Seeds
PassSeeds scores 67 out of 100, a Pass. Shoppers spend an estimated $3.0M a year here, demand is soft, at -25.7% this quarter, and an estimated 0.3% of orders come back.
- Flapen Score
- 67 / 100Top 11% of 8,839 Patio, Lawn & Garden niches · +11 vs the category median of 5667
- Market size
- $3.0M/yr6.5M searches / yr
- 90-day growth
- -25.7%search demand this quarter
- Competition
- 40%top-5 click share · 30 brands · 39 sellers
Flapen Score
Seeds against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Seeds is stronger. Inside it, weaker.
Market
The Seeds market on Amazon at a glance
Shoppers on Amazon United States searched for Seeds 6.5M times last year and spent an estimated $3.0M. The top 5 brands take 48% of clicks. Demand peaks in Feb–Mar–Apr–May. Flapen scores it 67 out of 100, a Pass.
01 · Demand
An estimated 3.2% of those searches ended in a purchase.
Shoppers searched for this 6.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -25.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.0M a year.
- Searches, last 12 months
- 6.5M
- Growth, 90 days vs prior 90
- -25.7%
- Conversion, latest week
- 3.2%
- Market size, estimated
- $3.0Ma year
- Peak month
- March3.5× the quietest month
- Top search term
- seeds1.3M searches a year
02 · Price
A sale here is worth $14.37.
Listings sell for $14.37 on average, from $4.83 to $66.19. Amazon reports units sold in ranges. This niche sold 250K to 300K a year. The average listing sells 5,000 to 6,000 of them. At $14.37 that is $72K to $86K a year per listing.
- Average price
- $14.37under the $15 to $100 sweet spot
- Price range
- $4.83–$66.19
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 250K–300K
- Units per listing a year
- 5,000–6,000
- Revenue per listing a year
- $72K–$86K
- Returns
- 0.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #83 within Flowers. It carries 4,316 reviews at 4.19 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 0.7%
- Average rank
- #83in Flowers
- Average rating
- 4.19 starsAmazon United States average 4.42 stars
- Average reviews
- 4,316per listing
- Listings tracked
- 52
04 · Newcomers
8 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.
- Launched, last 12 months
- 9
- Successful launches
- 8Amazon's first-year sales bar
- Average brand age
- 62 months
Products
Top Seeds products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Set of 43 Assorted Vegetable & Herb Seed Packets - Over 10 000 Seeds! - Includes Mylar Storage Bag - Deluxe Garden Heirloom Seeds - 100% Non-GMO
- Price
- $13.20
- Rating
- 4.5/5
- Reviews
- 18,350
- Age
- 11y ago

Vegetable & Fruit Seeds | 32 Individual Packs | 2026 Season | Non-GMO High Yield - 15 000+ Seeds | Tomato Cucumber Zucchini Bell Pepper and More | for Indoor & Outdoor Garden Planting
- Price
- $22.26
- Rating
- 4.6/5
- Reviews
- 14,348
- Age
- 12y ago

30 Packs of Deluxe Valley Greene Heirloom Vegetable Garden Seeds Non-GMO(Guaranteed 30 Different Varieties as Listed)
- Price
- $10.38
- Rating
- 4.5/5
- Reviews
- 5,532
- Age
- 7y ago

HOME GROWN Zinnia Dahlia Seeds Pack for 2026 Non GMO 524 Flower Seeds | Vibrant Zinnia Elegans for Pollinator Gardens Borders & Containers | Easy-to-Grow Outdoor Blooms
- Price
- $6.98
- Rating
- 4.2/5
- Reviews
- 2,668
- Age
- 1y ago

55 Vegetable Seeds Variety Pack - 35 600+ Non-GMO Heirloom Seeds for Planting Vegetables and Fruits in Individual Seed Packets Home Garden Seeds for Hydroponic Indoor and Outdoors Gardening
- Price
- $28.23
- Rating
- 4.6/5
- Reviews
- 3,855
- Age
- 2y ago
Trending
estimated 90-day click momentum
Wildflower Seeds Bulk 10000+ 1.06oz Butterfly Hummingbird Mix 21 Variety Perennial Annual Mix Heirloom Flower Seeds for Planting Outdoor Indoor High Germination Rate Garden Seeds
- Price
- $8.30
- Rating
- 4.2/5
- Reviews
- 557
- Age
- 7mo ago

