round outdoor rug
Worth a lookShows demand growing +129.4% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+129.4%90-day search growth — must beat 0% to launch
Competition
Great22%top-5 click share — an open shelf
Avg price
Great$50.67avg listing price — sweet spot $15–$100
Brand share
Great52%top-5 brand share — no brand owns this niche
Price range
Good$19.98–$139.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay$253K$253K/yr · 632K searches
Review moat
Okay1,954.75avg incumbent reviews — the moat a new listing must climb
Returns
Bad6.3%return rate — above 5% kills the launch gate
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, round outdoor rug is a $253K/yr Amazon United States market (632K searches/yr). The top 5 brands hold 52% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 62/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
round outdoor rug market data
- Units sold / yr
- 4K–5K
- avg 0–100/product
- Revenue / yr
- $203K–$253K
- units × avg price
- Conversion rate
- 0.8%
- Avg BSR
- #336
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 95%
- Out of stock
- 8.1%
- Avg brand age
- 38 months
- Avg seller age
- 177 days
Competition & brand share
Clicks spread well past the top 5 (22% combined) — an open shelf where new products get seen.Brands
33 rising
Sellers
50
Top-5 brand share
52%
Top 20: 92%
Top-5 click share
22%
Top 20: 55%
Open market
43%
- SAFAVIEH17%
- Homcomoda11%
- Unique Loom10%
- Capslpad8%
- famibay6%
- nuLOOM5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +129.4% search growth over the last 90 days.Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 8.7×
Top round outdoor rug search terms
- round outdoor rug290K/yr
- outdoor round rug57K/yr
- outdoor rug round45K/yr
- round outdoor rugs35K/yr
- round outdoor rugs for patios23K/yr
- circle outdoor rug18K/yr
- round patio rug17K/yr
- outdoor circle rug17K/yr
- 10 round outdoor rug13K/yr
- round outdoor rug 8ft12K/yr
Top round outdoor rug products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Nuloom Asha Light Brown/Ivory 67 Round Casual Striped Border Soft and Cozy High Traffic Easy Clean Durable Area Rug for Indoor/Outdoor Patio Deck Porch Garden Courtyard
nuLOOM$78.094.6★268 rev
Capslpad 6Ft Round Outdoor Rug for Patio Reversible Mat Waterproof Plastic Straw Rug Boho Circle Indoor Outside Area Rug for RV Camping Picnic Pool Tent Balcony Beach Deck Doormats Decor Beige
Capslpad$32.054.4★436 rev
Round Outdoor Rugs for Patios 6Ft Waterproof Reversible Plastic Straw Mat with Carry Bags Boho Lightweight Outdoor Carpet Portable Round Floor Mat for Patio Camping Picnic Backyard RV Black Camel
VSIWB$34.184.5★195 rev
Homcomoda Round Outdoor Patio Rugs 6Ft Waterproof Indoor Outdoor Area Rugs Clearance Reversible Straw Rugs Circle Area Rugs for Porch Garden Deck Backyard Balcony
Homcomoda$32.534.1★431 rev
famibay 6 Ft Round Boho Outdoor Plastic Straw Rug Waterproof Portable Reversible UV-Resistant Patio Porch Camping Dark Blue
famibay$34.474.3★424 rev
Newest
by launch dateRound Outdoor Rugs for Patios 6Ft Waterproof Reversible Plastic Straw Mat with Carry Bags Boho Lightweight Outdoor Carpet Portable Round Floor Mat for Patio Camping Picnic Backyard RV Black Camel
VSIWB$34.18195 rev
Colorful 6FT Outdoor Round Area Rug Washable Rugs Multicolored Patio Rug Tropical Botanical Floral Chenille Waterproof Outdoor Carpet for RV Pool Deck Backyard Porch Rainbow
Arenarug$59.202,037 rev
Geanlod Round Outdoor Rugs 8Ft Waterproof Outdoor Reversible Mats Lightweight Plastic Straw Rug Portable RV Camping Mat Floor Carpets for Deck Porch Picnic Beach Garden Black/Camel
Geanlod$46.26109 rev
Homcomoda Round Outdoor Patio Rug 8Ft Waterproof Indoor Outdoor Area Rug Blue Classic Style
Homcomoda$44.66431 rev
Capslpad 6Ft Round Outdoor Rug for Patio Reversible Mat Waterproof Plastic Straw Rug Boho Circle Indoor Outside Area Rug for RV Camping Picnic Pool Tent Balcony Beach Deck Doormats Decor Beige
Capslpad$32.05436 rev
Trending
90-day click momentum
Cekene Round Outdoor Rugs for Patio 5Ft Waterproof Reversible Outdoor Patio Rugs Blue Lightweight Plastic Straw Rugs Portable RV Camping Mat Floor Carpet for Deck Porch Picnic
Cekene$24.384.4★
Capslpad 6Ft Round Outdoor Rug for Patio Reversible Mat Waterproof Plastic Straw Rug Boho Circle Indoor Outside Area Rug for RV Camping Picnic Pool Tent Balcony Beach Deck Doormats Decor Beige
Capslpad$32.054.4★
Nuloom Asha Light Brown/Ivory 67 Round Casual Striped Border Soft and Cozy High Traffic Easy Clean Durable Area Rug for Indoor/Outdoor Patio Deck Porch Garden Courtyard
nuLOOM$78.094.6★
Unique Loom Collection Casual Transitional Solid Heathered Indoor/Outdoor Flatweave Area Rug (5 1 Round Blue/Navy Blue)
Unique Loom$58.464.5★
Round Outdoor Rugs for Patios 6Ft Waterproof Reversible Plastic Straw Mat with Carry Bags Boho Lightweight Outdoor Carpet Portable Round Floor Mat for Patio Camping Picnic Backyard RV Black Camel
VSIWB$34.184.5★
What buyers say about round outdoor rug
What buyers praise and complain about, mined from review topics.What buyers love
“The quality of this rug is great”
“Comes in different colors”
“it was true the size”
“Love the design”
“GREAT VALUE”
“Just as advertised”
“Easy to sweep off”
“Great material”
“Vibrant lightweight”
“It is very durable”
What buyers complain about
“Doesnt lay flat”
“Cheap material”
“Very cheaply made”
“Incorrect size”
“That's how thick it is”
“But one seam line did not soak correctly”
“Very flimsy”
“Nothing like the picture”
“Falling apart 2 weeks after arrival”
“Bad odor”
Top return reasons
Common questions
- Is round outdoor rug profitable to sell on Amazon United States?
- The niche generates $253K/yr across 102 tracked products. 3 of 13 products launched in the last 360 days are still selling. 90-day search growth is +129.4%. Flapen's verdict: Worth a look (62/100).
- How competitive is the round outdoor rug niche?
- 33 brands and 50 sellers compete. The top 5 products take 22% of clicks and top 5 brands hold 52% of demand.
- What do buyers complain about in round outdoor rug?
- Top complaints mined from reviews: Flatness, Material Quality, Quality-Overall. The return rate is 6.3% — above our launch gate.
- When does demand for round outdoor rug peak?
- Demand peaks in Apr–May–Jun–Jul; the busiest month runs 8.7× the quietest.
- What does it cost to enter the round outdoor rug niche?
- Listings span $19.98–$139.57; the average listing price is $50.67 (sweet spot $15–$100). The average incumbent carries 1,955 reviews — the moat a new listing must climb.