Seedling Heat Mat
FailDemand is soft, at -65.6% this quarter, so Seedling Heat Mat is a Fail.
- Flapen Score
- 44 / 100Ranks 7,439 of 8,839 Patio, Lawn & Garden niches · −12 vs the category median of 5644
- Market size
- $1.0M/yr882K searches / yr
- 90-day growth
- -65.6%search demand this quarter
- Competition
- 69%top-5 click share · 7 brands · 12 sellers
Flapen Score
Seedling Heat Mat against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Seedling Heat Mat is stronger. Inside it, weaker.
Market
The Seedling Heat Mat market on Amazon at a glance
Shoppers on Amazon United States searched for Seedling Heat Mat 882K times last year and spent an estimated $1.0M. The top 5 brands take 96% of clicks. Demand peaks in Jan–Feb–Mar. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 5.6% of those searches ended in a purchase.
Shoppers searched for this 882K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved -65.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.0M a year.
- Searches, last 12 months
- 882K
- Growth, 90 days vs prior 90
- -65.6%
- Conversion, latest week
- 5.6%
- Market size, estimated
- $1.0Ma year
- Peak month
- March6.5× the quietest month
- Top search term
- seedling heat mat166K searches a year
02 · Price
A sale here is worth $20.87.
Listings sell for $20.87 on average, from $9.26 to $36.27. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 5,000 to 6,000 of them. At $20.87 that is $104K to $125K a year per listing.
- Average price
- $20.87inside the $15 to $100 sweet spot
- Price range
- $9.26–$36.27
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 80K–100K
- Units per listing a year
- 5,000–6,000
- Revenue per listing a year
- $104K–$125K
- Returns
- 1.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #7 within Greenhouses & Plant Germination Equipment. It carries 7,558 reviews at 4.52 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 6.2%
- Average rank
- #7in Greenhouses & Plant Germination Equipment
- Average rating
- 4.52 starsAmazon United States average 4.42 stars
- Average reviews
- 7,558per listing
- Listings tracked
- 13
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Seedling Heat Mat products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 flat
Sellers
12
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
2%
- Brand 147%
- Brand 229%
- Brand 310%
- Brand 46%
- Brand 54%
- Brand 62%
- Open — no brand owns it (1 brand, 2%)
Demand
Seedling Heat Mat search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Mar · busiest ÷ quietest = 6.5×
Search terms
Top Seedling Heat Mat search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- seedling heat mat166K/yr
- heat mat110K/yr
- heat mats for seed starting68K/yr
- plant heat mat65K/yr
- heating mat69K/yr
- seed heating mat48K/yr
- plant heating mats37K/yr
- heating mat for plants37K/yr
- seed mat26K/yr
- heat mat for plants73K/yr
Reviews and returns
What reviews say buyers love and hate about Seedling Heat Mat
We read the reviews and the return reasons for every product selling here.
“The heat output is just poor”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Seedling Heat Mat questions
Answered from the same tracked data.









