Sauna Backrest

Shoppers searched for this 95K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.8% of those searches ended in a purchase. Searches in the last 90 days moved -34.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $273K a year.

Searches, last 12 months

95K

Growth, 90 days vs prior 90

-34.1%

Conversion, latest week

5.8%

Market size, estimated

$273Ka year

Peak month

January3.6× the quietest month

Top search term

sauna backrest63K searches a year

Listings sell for $49.58 on average, from $19.98 to $92.85. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $49.58 that is $5K to $12K a year per listing.

Average price

$49.58inside the $15 to $100 sweet spot

Price range

$19.98–$92.85

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$5K–$12K

Returns

2.6%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.8% of listings are out of stock. The average listing ranks #264 within Parts & Accessories. It carries 83 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

14.8%

Average rank

#264in Parts & Accessories

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

83per listing

Listings tracked

23

8 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

2Amazon's first-year sales bar

Average brand age

25 months