Reel Mower

Shoppers searched for this 948K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +161.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.9M a year.

Searches, last 12 months

948K

Growth, 90 days vs prior 90

+161.5%

Conversion, latest week

1.8%

Market size, estimated

$1.9Ma year

Peak month

May10.7× the quietest month

Top search term

reel mower324K searches a year

Listings sell for $111.77 on average, from $29.35 to $269.76. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 750 to 1,000 of them. At $111.77 that is $84K to $112K a year per listing.

Average price

$111.77above the $15 to $100 sweet spot

Price range

$29.35–$269.76

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

750–1,000

Revenue per listing a year

$84K–$112K

Returns

4.0%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 6.9% of listings are out of stock. The average listing ranks #98 within Lawn Mowers & Tractors. It carries 2,747 reviews at 3.92 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

96%

Out of stock, average day

6.9%

Average rank

#98in Lawn Mowers & Tractors

Average rating

3.92 starsAmazon United States average 4.42 stars

Average reviews

2,747per listing

Listings tracked

23

5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

3Amazon's first-year sales bar

Average brand age

25 months