Scarecrow

Shoppers searched for this 845K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +154.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $327K a year.

Searches, last 12 months

845K

Growth, 90 days vs prior 90

+154.2%

Conversion, latest week

1.3%

Market size, estimated

$327Ka year

Peak month

October21.4× the quietest month

Top search term

scarecrow for garden110K searches a year

Listings sell for $29.36 on average, from $8.51 to $119.17. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $29.36 that is $3K to $7K a year per listing.

Average price

$29.36inside the $15 to $100 sweet spot

Price range

$8.51–$119.17

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

2.3%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 42.8% of listings are out of stock. The average listing ranks #662 within Flags. It carries 1,273 reviews at 4.06 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

86%

Out of stock, average day

42.8%

Average rank

#662in Flags

Average rating

4.06 starsAmazon United States average 4.42 stars

Average reviews

1,273per listing

Listings tracked

28

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

36 months