Rock Phosphate
FailShoppers spend an estimated $45K a year here, so Rock Phosphate is a Fail.
- Flapen Score
- 40 / 100Ranks 7,974 of 8,839 Patio, Lawn & Garden niches · −16 vs the category median of 5640
- Market size
- $45K/yr33K searches / yr
- 90-day growth
- +4.7%search demand this quarter
- Competition
- 85%top-5 click share · 7 brands · 35 sellers
Flapen Score
Rock Phosphate against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Rock Phosphate is stronger. Inside it, weaker.
Market
The Rock Phosphate market on Amazon at a glance
Shoppers on Amazon United States searched for Rock Phosphate 33K times last year and spent an estimated $45K. The top 5 brands take 94% of clicks. Demand peaks in Mar–Apr–May. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 5.9% of those searches ended in a purchase.
Shoppers searched for this 33K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved +4.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $45K a year.
- Searches, last 12 months
- 33K
- Growth, 90 days vs prior 90
- +4.7%
- Conversion, latest week
- 5.9%
- Market size, estimated
- $45Ka year
- Peak month
- April4.9× the quietest month
- Top search term
- rock phosphate19K searches a year
02 · Price
A sale here is worth $22.86.
Listings sell for $22.86 on average, from $11.06 to $39.49. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $22.86 that is $6K to $11K a year per listing.
- Average price
- $22.86inside the $15 to $100 sweet spot
- Price range
- $11.06–$39.49
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $6K–$11K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
70% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,284 within Soils, Mulches & Planting Media. It carries 862 reviews at 4.70 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 70%
- Out of stock, average day
- 0.0%
- Average rank
- #1,284in Soils, Mulches & Planting Media
- Average rating
- 4.70 starsAmazon United States average 4.42 stars
- Average reviews
- 862per listing
- Listings tracked
- 10
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 98 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 98 months
Products
Top Rock Phosphate products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.
Brands
7 flat
Sellers
35
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
85%
Top 20: 100%
Open market
2%
- Brand 157%
- Brand 220%
- Brand 37%
- Brand 46%
- Brand 54%
- Brand 63%
- Open — no brand owns it (1 brand, 2%)
Demand
Rock Phosphate search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, May · busiest ÷ quietest = 4.9×
Search terms
Top Rock Phosphate search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- rock phosphate19K/yr
- rock phosphate organic fertilizer9K/yr
- rock phosphate fertilizer3K/yr
- soft rock phosphate3K/yr
Reviews and returns
What reviews say buyers love and hate about Rock Phosphate
We read the reviews and the return reasons for every product selling here.
“Poor quality control”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Lawn Aerator
$6.2M/yr+90.1%
Shepherds Hooks for Outdoor
$3.9M/yr+141.2%
Garden Mesh
$716K/yr+152.7%
Chicken Waterer
$3.4M/yr+70.1%
75 Foot Garden Hose
$1.8M/yr+117.6%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Rock Phosphate questions
Answered from the same tracked data.