Santa Sleigh and Reindeer Outdoor Decoration
FailBuyers convert on only 0.4% of searches, so Santa Sleigh and Reindeer Outdoor Decoration is a Fail.
- Flapen Score
- 44 / 100Ranks 7,439 of 8,839 Patio, Lawn & Garden niches · −12 vs the category median of 5644
- Market size
- $68K/yr218K searches / yr
- 90-day growth
- +8.7%search demand this quarter
- Competition
- 60%top-5 click share · 12 brands · 28 sellers
Flapen Score
Santa Sleigh and Reindeer Outdoor Decoration against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Santa Sleigh and Reindeer Outdoor Decoration is stronger. Inside it, weaker.
Market
The Santa Sleigh and Reindeer Outdoor Decoration market on Amazon at a glance
Shoppers on Amazon United States searched for Santa Sleigh and Reindeer Outdoor Decoration 218K times last year and spent an estimated $68K. The top 5 brands take 59% of clicks. Demand peaks in Nov–Dec. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 218K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +8.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $68K a year.
- Searches, last 12 months
- 218K
- Growth, 90 days vs prior 90
- +8.7%
- Conversion, latest week
- 0.4%
- Market size, estimated
- $68Ka year
- Peak month
- November317.2× the quietest month
- Top search term
- santa sleigh and reindeer outdoor decoration51K searches a year
02 · Price
A sale here is worth $76.58.
Listings sell for $76.58 on average, from $24.72 to $178.73. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $76.58 that is $0 to $8K a year per listing.
- Average price
- $76.58inside the $15 to $100 sweet spot
- Price range
- $24.72–$178.73
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$8K
- Returns
- 10.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
43% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 24.9% of listings are out of stock. The average listing ranks #6,648 within Outdoor Holiday Decorations. It carries 78 reviews at 4.01 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 43%
- Prime listings
- 86%
- Out of stock, average day
- 24.9%
- Average rank
- #6,648in Outdoor Holiday Decorations
- Average rating
- 4.01 starsAmazon United States average 4.42 stars
- Average reviews
- 78per listing
- Listings tracked
- 14
04 · Newcomers
0 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Santa Sleigh and Reindeer Outdoor Decoration products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 rising
Sellers
28
Top-5 brand share
59%
Top 20: 100%
Top-5 click share
60%
Top 20: 100%
Open market
33%
- Brand 123%
- Brand 210%
- Brand 39%
- Brand 49%
- Brand 58%
- Brand 67%
Demand
Santa Sleigh and Reindeer Outdoor Decoration search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 317.2×
Search terms
Top Santa Sleigh and Reindeer Outdoor Decoration search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- santa sleigh and reindeer outdoor decoration51K/yr
- santa and reindeer outdoor decorations50K/yr
- santa sleigh and reindeer15K/yr
- santa reindeer4K/yr
- trineo de navidad para exteriores21K/yr
- santa with sleigh and reindeer11K/yr
- santa and reindeer13K/yr
- santa sleigh with reindeer3K/yr
- santa sleigh and reindeer indoor decoration6K/yr
- santas sleigh and reindeer5K/yr
Reviews and returns
What reviews say buyers love and hate about Santa Sleigh and Reindeer Outdoor Decoration
We read the reviews and the return reasons for every product selling here.
“Poor Quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Santa Sleigh and Reindeer Outdoor Decoration questions
Answered from the same tracked data.