Red Patio Umbrella

Shoppers searched for this 10K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.2% of those searches ended in a purchase. Searches in the last 90 days moved +207.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $35K a year.

Searches, last 12 months

10K

Growth, 90 days vs prior 90

+207.7%

Conversion, latest week

7.2%

Market size, estimated

$35Ka year

Peak month

May11.5× the quietest month

Top search term

red outdoor umbrella7K searches a year

Listings sell for $50.52 on average, from $29.93 to $93.26. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $50.52 that is $0 to $5K a year per listing.

Average price

$50.52inside the $15 to $100 sweet spot

Price range

$29.93–$93.26

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$5K

Returns

1.3%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #129 within Umbrellas & Shade. It carries 8,161 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

86%

Out of stock, average day

1.4%

Average rank

#129in Umbrellas & Shade

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

8,161per listing

Listings tracked

22

8 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

6Amazon's first-year sales bar

Average brand age

34 months