rain barrel
Launch itA $3.4M/yr market growing +89.6% this quarter with returns at 1.2% — clears our launch bar.
Market size
Incredible$3.4M$3.4M/yr · 3.1M searches
Returns
Great1.2%return rate — above 5% kills the launch gate
Growth
Great+89.6%90-day search growth — must beat 0% to launch
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Good$118.55avg listing price — sweet spot $15–$100
Review moat
Good1,073.68avg incumbent reviews — the moat a new listing must climb
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Price range
Okay$43.68–$179.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, rain barrel is a $3.4M/yr Amazon United States market (3.1M searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Mar–Apr–May–Jun–Jul. Verdict: Launch it — 66/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
rain barrel market data
- Units sold / yr
- 30K–40K
- avg 1,000–1,250/product
- Revenue / yr
- $3.6M–$4.7M
- units × avg price
- Conversion rate
- 0.9%
- Avg BSR
- #32
- Page quality
- 0%
- Prime
- 56%
- Sponsored
- 92%
- Out of stock
- 4.7%
- Avg brand age
- 41 months
- Avg seller age
- 170 days
Competition & brand share
The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.Brands
10 falling
Sellers
24
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
51%
Top 20: 93%
Open market
9%
- RTS Home Accents43%
- FCMP Outdoor20%
- Good Ideas11%
- Laspeiraux9%
- Step24%
- VEVOR4%
- Open — no brand owns it (4 brands, 9%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +89.6% search growth over the last 90 days.Peak months: Mar, Apr, May, Jun, Jul · busiest ÷ quietest = 6.0×
Top rain barrel search terms
- rain barrel1.6M/yr
- rain barrels to collect rainwater from gutter302K/yr
- rain barrels145K/yr
- rain water collection barrel143K/yr
- water barrel148K/yr
- rain catcher98K/yr
- rain barrel kit88K/yr
- 50 gallon rain barrel58K/yr
- rainwater collection system77K/yr
- rain water collection system kit79K/yr
Top rain barrel products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
RTS Home Accents 50-Gallon ECO Rain Barrel Made with 100% Recycled Plastic Flat Back Rain Water Collection Barrel Black
RTS Home Accents$79.834.3★3,583 rev
RTS Home Accents 50-Gallon Rain Barrel with Brass Spigot Flat Back Rain Water Collection Barrel Walnut Color
RTS Home Accents$99.244.4★2,000 rev
FCMP Outdoor Raincatcher 4000 Rain Barrel Flat-Back Rainwater Catcher with Spigots 50 Gallon Brown - Portable Water Storage Container Tank for Home Garden and Backyard
FCMP Outdoor$120.124.5★3,114 rev
Collapsible Rain Barrel Water Storage Containers-53 Gallon Portable Rainwater Collect System Water Tank to Collect Rainwater from Gutter Downspout Water Catcher with Spigots FilterOverflow Kits
Laspeiraux$43.954.2★337 rev
FCMP Outdoor Catalina 45-Gallon Rain Barrel BPA-Free Flat-Back Design with 3.5 Foot Garden Hose Shut-Off Thumb Valve and Fixed Lid (RB-CAT-LTGRNT) Light Granite
FCMP Outdoor$126.914.6★571 rev
Newest
by launch date
100 Gallon Collapsible Rain Barrel to Collect Rainwater from Gutter Downspouts Heavy Duty PVC Rainwater Collection System with Spigots top Mesh Cover and Overflow Valve for Garden Lawn Irrigation
VigorTool$63.485 rev
PYY Rain Water Collection Barrel - 100 Gallon Black Large Water Storage Tank with Spigots Portable Rain Catcher to Collect Rainwater from Gutter Plastic Rain Catchment System with Collapsible Bucket
PYY$71.81111 rev
VEVOR Collapsible Rain Barrel 100 Gallon Portable Rain Water Collection Barrel 1000D PVC Rainwater Collection System Garden Water Catcher Tank Storage Container with Spigot & Overflow Kit Black
VEVOR$47.18343 rev
Collapsible Rain Barrel Portable Rain Water Collection System Kit 53 Gallon Foldable Water Tank & Storage Reservoir with Spigot for Garden Lawn & Emergency Use
XGNT$51.0287 rev
Step2 Lakewood Rain Barrel with Stand Outdoor Water Conservation Container Holds 60 Gallons Brown
Step2$179.59114 rev
Trending
90-day click momentum100 Gallon Collapsible Rain Barrel to Collect Rainwater from Gutter Downspouts Heavy Duty PVC Rainwater Collection System with Spigots top Mesh Cover and Overflow Valve for Garden Lawn Irrigation
VigorTool$63.483.3★
VEVOR Collapsible Rain Barrel 100 Gallon Portable Rain Water Collection Barrel 1000D PVC Rainwater Collection System Garden Water Catcher Tank Storage Container with Spigot & Overflow Kit Black
VEVOR$47.183.9★
PYY Rain Water Collection Barrel - 100 Gallon Black Large Water Storage Tank with Spigots Portable Rain Catcher to Collect Rainwater from Gutter Plastic Rain Catchment System with Collapsible Bucket
PYY$71.814.1★
FCMP Outdoor Raincatcher 4000 Flat-Back Rain Water Barrel 50-Gallon Gray - Rainwater Collection Storage Container w/Side Spigots Mesh Screen Garden and Overflow Hose & Linking Kit
FCMP Outdoor$130.454.5★
SQUEEZE master 50 Gallon Rainwater Collection Barrel Without Stand-BPA Free Home Rain Catcher with Water Diverter Outlet Hose-Flatback Designed Water Storage Collection Barrel for Gardens and Plants
SQUEEZE master$137.713.9★
What buyers say about rain barrel
What buyers praise and complain about, mined from review topics.What buyers love
“Very easy to install”
“Overall quality is fair”
“Great price”
“Great design”
“The frame feels sturdy”
“Exactly what I wanted”
“Well made durable”
“holds water great”
“Easy to use”
“prevent any potential leaks”
What buyers complain about
“leaks constantly”
“it fell apart”
“Not the quality I expected”
“Not really like the way water comes out of it”
“Screens for Collection Design Flaw”
“Too expensive”
“It is too large”
“Cheap materials”
“Flimsy”
“Wrong color was delivered”
Top return reasons
Common questions
- Is rain barrel profitable to sell on Amazon United States?
- The niche generates $3.4M/yr across 25 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is +89.6%. Flapen's verdict: Launch it (66/100).
- How competitive is the rain barrel niche?
- 10 brands and 24 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 87% of demand.
- What do buyers complain about in rain barrel?
- Top complaints mined from reviews: Leak-Proof, Durability, Quality-Overall. The return rate is 1.2%.
- When does demand for rain barrel peak?
- Demand peaks in Mar–Apr–May–Jun–Jul; the busiest month runs 6.0× the quietest.
- What does it cost to enter the rain barrel niche?
- Listings span $43.68–$179.59; the average listing price is $118.55 (sweet spot $15–$100). The average incumbent carries 1,074 reviews — the moat a new listing must climb.