Shade Sail

Shoppers searched for this 3.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +115.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.

Searches, last 12 months

3.9M

Growth, 90 days vs prior 90

+115.9%

Conversion, latest week

1.1%

Market size, estimated

$1.3Ma year

Peak month

June9.0× the quietest month

Top search term

sun shades outdoor patio620K searches a year

Listings sell for $29.27 on average, from $10.18 to $58.00. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,500 to 3,000 of them. At $29.27 that is $73K to $88K a year per listing.

Average price

$29.27inside the $15 to $100 sweet spot

Price range

$10.18–$58.00

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

2,500–3,000

Revenue per listing a year

$73K–$88K

Returns

4.1%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #29 within Umbrellas & Shade. It carries 4,563 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

1.4%

Average rank

#29in Umbrellas & Shade

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

4,563per listing

Listings tracked

18

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

37 months