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red outdoor cushions

Skip it

A small market ($19K/yr) — this niche doesn't clear our bar today.

Market size 5Growth 73Conversion 8Competition 91Returns 37Price range 65Avg price 92Brand share 33Review moat 49Quality gap 42

Avg price

Great$52.56

avg listing price — sweet spot $15–$100

Competition

Great24%

top-5 click share — an open shelf

Growth

Good+56.3%

90-day search growth — must beat 0% to launch

Price range

Good$11.92–$142.01

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay1,572.98

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Okay4.0%

return rate — above 5% kills the launch gate

Brand share

Okay85%

top-5 brand share — brands hold most of the demand

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale

Market size

Bad$19K

$19K/yr · 55K searches

According to Flapen's Amazon United States niche tracking, red outdoor cushions is a $19K/yr Amazon United States market (55K searches/yr). The top 5 brands hold 85% of demand. Verdict: Skip it — 48/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

red outdoor cushions market data

Units sold / yr
500–750
avg 0–100/product
Revenue / yr
$26K–$39K
units × avg price
Conversion rate
0.7%
Avg BSR
#1,129
Page quality
0%
Prime
99%
Sponsored
80%
Out of stock
14.1%
Avg brand age
33 months
Avg seller age
192 days

Competition & brand share

Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.

Brands

22 rising

Sellers

35

Top-5 brand share

85%

Top 20: 99%

Top-5 click share

24%

Top 20: 57%

Open market

13%

  • Pillow Perfect71%
  • PatioGlow5%
  • idee-home4%
  • MTMR4%
  • MIULEE2%
  • Barydat2%
  • Open — no brand owns it (16 brands, 13%)

Demand

Weekly Amazon search volume, last 50 weeks — +56.3% search growth over the last 90 days.
2K2KBlack Friday '25Spike '26Aug '25Oct '25Nov '25Jan '26Mar '26May '26

Top red outdoor cushions search terms

  • pillow perfect outdoor chair cushions10K/yr
  • red outdoor cushions11K/yr
  • pillow perfect12K/yr
  • pillow perfect outdoor pillows7K/yr
  • red cushions for outdoor furniture7K/yr
  • pillow perfect outdoor cushions7K/yr
All search terms

Top red outdoor cushions products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$3764%$7526%$1K8%$2K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about red outdoor cushions

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall18%

“Excellent quality”

Cushion17%

“LOVE these cushions”

Color11%

“True to color”

Comfort-Overall11%

“Beautiful and comfortable”

Size-Overall6%

“Fit well”

Value For Money6%

“Good value”

Advertised Vs Actual Product5%

“As advertised”

Water Resistance3%

“Perfect comfortable waterproof material”

Durability3%

“Super durable”

Thickness2%

“easy to tie to a chair thick enough for comfort love the design too”

What buyers complain about

Cushion15%

“do not give much cushioning when sitting on them”

Color12%

“Color Fades Quickly”

Size-Overall9%

“Inaccurate size”

Quality-Overall8%

“But, they are pretty cheaply made”

Advertised Vs Actual Product6%

“Looks nothing like the picture shown”

Durability5%

“I don't expect these to be long-lasting”

Thickness4%

“Not as thick”

Color Fading/Discoloration4%

“Faded quickly”

Water Resistance3%

“not sure how they call it water resistant”

Material Quality3%

“Cheap material”

Top return reasons

Size-Overall37%
Cushion26%
Color19%
Advertised Vs Actual Product5%
Material Quality3%
Quality-Overall2%
Display Colors2%
Value For Money1%
Thin1%
Comfort-Overall1%

Common questions

Is red outdoor cushions profitable to sell on Amazon United States?
The niche generates $19K/yr across 84 tracked products. 3 of 10 products launched in the last 360 days are still selling. 90-day search growth is +56.3%. Flapen's verdict: Skip it (48/100).
How competitive is the red outdoor cushions niche?
22 brands and 35 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 85% of demand.
What do buyers complain about in red outdoor cushions?
Top complaints mined from reviews: Cushion, Color, Size-Overall. The return rate is 4.0%.
What does it cost to enter the red outdoor cushions niche?
Listings span $11.92–$142.01; the average listing price is $52.56 (sweet spot $15–$100). The average incumbent carries 1,573 reviews — the moat a new listing must climb.