Rhubarb
PassRhubarb scores 74 out of 100, a Pass. Shoppers spend an estimated $137K a year here, search demand grew +96.3% this quarter, and an estimated 0.0% of orders come back.
- Flapen Score
- 74 / 100Top 3% of 8,839 Patio, Lawn & Garden niches · +18 vs the category median of 5674
- Market size
- $137K/yr180K searches / yr
- 90-day growth
- +96.3%search demand this quarter
- Competition
- 36%top-5 click share · 34 brands · 669 sellers
Flapen Score
Rhubarb against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Rhubarb is stronger. Inside it, weaker.
Market
The Rhubarb market on Amazon at a glance
Shoppers on Amazon United States searched for Rhubarb 180K times last year and spent an estimated $137K. The top 5 brands take 37% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 74 out of 100, a Pass.
01 · Demand
An estimated 4.0% of those searches ended in a purchase.
Shoppers searched for this 180K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved +96.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $137K a year.
- Searches, last 12 months
- 180K
- Growth, 90 days vs prior 90
- +96.3%
- Conversion, latest week
- 4.0%
- Market size, estimated
- $137Ka year
- Peak month
- May3.3× the quietest month
- Top search term
- rhubarb131K searches a year
02 · Price
A sale here is worth $18.98.
Listings sell for $18.98 on average, from $2.01 to $143.79. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $18.98 that is $2K to $5K a year per listing.
- Average price
- $18.98inside the $15 to $100 sweet spot
- Price range
- $2.01–$143.79
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$5K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
58% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #1,211 within Vegetables. It carries 709 reviews at 4.05 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 58%
- Prime listings
- 76%
- Out of stock, average day
- 2.6%
- Average rank
- #1,211in Vegetables
- Average rating
- 4.05 starsAmazon United States average 4.42 stars
- Average reviews
- 709per listing
- Listings tracked
- 38
04 · Newcomers
0 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 74 months on average, so the names here are established.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 74 months
Products
Top Rhubarb products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 36% of clicks. An open shelf where new products get seen.
Brands
34 falling
Sellers
669
Top-5 brand share
37%
Top 20: 84%
Top-5 click share
36%
Top 20: 80%
Open market
58%
- Brand 112%
- Brand 27%
- Brand 36%
- Brand 46%
- Brand 56%
- Brand 65%
Demand
Rhubarb search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun · busiest ÷ quietest = 3.3×
Search terms
Top Rhubarb search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- rhubarb131K/yr
- rhubarb fresh10K/yr
- fresh rhubarb11K/yr
- frozen rhubarb17K/yr
- fresh rhubarb for sale5K/yr
- rhubarb frozen4K/yr
- rubarb2K/yr
Reviews and returns
What reviews say buyers love and hate about Rhubarb
We read the reviews and the return reasons for every product selling here.
“Artificial taste”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Rhubarb questions
Answered from the same tracked data.









