Sea Urchin
MaybeThe average product has only 97 reviews. But shoppers spend an estimated $51K a year here, so Sea Urchin is a Maybe.
- Flapen Score
- 59 / 100Top 36% of 8,839 Patio, Lawn & Garden niches · +3 vs the category median of 5659
- Market size
- $51K/yr71K searches / yr
- 90-day growth
- +13.6%search demand this quarter
- Competition
- 35%top-5 click share · 25 brands · 41 sellers
Flapen Score
Sea Urchin against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Sea Urchin is stronger. Inside it, weaker.
Market
The Sea Urchin market on Amazon at a glance
Shoppers on Amazon United States searched for Sea Urchin 71K times last year and spent an estimated $51K. The top 5 brands take 65% of clicks. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
An estimated 2.5% of those searches ended in a purchase.
Shoppers searched for this 71K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +13.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.
- Searches, last 12 months
- 71K
- Growth, 90 days vs prior 90
- +13.6%
- Conversion, latest week
- 2.5%
- Market size, estimated
- $51Ka year
- Peak month
- December1.2× the quietest month
- Top search term
- sea urchin33K searches a year
02 · Price
A sale here is worth $28.41.
Listings sell for $28.41 on average, from $6.94 to $321.69. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $28.41 that is $0 to $3K a year per listing.
- Average price
- $28.41inside the $15 to $100 sweet spot
- Price range
- $6.94–$321.69
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 1.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
65% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 8.4% of listings are out of stock. The average listing ranks #871 within Pots, Planters & Container Accessories. It carries 97 reviews at 4.07 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 65%
- Prime listings
- 70%
- Out of stock, average day
- 8.4%
- Average rank
- #871in Pots, Planters & Container Accessories
- Average rating
- 4.07 starsAmazon United States average 4.42 stars
- Average reviews
- 97per listing
- Listings tracked
- 57
04 · Newcomers
7 of last year's 32 launches cleared the first-year sales bar.
32 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 32
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Sea Urchin products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
4Pcs Floating Sea Urchin Soft Lure | Tentacle Creature Lure 4.33 & 3.54 TPR Finesse Baits 5 Colors Ideal for Bass Fishing with Drop Shot Wacky Rig Neko Rig (E Large)
- Price
- $11.97
- Rating
- 4.4/5
- Reviews
- 50
- Age
- 3mo ago

4Pcs Sea Urchin Soft Bait Realistic Fuzzy Dice Fishing Lure Floating TPR Swimbait with Reflective Stars Plastic Baits for Bass Fishing Drop Shot Wacky Rig/Neko Rig & Finesse Slow Sinking (C 2.36)
- Price
- $6.94
- Rating
- 3.8/5
- Reviews
- 21
- Age
- 3mo ago

Worlds Assorted Natural Sea Urchins for Air Plants Craft and Decorations 12PC(1-1/4-2-1/4Inch)
- Price
- $25.82
- Rating
- 4.5/5
- Reviews
- 254
- Age
- 6y ago

6Pcs Sea Urchin Bait 6 Colors Realistic Fuzzy Dice Fishing Lure Floating TPR Swimbait with Reflective Stars for Bass Fishing Drop Shot Wacky Rig/Neko Rig & Finesse Slow Sinking (2.36)
- Price
- $15.36
- Rating
- 4.4/5
- Reviews
- 4
- Age
- 3mo ago

Sea Urchin - Aqua Gourmet Canned Seafood from Chilean Patagonia 3.75 Oz
- Price
- $20.01
- Rating
- 2.8/5
- Reviews
- 13
- Age
- 11mo ago
Trending
estimated 90-day click momentum
Creature Bait for Bass Fishing Soft Plastic Fishing Lures Fuzzy Dice & Sea Urchin Style Finesse Bait for Freshwater Trout & Crappie with Tackle Box
- Price
- $20.62
- Rating
- 4.0/5
- Reviews
- 57
- Age
- 4mo ago

