7K
Returns
1.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #132 within Umbrellas & Shade. It carries 1,015 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
75%
Out of stock, average day
0.0%
Average rank
#132in Umbrellas & Shade
Average rating
4.69 starsAmazon United States average 4.42 stars
Average reviews
1,015per listing
Listings tracked
8

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Shade Sock products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 90% of clicks. A locked shelf that new listings rarely crack.

Brands

6 rising

Sellers

13

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

90%

Top 20: 100%

Open market

0%

  • Brand 154%
  • Brand 219%
  • Brand 312%
  • Brand 49%
  • Brand 53%
  • Brand 63%

Demand

Shade Sock search demand

Weekly searches over the year. Pick a range.

18K13KSpike '26May '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26Jul '26Jul '26

Search terms

Top Shade Sock search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • shade sock90K/yr
  • jobean beach shade18K/yr
  • shade sock beach umbrella20K/yr
  • shadesock beach shade16K/yr
  • shade sock beach27K/yr
  • shadesock16K/yr
  • jobean shade8K/yr
  • jobean7K/yr
  • beach shade sock5K/yr
  • shade sock for beach3K/yr

Reviews and returns

What reviews say buyers love and hate about Shade Sock

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Assembly/Installation”
21%of negative reviews mention “Value For Money”
1.8%of orders come back
“A bit pricey”
A buyer, on “Value For Money”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Shade Sock questions

Answered from the same tracked data.