red white and blue flags
Worth a lookShows demand growing >1,000% this quarter, but a small market ($9K/yr) keeps it on the watch list.
Growth
Incredible>1,000%90-day search growth — must beat 0% to launch
Returns
Great1.1%return rate — above 5% kills the launch gate
Review moat
Good843.7avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Good$12.89avg listing price — sweet spot $15–$100
Price range
Good$4.48–$25.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Market size
Bad$9K$9K/yr · 25K searches
According to Flapen's Amazon United States niche tracking, red white and blue flags is a $9K/yr Amazon United States market (25K searches/yr). The top 5 brands hold 80% of demand. Verdict: Worth a look — 52/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
red white and blue flags market data
- Units sold / yr
- 1K–2K
- avg 0–100/product
- Revenue / yr
- $16K–$19K
- units × avg price
- Conversion rate
- 2.9%
- Avg BSR
- #806
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 21 months
- Avg seller age
- 198 days
Competition & brand share
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.Brands
16 falling
Sellers
22
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
65%
Top 20: 96%
Open market
17%
- Uelfbaby35%
- Blowata18%
- HOOSUN15%
- X-GiftKey7%
- LoveVC5%
- OHOME3%
- Open — no brand owns it (10 brands, 17%)
Top red white and blue flags search terms
- american flags 4th of july outdoor12K/yr
- 4th of july decorations flags6K/yr
- red white and blue flags7K/yr
Top red white and blue flags products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 23 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
12 Pack Small American Flags on Stick Small US Flags/Mini American Flags for Outside 4x6 Inch American Hand Held Stick Flags with Kid-Safe Spear Top Patriotic Veterans Day Decorations 4th of July Decorations
Uelfbaby$7.604.6★4,362 rev
12 Pcs Small American Flags on Stick 6x4 In 4th of July Decorations Mini 250 Anniversary USA Flag Fourth of July American Handheld Flags for Veterans Day Memorial Day Supplies
Blowata$6.424.4★723 rev
HOOSUN 12 Pcs Small American Flags On Stick 4th of July Decorations Small USA Flag On Stick Mini 4x6 American Flags for Outside Fourth of July Flag for Yard Lawn Patriotic Memorial Day Decorations
HOOSUN$6.594.5★3,284 rev
X-GiftKey 4th of July Decorations Outdoor American Flag Lights 6-Pack Red White and Blue Solar Stars Lights with 6 USA Flags & 30LED Bright Patriotic Pathway Lights for Memorial Day Yard Lawn Decor
X-GiftKey$18.483.4★296 rev
12 Pcs 12x18 Inch American Flags for Outside 250th Anniversary USA Stick Flag with Handheld and Grounded Multi-Purpose Flagpole Memorial Day 4th of July Decorations Patriotic Decorations
Uelfbaby$24.214.3★806 rev
Newest
by launch date
4th of July Decorations - Patriotic Stars Welcome Garden Flag | Double Sided Fourth of July Accessories Patriotic Banner | 250 Anniversary USA Merchandise for Garden Yard Porch Patio Lawn Outdoor Outside Decor
OHOME$7.32368 rev
250 Anniversary Usa Garden Flags for Outside 250 Anniversary USA Flag with Eagle Design 1776-2026 Patriotic 4th of July Decorations Yard Sign Double-Sided Waterproof Flag 12x18 Inch 250 Year American Flag
AIBOLYNE$7.86649 rev
Red White and Blue Pennant Banner Flags String Red White Blue DIY Triangle Garland Flags for Patriotic Celebrations Store Openings Weddings Kids Party Garden Decoration 66 Feet 60 Pcs
AuTop$12.2620 rev
12 Pcs Small American Flags on Stick 6x4 In 4th of July Decorations Mini 250 Anniversary USA Flag Fourth of July American Handheld Flags for Veterans Day Memorial Day Supplies
Blowata$6.42723 rev
12 Pcs 12x18 In American Flags for Outside 4th of July Grounded Decorations Outdoor Weatherproof 250 Anniversary USA Flag for Memorial Day Patriotic Decor Fourth of July Accessories
Blowata$25.99232 rev
Trending
90-day click momentum
OHOME 4th of July Decorations - 12 Pack Small Mini American USA Flags on Stick Fourth of July Decorations - 250th Anniversary Patriotic Party Favors | Fourth of July Accessories Red White and Blue USA Flags for Outdoor Indoor
OHOME$4.714.0★
12 Pcs 12x18 In American Flags for Outside 4th of July Grounded Decorations Outdoor Weatherproof 250 Anniversary USA Flag for Memorial Day Patriotic Decor Fourth of July Accessories
Blowata$25.994.0★
American Flag 3x5 Ft 4th of July decorations & 250th Anniversary Flag. Bright American Flags for Outside with Brass Grommets for Outdoor Flying Porch Garden Home Decor Memorial Day Flag Day Veterans Day
TONOS$6.534.7★
X-GiftKey 4th of July Decorations Outdoor American Flag Lights 6-Pack Red White and Blue Solar Stars Lights with 6 USA Flags & 30LED Bright Patriotic Pathway Lights for Memorial Day Yard Lawn Decor
X-GiftKey$18.483.4★
American Flag DDMY American Flags for Outside Decor 36 Feet 40 Flags USA Flag Banner American Flag Banner Perfect for Memorial Day/4th of July Independence Day/Patriotic Events/Labor Day Decor
DDMY$13.644.6★
What buyers say about red white and blue flags
What buyers praise and complain about, mined from review topics.What buyers love
“Awesome quality”
“Good Value”
“Beautiful color”
“As Expected”
“Good size”
“heavy duty material”
“Durable flag material”
“is made of sturdy burlap”
“The design is clear”
“Easy to set up and operate”
What buyers complain about
“So small”
“Extremely cheap quality”
“Broke easily”
“A pain to assemble”
“Cheap material”
“Not as advertised”
“Color is off”
“Flimsy”
“Not worth the price”
“Need the thicker”
Top return reasons
Common questions
- Is red white and blue flags profitable to sell on Amazon United States?
- The niche generates $9K/yr across 23 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is >1,000%. Flapen's verdict: Worth a look (52/100).
- How competitive is the red white and blue flags niche?
- 16 brands and 22 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 80% of demand.
- What do buyers complain about in red white and blue flags?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Durability. The return rate is 1.1%.
- What does it cost to enter the red white and blue flags niche?
- Listings span $4.48–$25.99; the average listing price is $12.89 (sweet spot $15–$100). The average incumbent carries 844 reviews — the moat a new listing must climb.