rose fertilizer
Launch itA $1.7M/yr market growing +105.6% this quarter with returns at 0.2% — clears our launch bar.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Incredible16.9%search→purchase rate — share of searches ending in a sale
Growth
Great+105.6%90-day search growth — must beat 0% to launch
Market size
Great$1.7M$1.7M/yr · 538K searches
Avg price
Great$18.73avg listing price — sweet spot $15–$100
Price range
Good$5.84–$34.77cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,440.32avg incumbent reviews — the moat a new listing must climb
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad94%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, rose fertilizer is a $1.7M/yr Amazon United States market (538K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Mar–Apr–May–Jun–Jul. Verdict: Launch it — 65/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
rose fertilizer market data
- Units sold / yr
- 80K–100K
- avg 4,000–5,000/product
- Revenue / yr
- $1.5M–$1.9M
- units × avg price
- Conversion rate
- 16.9%
- Avg BSR
- #228
- Page quality
- 0%
- Prime
- 89%
- Sponsored
- 84%
- Out of stock
- 0.0%
- Avg brand age
- 74 months
- Avg seller age
- 147 days
Competition & brand share
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.Brands
8 flat
Sellers
78
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
3%
- Bayer Advanced48%
- Espoma17%
- Miracle-Gro16%
- Scotts9%
- Farmer's Secret4%
- TPS NUTRIENTS2%
- Open — no brand owns it (2 brands, 3%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +105.6% search growth over the last 90 days.Peak months: Mar, Apr, May, Jun, Jul · busiest ÷ quietest = 18.0×
Top rose fertilizer search terms
- rose fertilizer161K/yr
- rose food84K/yr
- bioadvanced rose and flower care30K/yr
- rose fertilizer and disease control36K/yr
- rose tone fertilizer25K/yr
- rose tone30K/yr
- rose food fertilizer all in one25K/yr
- bioadvanced25K/yr
- rose bush fertilizer16K/yr
- bayer rose and flower care 3 in 1 systemic15K/yr
Top rose fertilizer products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
BioAdvanced All-In-One Rose and Flower Care I Granules - Fertilizer Insect Control & Disease Control - Prevents Pests and Diseases - Up to 6 Weeks Protection - 4 lb Bottle
Bayer Advanced$19.374.7★2,215 rev
Espoma Organic Rose-Tone 4-3-2 Organic Fertilizer for All Types of Roses and Other Flowering Plants. Promotes Vigorous Green Growth and Abundant Blooms. 4 lb. Bag - Pack of 2
Espoma$22.024.8★713 rev
Miracle-GRO Water Soluble Rose Plant Food 1.5 lb
Miracle-Gro$7.904.7★7,995 rev
Scotts Rose & Bloom Continuous Release Plant Food 3 lb
Scotts$9.224.6★1,318 rev
BioAdvanced All-In-One Rose and Flower Care Granules - Fertilizer Insect Control & Disease Control - Prevents Pests and Diseases - Up to 6 Weeks Protection - Plant Food - 4 lb Bottle
Bayer Advanced$18.794.7★8,947 rev
Newest
by launch date
Rose Bush Fertilizer Liquid Plant Food for More Blooms Bigger Flowers & Stronger Stems 8 oz
TPS NUTRIENTS$11.81131 rev
BioAdvanced All-In-One Rose and Flower Plant Care Spray - Insect Control Disease Control & Plant Mite Killer - Ready-to-Use - Prevents Pests and Diseases - Up to 14 Days Protection - 24 fl oz Bottle
Bayer Advanced$9.681,250 rev
Farmers Secret Rose Booster Fertilizer (8oz) - Super Concentrated - Formulated for All Types of Roses Throughout The Life Cycle - Encourages Healthy Growth and Vibrant Blooms
Farmer's Secret$12.63653 rev
Farmers Secret Rose Booster Fertilizer (32oz) - Super Concentrated - Formulated for All Types of Roses Throughout the Life Cycle - Encourages Healthy Growth and Vibrant Blooms
Farmer's Secret$29.75653 rev
Espoma Organic Rose-Tone 4-3-2 Organic Fertilizer for All Types of Roses and Other Flowering Plants. Promotes Vigorous Green Growth and Abundant Blooms. 4 lb. Bag - 2 Pack
Espoma$23.45217 rev
Trending
90-day click momentum
BioAdvanced Rose and Flower Insect Killer Ready-to-Use 24 oz Plant Bug Spray
Bayer Advanced$5.844.4★
Miracle-Gro Shake N Feed Rose & Bloom Plant Food 4.5 lb
Miracle-Gro$15.214.7★
Miracle-GRO Water Soluble Rose Plant Food 1.5 lb
Miracle-Gro$7.904.7★
BioAdvanced All-In-One Rose and Flower Care Fertilizer Concentrate 32 oz Rose Fertilizer and Disease Control
Bayer Advanced$21.234.6★
Farmers Secret Rose Booster Fertilizer (8oz) - Super Concentrated - Formulated for All Types of Roses Throughout The Life Cycle - Encourages Healthy Growth and Vibrant Blooms
Farmer's Secret$12.634.6★
What buyers say about rose fertilizer
What buyers praise and complain about, mined from review topics.What buyers love
“their growth is incredible”
“Good amount of product”
“Bug killer”
“Easy to use”
“Good value for money”
“As advertised”
“they are now bursting with color”
“This spray does the job”
“Instructions are clear”
“Ive now used this product for a couple years”
What buyers complain about
“Did not kill aphids”
“Leaky container”
“Not effective”
“Did not do anything for the clematis”
“Smell was a little off putting”
“Impossible to open”
“Its been two weeks so I probably should spray again”
“It obviously had been opened”
“My only complaint is that it seems expensive to me”
“Didn't help with rust”
Top return reasons
Common questions
- Is rose fertilizer profitable to sell on Amazon United States?
- The niche generates $1.7M/yr across 19 tracked products. 90-day search growth is +105.6%. Flapen's verdict: Launch it (65/100).
- How competitive is the rose fertilizer niche?
- 8 brands and 78 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 94% of demand.
- What do buyers complain about in rose fertilizer?
- Top complaints mined from reviews: Pest/Insect Control, Leak-Proof, Functionality-Overall. The return rate is 0.2%.
- When does demand for rose fertilizer peak?
- Demand peaks in Mar–Apr–May–Jun–Jul; the busiest month runs 18.0× the quietest.
- What does it cost to enter the rose fertilizer niche?
- Listings span $5.84–$34.77; the average listing price is $18.73 (sweet spot $15–$100). The average incumbent carries 2,440 reviews — the moat a new listing must climb.