Is roach trap profitable to sell on Amazon United States?

The niche generates $4.0M/yr across 16 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +87.8%. Flapen's verdict: Launch it (68/100).

How competitive is the roach trap niche?

11 brands and 70 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 81% of demand.

What do buyers complain about in roach trap?

Top complaints mined from reviews: Pest/Insect Control, Functionality-Overall, Adhesion/Stickiness. The return rate is 0.5%.

When does demand for roach trap peak?

Demand peaks in May–Jun–Jul; the busiest month runs 2.6× the quietest.

What does it cost to enter the roach trap niche?

Listings span $7.34–$23.33; the average listing price is $11.99 (sweet spot $15–$100). The average incumbent carries 17,180 reviews — the moat a new listing must climb.

roach trap

Launch it

A $4.0M/yr market growing +87.8% this quarter with returns at 0.5% — clears our launch bar.

Conversion

Incredible18.0%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Market size

Incredible$4.0M

$4.0M/yr · 1.8M searches

Growth

Great+87.8%

90-day search growth — must beat 0% to launch

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Price range

Good$7.34–$23.33

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good$11.99

avg listing price — sweet spot $15–$100

Brand share

Okay81%

top-5 brand share — brands hold most of the demand

Competition

Okay68%

top-5 click share — leaders hold, buyers still browse

Review moat

Bad17,180.38

avg incumbent reviews — the moat a new listing must climb

According to Flapen's Amazon United States niche tracking, roach trap is a $4.0M/yr Amazon United States market (1.8M searches/yr). The top 5 brands hold 81% of demand. Demand peaks in May–Jun–Jul. Verdict: Launch it — 68/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

roach trap market data

Units sold / yr: 300K–400K; avg 20,000–25,000/product
Revenue / yr: $3.6M–$4.8M; units × avg price
Conversion rate: 18.0%
Avg BSR: #69
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 0.0%
Avg brand age: 50 months
Avg seller age: 149 days

Competition & brand share

The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 rising

Sellers

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

14%

Combat52%
Raid9%
HOY HOY9%
USKICH6%
HOT SHOT5%
TRAP A PEST5%
Open — no brand owns it (5 brands, 14%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +87.8% search growth over the last 90 days.

Peak months: May, Jun, Jul · busiest ÷ quietest = 2.6×

Open Trend

Top roach trap search terms

roach traps indoor595K/yr +123.0%17.5% conv.
roach traps337K/yr +67.8%15.2% conv.
cockroach trap212K/yr +114.1%15.8% conv.
combat roach killing bait141K/yr +90.3%19.8% conv.
roach trap91K/yr +77.0%13.0% conv.
combat109K/yr +14.3%4.6% conv.
cockroach traps55K/yr +116.9%13.8% conv.
trampas para cucarachas57K/yr +49.8%5.4% conv.
cockroach traps indoor44K/yr +91.1%17.5% conv.
roach traps indoor pet safe29K/yr +103.8%16.4% conv.

All search terms

Top roach trap products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Combat Max 12 Month Roach Killing Bait Small Roach Bait Station 18 Count Child-Resistant Fast-Acting Fipronil Cockroach Killer & Nest Destroyer No Vapor Fumes or Odor Mess-Free

Combat$11.284.3★44,282 rev

Combat Max Large Roach Killing Bait 8 count (Pack of 1)

Combat$7.904.4★6,039 rev

Raid Double Control Large Roach Baits 8 CT (1)

Raid$7.344.4★2,118 rev

HOY HOY Trap A Roach - 10 Traps [2 Pack] Baited Glue Traps Great for Home with Kids & Pets Indoor Sticky Pest Control Trap Roach Killer Made in Japan

HOY HOY$14.644.5★8,012 rev

20 Pack Roach Traps Cockroach Traps Indoor Home Glue Roach Traps Child & Pets Safe(Upgrade Recipe)

USKICH$9.874.2★3,580 rev

Newest

by launch date

TERRO Roach Killer Gel Bait Stations 12-Pack Ready-to-Use Cockroach Bait

Terro$16.11183 rev

7mo ago

Roach Traps Indoor Sticky Glue Traps for Roaches Cockroach Trap Indoor Home Roach Motels Trap (10 Traps)

Bug Parking$9.92116 rev

8mo ago

Shieldeck Roach Traps Indoor (12 Pack) Non-Toxic Sticky Glue Traps for Roaches Spiders & Crickets Safe Roach Catcher for Home Car Apartment & Motel Pest Control

Shieldeck$19.93651 rev

2y ago

20 Pack Roach Traps Cockroach Traps Indoor Home Glue Roach Traps Child & Pets Safe(Upgrade Recipe)

USKICH$9.873,580 rev

2y ago

Roach Traps Indoor Sticky (18 Pack) - Glue Traps for Roaches Bug Traps with Roach Bait Traps - Long Lasting Non-Toxic Children and Pet Friendly - Trap a Pest

TRAP A PEST$9.915,422 rev

3y ago

What buyers say about roach trap

What buyers praise and complain about, mined from review topics.

What buyers love

Pest/Insect Control34%

“kills bugs”

Quality-Overall11%

“They seem well made”

Value For Money9%

“Very affordable”

Ease Of Use9%

“Easy to dispose of as well”

Advertised Vs Actual Product5%

“As described”

Adhesion/Stickiness4%

“It provides a good stickiness so that it will catch the bugs that go in it”

Efficiency4%

“Effective”

Assembly/Installation3%

“Easy to assemble”

Functionality-Overall2%

“it still does the job as described”

Smell2%

“no strong chemical smell”

What buyers complain about

Pest/Insect Control28%

“Definitely does not work with mice”

Functionality-Overall24%

“This barely works”

Adhesion/Stickiness9%

“It will not stick at all”

Value For Money5%

“cheaper”

Smell3%

“Smell is too strong”

Ease Of Use3%

“Not user friendly”

Assembly/Installation2%

“Hard to assemble”

Quality-Overall2%

“Not well made”

Size-Overall2%

“Too small”

Advertised Vs Actual Product2%

“A bit misleading”

Top return reasons

Functionality-Overall26%

Size-Overall20%

Pest/Insect Control12%

Value For Money9%

Advertised Vs Actual Product9%

Adhesion/Stickiness7%

Leak-Proof3%

Defective Material/Parts2%