Is red white and blue bunting profitable to sell on Amazon United States?

The niche generates $49K/yr across 66 tracked products. 17 of 21 products launched in the last 360 days are still selling. 90-day search growth is >1,000%. Flapen's verdict: Worth a look (70/100).

How competitive is the red white and blue bunting niche?

47 brands and 61 sellers compete. The top 5 products take 29% of clicks and top 5 brands hold 41% of demand.

What do buyers complain about in red white and blue bunting?

Top complaints mined from reviews: Quality-Overall, Color, Material Quality. The return rate is 1.5%.

When does demand for red white and blue bunting peak?

Demand peaks in May–Jun–Jul; the busiest month runs 103.3× the quietest.

What does it cost to enter the red white and blue bunting niche?

Listings span $8.82–$105.76; the average listing price is $26.49 (sweet spot $15–$100). The average incumbent carries 577 reviews — the moat a new listing must climb.

red white and blue bunting

Worth a look

Shows demand growing >1,000% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Growth

Incredible>1,000%

90-day search growth — must beat 0% to launch

Avg price

Incredible$26.49

avg listing price — sweet spot $15–$100

Brand share

Great41%

top-5 brand share — no brand owns this niche

Competition

Great29%

top-5 click share — an open shelf

Returns

Great1.5%

return rate — above 5% kills the launch gate

Price range

Great$8.82–$105.76

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good576.74

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.8%

search→purchase rate — share of searches ending in a sale

Market size

Bad$49K

$49K/yr · 66K searches

Signals Trending No Dominant Brand

According to Flapen's Amazon United States niche tracking, red white and blue bunting is a $49K/yr Amazon United States market (66K searches/yr). The top 5 brands hold 41% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 70/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

red white and blue bunting market data

Units sold / yr: 3K–4K; avg 0–100/product
Revenue / yr: $79K–$106K; units × avg price
Conversion rate: 2.8%
Avg BSR: #2,245
Page quality: 0%
Prime: 95%
Sponsored: 95%
Out of stock: 8.6%
Avg brand age: 22 months
Avg seller age: 193 days

Competition & brand share

Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.

Brands

47 rising

Sellers

Top-5 brand share

41%

Top 20: 82%

Top-5 click share

29%

Top 20: 65%

Open market

54%

Heartome11%
HOOSUN10%
NUOGIC8%
NUOLAN7%
TURNMEON5%
SUNYAO5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — >1,000% search growth over the last 90 days.

Peak months: May, Jun, Jul · busiest ÷ quietest = 103.3×

Open Trend

Top red white and blue bunting search terms

red white and blue bunting33K/yr >1,000%2.5% conv.
red white and blue bunting outdoor19K/yr >1,000%2.7% conv.
red white blue bunting14K/yr >1,000%2.0% conv.

All search terms

Top red white and blue bunting products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

1.5x3 Ft 4th of July Decorations 250 anniversary flag Bunting Flags outdoor- Half Fan Banner Pleated Patriotic USA Flags 3-Pack

NUOGIC$13.954.6★1,135 rev

2x4 Ft American Pleated Fan Flag Patriotic Half Fan Bunting Flag Indoor Outdoor for Red White Blue USA 250th Anniversary 4th of July Decoration Patriotic Decor Memorial Day (Set of 5)

NUOLAN$33.764.6★466 rev

2 4 FT 4th of July Decorations 4 PCS Bunting Flags Outdoor Patriotic Fourth of July Banner Red White and Blue American Pleated Fan Flag for Memorial Day Independence Day 250th Anniversary Decor

Heartome$33.254.6★367 rev

USA Pleated Fan Flag American US Bunting Flags Patriotic Half Fan Banner Flags with Brass Grommets for 4th of July Memorial Day Decoration Red White And Blue Bunting (4 1.5x3 Feet)

