roachbane
Launch itA $9.4M/yr market growing +74.6% this quarter with returns at 0.6% — clears our launch bar.
Market size
Incredible$9.4M$9.4M/yr · 2.5M searches
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Conversion
Incredible12.7%search→purchase rate — share of searches ending in a sale
Avg price
Incredible$29.73avg listing price — sweet spot $15–$100
Price range
Great$8.49–$54.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+74.6%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Bad92%top-5 click share — a locked-up shelf
Review moat
Bad44,261.88avg incumbent reviews — the moat a new listing must climb
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, roachbane is a $9.4M/yr Amazon United States market (2.5M searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jun–Jul–Aug. Verdict: Launch it — 61/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
roachbane market data
- Units sold / yr
- 300K–400K
- avg 60,000–80,000/product
- Revenue / yr
- $8.9M–$11.9M
- units × avg price
- Conversion rate
- 12.7%
- Avg BSR
- #64
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 88%
- Out of stock
- 0.0%
- Avg brand age
- 58 months
- Avg seller age
- 147 days
Competition & brand share
The top 5 products capture 92% of clicks — a locked-up shelf that new listings rarely crack.Brands
2 flat
Sellers
56
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
92%
Top 20: 100%
Open market
0%
- Syngenta90%
- Combat11%
Demand & seasonality
Weekly Amazon search volume, last 99 weeks — +74.6% search growth over the last 90 days.Peak months: Jun, Jul, Aug · busiest ÷ quietest = 3.6×
Top roachbane search terms
- advion cockroach gel bait994K/yr
- advion305K/yr
- roach gel bait139K/yr
- cockroach gel bait115K/yr
- roach gel199K/yr
- advion cockroach169K/yr
- avion cockroach gel bait82K/yr
- advion cockroach gel71K/yr
- roach bait gel53K/yr
- advion gel49K/yr
Top roachbane products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 8 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Syngenta 383920 Advion Cockroach Gel Bait 4 X 30 Gram Tubes Roach Control
Syngenta$25.884.6★63,715 rev
advion 383920 4 Tubes and 4 Plungers Cockroach German Roach Pest Control Inse Brown
Syngenta$27.234.6★71,536 rev
Combat Max Roach Killing Gel for Indoor and Outdoor Use 1 Syringe 2.1 Ounce (Pack of 1)
Combat$8.494.3★28,682 rev
advion 68663 Arena 12ct Bag Cockroach Bait Station White
Syngenta$24.074.4★10,210 rev
Combat Max 12 Month Roach Killing Bait Small Roach Bait Station 18 Count Child-Resistant Fast-Acting Fipronil Cockroach Killer & Nest Destroyer No Vapor Fumes or Odor Mess-Free
Combat$11.284.3★44,282 rev
Newest
by launch date
Advion Cockroach Gel Bait 4 Tubes x 30-Grams 4 Plunger and 4 Tips (Pack of 2)
Syngenta$54.4971,536 rev
Advion Cockroach Gel Bait 4 Tubes x 30-Grams 1 Plunger and 2 Tips Indoor and Outdoor Use Roach Killer Gel for American German and Other Major Cockroach Species (2 Pack)
Syngenta$51.0463,715 rev
61596 Evolution Cockroach Gel - 4 Tubes of Bait Prevent Roach Infestations
Syngenta$35.40419 rev
advion 68663 Arena 12ct Bag Cockroach Bait Station White
Syngenta$24.0710,210 rev
advion 383920 4 Tubes and 4 Plungers Cockroach German Roach Pest Control Inse Brown
Syngenta$27.2371,536 rev
Trending
90-day click momentum61596 Evolution Cockroach Gel - 4 Tubes of Bait Prevent Roach Infestations
Syngenta$35.404.6★
Advion Cockroach Gel Bait 4 Tubes x 30-Grams 1 Plunger and 2 Tips Indoor and Outdoor Use Roach Killer Gel for American German and Other Major Cockroach Species (2 Pack)
Syngenta$51.044.6★
Advion Cockroach Gel Bait 4 Tubes x 30-Grams 4 Plunger and 4 Tips (Pack of 2)
Syngenta$54.494.6★
Combat Max 12 Month Roach Killing Bait Small Roach Bait Station 18 Count Child-Resistant Fast-Acting Fipronil Cockroach Killer & Nest Destroyer No Vapor Fumes or Odor Mess-Free
Combat$11.284.3★
Combat Max Roach Killing Gel for Indoor and Outdoor Use 1 Syringe 2.1 Ounce (Pack of 1)
Combat$8.494.3★
What buyers say about roachbane
What buyers praise and complain about, mined from review topics.What buyers love
“Ants are gone”
“Absolutely effective product”
“Fair price”
“Easy to use”
“As advertised”
“The stuff in these syringes is powerful”
“Just clean your home perfectly”
“Effective”
“The scent of it was perfect”
“DEF KEEPS THE ROACHES AWAY AND KILLS THEM”
What buyers complain about
“Still Have Ants”
“Does not work as expected”
“Waste of money”
“Had these down for a few weeks”
“It was very difficult to squeeze”
“Will say it drys out fast”
“They only temporarily scattered the bugs”
“smell is unhealthy”
“Garbage”
“it's just a mess to clean up”
Top return reasons
Common questions
- Is roachbane profitable to sell on Amazon United States?
- The niche generates $9.4M/yr across 8 tracked products. 90-day search growth is +74.6%. Flapen's verdict: Launch it (61/100).
- How competitive is the roachbane niche?
- 2 brands and 56 sellers compete. The top 5 products take 92% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in roachbane?
- Top complaints mined from reviews: Pest/Insect Control, Functionality-Overall, Value For Money. The return rate is 0.6%.
- When does demand for roachbane peak?
- Demand peaks in Jun–Jul–Aug; the busiest month runs 3.6× the quietest.
- What does it cost to enter the roachbane niche?
- Listings span $8.49–$54.49; the average listing price is $29.73 (sweet spot $15–$100). The average incumbent carries 44,262 reviews — the moat a new listing must climb.