12/24 Pcs Sea Urchin Bait for Bass Fishing Lures TPR Soft Plastic Fishing Lure Realistic Fuzzy Dice Fishing Lure with Reflective Stars for Saltwater Fishing Lures Bass Perch (Mix 12pcs 6cm/2.36)
- Price
- $8.92
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1mo ago

6Pcs Sea Urchin Bait Realistic Fuzzy Dice Fishing Lure for Bass & Perch Floating TPR Swimbait with Reflective Stars 6 Colors Artificial Worm Bait for Saltwater & Freshwater (B 3.54in)
- Price
- $13.96
- Rating
- 3.8/5
- Reviews
- 16
- Age
- 3mo ago

6Pcs Sea Urchin Bait 6 Colors Realistic Fuzzy Dice Fishing Lure Floating TPR Swimbait with Reflective Stars for Bass Fishing Drop Shot Wacky Rig/Neko Rig & Finesse Slow Sinking (2.36)
- Price
- $15.36
- Rating
- 4.4/5
- Reviews
- 4
- Age
- 3mo ago

4Pcs Floating Sea Urchin Soft Lure | Tentacle Creature Lure 4.33 & 3.54 TPR Finesse Baits 5 Colors Ideal for Bass Fishing with Drop Shot Wacky Rig Neko Rig (E Large)
- Price
- $11.97
- Rating
- 4.4/5
- Reviews
- 50
- Age
- 3mo ago
Newest
by launch date
12/24 Pcs Sea Urchin Bait for Bass Fishing Lures TPR Soft Plastic Fishing Lure Realistic Fuzzy Dice Fishing Lure with Reflective Stars for Saltwater Fishing Lures Bass Perch (Mix 12pcs 6cm/2.36)
- Price
- $8.92
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1mo ago

4Pcs Sea Urchin Bait Floating Urchin Baits for Bass Fishing Realistic Simulation Bass Lures with Tentacles Durable TPR Material Lure for Lake & Saltwater Fishing Wacky Rig Neko Rig (B Large)
- Price
- $16.39
- Rating
- 3.9/5
- Reviews
- 12
- Age
- 2mo ago

12Pcs Sea Urchin Soft Bait Realistic Fuzzy Dice Fishing Lure Soft Artificial Sea Urchin Lures Floating TPR Swimbait with Reflective Stars for Bass & Perch (S)
- Price
- $9.09
- Rating
- 3.4/5
- Reviews
- 3
- Age
- 3mo ago

6Pcs Sea Urchin Bait 6 Colors Realistic Fuzzy Dice Fishing Lure Floating TPR Swimbait with Reflective Stars for Bass Fishing Drop Shot Wacky Rig/Neko Rig & Finesse Slow Sinking (2.36)
- Price
- $15.36
- Rating
- 4.4/5
- Reviews
- 4
- Age
- 3mo ago

Nautical Crush Trading Sea Urchin Shells -12 Assorted Urchin Shells for Crafts - Bonus White Starfish Coastal Decorations - Coastal Crafts - Beach House Decor
- Price
- $24.80
- Rating
- 4.0/5
- Reviews
- 6
- Age
- 3mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 35% of clicks, no more. An open shelf where new products get seen.
Brands
25 flat
Sellers
41
Est. top-5 brand share
65%
Top 20: 97%
Est. top-5 click share
35%
Top 20: 67%
Open market
29%
- Generic24%
- Nautical Crush Trading17%
- YUHANHUWAI11%
- AZYM7%
- Worlds6%
- NmSSoRI6%
Demand
Sea Urchin search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.2×
Search terms
Top Sea Urchin search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- sea urchin33K/yr
- sea urchin shells24K/yr
- sea urchins4K/yr
- uni sea urchin4K/yr
- sea urchin shells for air plants4K/yr
- sea urchin uni2K/yr
Reviews and returns
What reviews say buyers love and hate about Sea Urchin
We read the reviews and the return reasons for every product selling here.
“Very Small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sea Urchin questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