SUNYAO$16.494.6★221 rev

3x6 FT American Bunting Flags Outdoor 4th of July Pleated Large Fan Flags USA Patriotic Banner Decorations for 250th Anniversary Outside Porch Fence Yard Garden Red White and Blue Decor (4)

STTQYB$37.474.7★200 rev

Newest

by launch date

3x6 Ft American Bunting Flags for Outside 4th of July 250th Anniversary Outdoor Decorations Red White and Blue Banner Half Circle USA Patriotic Pleated Fan Flag Swag for Porch Fence Railing (Set of 4)

QXCMFNI$31.7480 rev

4mo ago

American Bunting Flags for Outside 4th of July Flags Outdoor USA Pleated Fan Flag 1.5x3 FT Patriotic Decor Bunting Banner Fourth of July Yard Decorations Red White and Blue Decor for Outside (2 Pack)

OUZIO$10.22124 rev

4mo ago

4th of July Decorations - 2 Pack 2x20 FT Patriotic Decorations Bunting Flags with Ribbon Ties - Fourth of July Deals Red White and Blue Independence Day 250th Anniversary Banner Indoor Outdoor Decor

Mythcloud$25.8540 rev

5mo ago

4th of July Bunting Flags Outdoor 1.5x3 FT 3PCS American USA Patriotic Pleated Fan Flag for 250th Anniversary Red White Blue Decor for Independence Day Memorial Day Veterans Day Porch Yard Garden Outdoor

Heartome$13.97470 rev

6mo ago

HOOSUN 4th of July Decorations Outdoor 2x20 Ft Patriotic Bunting American Flags for Outside USA Flags Patriotic Fourth of July Decorations Memorial Day Decor Red White and Blue Banner for Porch Fence

HOOSUN$21.76153 rev

1y ago

What buyers say about red white and blue bunting

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall28%

“Great Quality and Nice Bright Colors”

Color15%

“Bright colors”

Value For Money10%

“Worth it”

Size-Overall7%

“The length was perfect”

Advertised Vs Actual Product6%

“exactly what was advertised”

Durability6%

“Really durable and keeps their color”

Material Quality5%

“durable material”

Design-Overall3%

“appear well constructed”

Strength3%

“The fabric surprised me in a good way—it feels sturdier”

Ease Of Use2%

“very easy to use”

What buyers complain about

Quality-Overall16%

“Not quality”

Color10%

“The coloring is off”

Material Quality8%

“Cheap material”

Size-Overall8%

“Smaller size”

Advertised Vs Actual Product6%

“Not as advertised”

Thickness6%

“Thin Material”

Stitch/Finish/Polish4%

“The stitching is off”

Durability3%

“didnt last a month”

Strength3%

“Cheap and flimsy”

Flatness3%

“Doesn't Hang Flat”

Top return reasons

Size-Overall38%

Material Quality14%

Color10%

Quality-Overall10%

Advertised Vs Actual Product7%

Thin3%

Value For Money3%

Functionality-Overall2%

Stitch/Finish/Polish2%

Defective Material/Parts1%

Common questions

Is red white and blue bunting profitable to sell on Amazon United States?: The niche generates $49K/yr across 66 tracked products. 17 of 21 products launched in the last 360 days are still selling. 90-day search growth is >1,000%. Flapen's verdict: Worth a look (70/100).
How competitive is the red white and blue bunting niche?: 47 brands and 61 sellers compete. The top 5 products take 29% of clicks and top 5 brands hold 41% of demand.
What do buyers complain about in red white and blue bunting?: Top complaints mined from reviews: Quality-Overall, Color, Material Quality. The return rate is 1.5%.
When does demand for red white and blue bunting peak?: Demand peaks in May–Jun–Jul; the busiest month runs 103.3× the quietest.
What does it cost to enter the red white and blue bunting niche?: Listings span $8.82–$105.76; the average listing price is $26.49 (sweet spot $15–$100). The average incumbent carries 577 reviews — the moat a new listing must climb.