Self Propelled Electric Lawn Mower
MaybeShoppers spend an estimated $9.9M a year here. But the top 5 brands take 100% of clicks, so Self Propelled Electric Lawn Mower is a Maybe.
- Flapen Score
- 55 / 100Ranks 4,476 of 8,839 Patio, Lawn & Garden niches · −1 vs the category median of 5655
- Market size
- $9.9M/yr1.9M searches / yr
- 90-day growth
- +114.3%search demand this quarter
- Competition
- 53%top-5 click share · 5 brands · 23 sellers
Flapen Score
Self Propelled Electric Lawn Mower against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Self Propelled Electric Lawn Mower is stronger. Inside it, weaker.
Market
The Self Propelled Electric Lawn Mower market on Amazon at a glance
Shoppers on Amazon United States searched for Self Propelled Electric Lawn Mower 1.9M times last year and spent an estimated $9.9M. All 5 brands take every click. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
An estimated 1.0% of those searches ended in a purchase.
Shoppers searched for this 1.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +114.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $9.9M a year.
- Searches, last 12 months
- 1.9M
- Growth, 90 days vs prior 90
- +114.3%
- Conversion, latest week
- 1.0%
- Market size, estimated
- $9.9Ma year
- Peak month
- May8.0× the quietest month
- Top search term
- ego lawn mower514K searches a year
02 · Price
A sale here is worth $529.92.
Listings sell for $529.92 on average, from $123.78 to $4028.26. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $529.92 that is $132K to $265K a year per listing.
- Average price
- $529.92above the $15 to $100 sweet spot
- Price range
- $123.78–$4028.26
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $132K–$265K
- Returns
- 2.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
90% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 9.2% of listings are out of stock. The average listing ranks #89 within Lawn Mowers & Tractors. It carries 1,689 reviews at 4.18 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 87%
- Out of stock, average day
- 9.2%
- Average rank
- #89in Lawn Mowers & Tractors
- Average rating
- 4.18 starsAmazon United States average 4.42 stars
- Average reviews
- 1,689per listing
- Listings tracked
- 31
04 · Newcomers
3 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 25 months
Products
Top Self Propelled Electric Lawn Mower products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 rising
Sellers
23
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
53%
Top 20: 89%
Open market
0%
- Brand 152%
- Brand 242%
- Brand 33%
- Brand 42%
- Brand 51%
- Open — no brand owns it (0%)
Demand
Self Propelled Electric Lawn Mower search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 8.0×
Search terms
Top Self Propelled Electric Lawn Mower search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- ego lawn mower514K/yr
- greenworks404K/yr
- greenworks lawn mower201K/yr
- ryobi lawn mower203K/yr
- ego mower130K/yr
- ryobi mower58K/yr
- greenworks 40v55K/yr
- green works45K/yr
- greenworks mower36K/yr
- greenworks tools33K/yr
Reviews and returns
What reviews say buyers love and hate about Self Propelled Electric Lawn Mower
We read the reviews and the return reasons for every product selling here.
“Low battery life”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
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FAQ
Common Self Propelled Electric Lawn Mower questions
Answered from the same tracked data.