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Roach Spray

Pass

Roach Spray scores 65 out of 100, a Pass. Shoppers spend an estimated $3.6M a year here, search demand grew +98.2% this quarter, and an estimated 0.5% of orders come back.

Flapen Score
65
65 / 100
Top 16% of 8,839 Patio, Lawn & Garden niches · +9 vs the category median of 56
Market size
$3.6M/yr1.8M searches / yr
90-day growth
+98.2%search demand this quarter
Competition
69%top-5 click share · 8 brands · 103 sellers

Flapen Score

Roach Spray against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Roach Spray is stronger. Inside it, weaker.

65Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Roach Spray market on Amazon at a glance

Shoppers on Amazon United States searched for Roach Spray 1.8M times last year and spent an estimated $3.6M. The top 5 brands take 96% of clicks. Demand peaks in Jun–Jul–Aug–Sep. Flapen scores it 65 out of 100, a Pass.

01 · Demand

An estimated 16.2% of those searches ended in a purchase.

Shoppers searched for this 1.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 16.2% of those searches ended in a purchase. Searches in the last 90 days moved +98.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.6M a year.

Searches, last 12 months
1.8M
Growth, 90 days vs prior 90
+98.2%
Conversion, latest week
16.2%
Market size, estimated
$3.6Ma year
Peak month
July2.6× the quietest month
Top search term
ant spray341K searches a year

02 · Price

A sale here is worth $12.60.

Listings sell for $12.60 on average, from $4.99 to $26.57. Amazon reports units sold in ranges. This niche sold 250K to 300K a year. The average listing sells 10,000 to 12,500 of them. At $12.60 that is $126K to $158K a year per listing.

Average price
$12.60under the $15 to $100 sweet spot
Price range
$4.99–$26.57
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250K–300K
Units per listing a year
10,000–12,500
Revenue per listing a year
$126K–$158K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #37 within Repellents. It carries 12,082 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#37in Repellents
Average rating
4.38 starsAmazon United States average 4.42 stars
Average reviews
12,082per listing
Listings tracked
19

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
70 months

Products

Top Roach Spray products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 falling

Sellers

103

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

2%

  • Brand 138%
  • Brand 232%
  • Brand 314%
  • Brand 410%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (2 brands, 2%)

Demand

Roach Spray search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug, Sep · busiest ÷ quietest = 2.6×

Search terms

Top Roach Spray search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ant spray341K/yr
  • roach spray346K/yr
  • bug spray for home237K/yr
  • ant spray indoor184K/yr
  • ant spray outdoors78K/yr
  • insect spray81K/yr
  • indoor bug spray65K/yr
  • ant spray indoor pet safe62K/yr
  • cockroach spray62K/yr
  • roach spray indoor69K/yr

Reviews and returns

What reviews say buyers love and hate about Roach Spray

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Pest/Insect Control”
32%of negative reviews mention “Pest/Insect Control”
0.5%of orders come back
“Doesn't work for ants”
A buyer, on “Pest/Insect Control”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Roach Spray questions

Answered from the same tracked data.