Flower Seed Set - Flower Varieties of Non-GMO & Heirloom Premium Seeds for Planting - Sunflower Marigold Lavender and More! (25 Set 1)
- Price
- $12.45
- Rating
- 4.5/5
- Reviews
- 1,680
- Age
- 8y ago

Vegetable & Fruit Seeds | 32 Individual Packs | 2026 Season | Non-GMO High Yield - 15 000+ Seeds | Tomato Cucumber Zucchini Bell Pepper and More | for Indoor & Outdoor Garden Planting
- Price
- $22.26
- Rating
- 4.6/5
- Reviews
- 14,348
- Age
- 12y ago

Burpee Wildflower 25 000 Bulk 1 Bag 18 Varieties of Non-GMO Flower Seeds for Hummingbirds and Butterflies
- Price
- $8.29
- Rating
- 4.2/5
- Reviews
- 2,939
- Age
- 11y ago

HOME GROWN Wildflower Seeds Bulk Mix | 90 000+ Non-GMO Perennial Flower Seed for Outdoor Planting | 24 Varieties to Attract Bees Birds & Hummingbirds | Butterfly Garden | 3 oz
- Price
- $16.85
- Rating
- 4.2/5
- Reviews
- 10,675
- Age
- 6y ago
Newest
by launch date
Wildflower Seeds Bulk 10000+ 1.06oz Butterfly Hummingbird Mix 21 Variety Perennial Annual Mix Heirloom Flower Seeds for Planting Outdoor Indoor High Germination Rate Garden Seeds
- Price
- $8.30
- Rating
- 4.2/5
- Reviews
- 557
- Age
- 7mo ago

PLANTMEW 30 Heirloom Vegetable Seeds for Planting 12 000+ Garden Seeds - Vegetable Herb Fruit Seeds - Survival Seed Vault with Tomato Basil Lettuce Bean Pepper Squash and More
- Price
- $17.85
- Rating
- 3.9/5
- Reviews
- 189
- Age
- 11mo ago

PLANTMEW 10 Vegetable Seeds Pack - Heirloom - Basil Snap Pea Broccoli Bean Jalapeo Pepper Tomato Lettuce Cucumber Carrot Zucchini Seeds for Planting Home Garden
- Price
- $9.02
- Rating
- 4.0/5
- Reviews
- 244
- Age
- 11mo ago

HOME GROWN Zinnia Dahlia Seeds Pack for 2026 Non GMO 524 Flower Seeds | Vibrant Zinnia Elegans for Pollinator Gardens Borders & Containers | Easy-to-Grow Outdoor Blooms
- Price
- $6.98
- Rating
- 4.2/5
- Reviews
- 2,668
- Age
- 1y ago

Seed Vault Heirloom Vegetable Seeds Planting Kit - 15 000+ Non-GMO Seeds for Hydroponic Indoor & Outdoor Gardening | Includes Tomato Cucumber Carrot Seeds & Survival Backpack Emergency Gear
- Price
- $13.77
- Rating
- 3.8/5
- Reviews
- 449
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 40% of clicks, no more. An open shelf where new products get seen.
Brands
30 falling
Sellers
39
Est. top-5 brand share
48%
Top 20: 91%
Est. top-5 click share
40%
Top 20: 71%
Open market
46%
- Black Duck Brand13%
- HOME GROWN11%
- Open Seed Vault11%
- Organo Republic7%
- PLANTMEW6%
- Valley Greene6%
Demand
Seeds search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Mar, Apr, May · busiest ÷ quietest = 3.5×
Search terms
Top Seeds search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- seeds1.3M/yr
- flower seeds1.1M/yr
- vegetable seeds720K/yr
- perennial flower seeds328K/yr
- flower seeds to plant outside251K/yr
- seeds for planting vegetables393K/yr
- seeds for planting309K/yr
- plants seeds & bulbs337K/yr
- garden seeds296K/yr
- heirloom seeds252K/yr
Reviews and returns
What reviews say buyers love and hate about Seeds
We read the reviews and the return reasons for every product selling here.
“BAD seeds”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Seeds questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









