purple leaf umbrella
Worth a lookShows low returns (0.8%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Growth
Incredible+124.2%90-day search growth — must beat 0% to launch
Competition
Great27%top-5 click share — an open shelf
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Market size
Good$474K$474K/yr · 347K searches
Review moat
Good1,168.58avg incumbent reviews — the moat a new listing must climb
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Avg price
Okay$243.62avg listing price — sweet spot $15–$100
Price range
Bad$59.38–$569.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, purple leaf umbrella is a $474K/yr Amazon United States market (347K searches/yr). The top 5 brands hold 78% of demand. Verdict: Worth a look — 64/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
purple leaf umbrella market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- $487K–$609K
- units × avg price
- Conversion rate
- 0.6%
- Avg BSR
- #244
- Page quality
- 0%
- Prime
- 22%
- Sponsored
- 100%
- Out of stock
- 6.1%
- Avg brand age
- 33 months
- Avg seller age
- 177 days
Competition & brand share
Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.Brands
29 rising
Sellers
61
Top-5 brand share
78%
Top 20: 95%
Top-5 click share
27%
Top 20: 56%
Open market
20%
- PURPLE LEAF50%
- Best Choice Products10%
- wikiwiki7%
- NEWBULIG6%
- OLILAWN5%
- ORYNTREX2%
Demand
Weekly Amazon search volume, last 16 weeks — +124.2% search growth over the last 90 days.Top purple leaf umbrella search terms
- purple leaf umbrella97K/yr
- cantilever offset patio umbrellas96K/yr
- purple leaf cantilever umbrella31K/yr
- cantilever offset patio umbrella9K/yr
- cantilever patio umbrella outdoor6K/yr
- cantilever patio umbrellas offset6K/yr
- cantilever umbrella with lights12K/yr
- cantilever15K/yr
- purple leaf patio umbrella7K/yr
- sunbrella cantilever umbrella8K/yr
Top purple leaf umbrella products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
PURPLE LEAF 10ft Patio Umbrella Outdoor Square Large Cantilever Windproof Offset and Heavy Duty Sun Umbrella for Garden Deck Pool Beige
PURPLE LEAF$360.074.5★885 rev
PURPLE LEAF 9 X 11.5 Patio Umbrella Outdoor Cantilever Rectangle Umbrella Aluminum Offset Umbrella with 360-degree Rotation for Garden Deck Pool Patio Grey
PURPLE LEAF$249.914.5★2,271 rev
PURPLE LEAF 9 X 11.5 Patio Umbrella Outdoor Cantilever Rectangle Umbrella Aluminum Offset Umbrella with 360-degree Rotation for Garden Deck Pool Patio Beige
PURPLE LEAF$241.984.5★2,271 rev
wikiwiki 10ft Solar LED Offset Patio Umbrella Outdoor Cantilever Patio Umbrellas with Solar Lights for Backyard Poolside and Garden Easy Tilt Adjustment 32 LED Lights & Polyester Shade Beige
wikiwiki$83.204.0★635 rev
Best Choice Products 10ft Solar LED Offset Cantilever Hanging Market Patio Umbrella Smooth 360 Rotation 8 Sturdy Ribs Easy Adjustment - Tan
Best Choice Products$105.304.1★11,686 rev
Newest
by launch date
OLILAWN 10FT Cantilever Offset Patio Umbrella with Base Included Outdoor Patio Umbrella Fade-Resistant Yarn-Dyed Canopy with PU Coating 360 Rotation & Infinite Tilt Heavy Duty 8-Rib Steel Frame for Patio Pool Deck Backyard Beige
OLILAWN$150.0495 rev
NEWBULIG 10FT Patio Umbrella with Base Included Offset Cantilever Outdoor Patio Table Umbrella UV Protection Fade Resistant Fabric Easy Tilt Adjustment for Pool Deck Garden Backyard Gray
NEWBULIG$72.66395 rev
NEWBULIG 10FT Patio Umbrella with Base Included Offset Cantilever Outdoor Patio Table Umbrella UV Protection Fade Resistant Fabric Easy Tilt Adjustment for Pool Deck Garden Backyard Blue
NEWBULIG$68.23395 rev
wikiwiki 10ft Solar LED Offset Patio Umbrella Outdoor Cantilever Patio Umbrellas with Solar Lights for Backyard Poolside and Garden Easy Tilt Adjustment 32 LED Lights & Polyester Shade Beige
wikiwiki$83.20635 rev
wikiwiki 10ft Patio Umbrella with Base Included Outdoor Offset Cantilever Umbrella with Sandbag Base for Backyard Garden and Pool Easy to Tilt and Crank Beige
wikiwiki$103.5950 rev
Trending
90-day click momentumNEWBULIG 10FT Patio Umbrella with Base Included Offset Cantilever Outdoor Patio Table Umbrella UV Protection Fade Resistant Fabric Easy Tilt Adjustment for Pool Deck Garden Backyard Gray
NEWBULIG$72.664.0★
Best Choice Products 10ft Solar LED Offset Cantilever Hanging Market Patio Umbrella Smooth 360 Rotation 8 Sturdy Ribs Easy Adjustment - Tan
Best Choice Products$105.304.1★
Best Choice Products 10ft Solar LED Offset Cantilever Hanging Market Patio Umbrella 8 Sturdy Ribs Easy Adjustment - Navy Blue
Best Choice Products$101.254.1★
PURPLE LEAF 10 X 13 Patio Umbrella Outdoor Rectangle Umbrella Large Cantilever Umbrella Windproof Offset Heavy Duty Sun for Garden Deck Pool Patio Beige
PURPLE LEAF$553.664.6★
PURPLE LEAF 9 X 12 Patio Umbrella Outdoor Rectangle Umbrella Large Cantilever Umbrella Windproof Offset Heavy Duty Sun for Garden Deck Pool Patio Navy Blue
PURPLE LEAF$362.314.6★
What buyers say about purple leaf umbrella
What buyers praise and complain about, mined from review topics.What buyers love
“The quality is excellent for the discounted price”
“Assembly was simple”
“For the price”
“The frame seemed sturdy when it was put together”
“Fabulous shade provided on a sunny day”
“easy to operate”
“Material feels durable”
“was just as advertised”
“Good color”
“Well built”
What buyers complain about
“breaks easily”
“However quality seems a bit cheap”
“Not sturdy”
“Difficult set up”
“Bad instructions”
“was very bulky”
“Small wheels”
“Awkward and hard to use”
“cheap materials”
“Not completely as advertised”
Top return reasons
Common questions
- Is purple leaf umbrella profitable to sell on Amazon United States?
- The niche generates $474K/yr across 78 tracked products. 21 of 24 products launched in the last 360 days are still selling. 90-day search growth is +124.2%. Flapen's verdict: Worth a look (64/100).
- How competitive is the purple leaf umbrella niche?
- 29 brands and 61 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 78% of demand.
- What do buyers complain about in purple leaf umbrella?
- Top complaints mined from reviews: Durability, Quality-Overall, Strength. The return rate is 0.8%.
- What does it cost to enter the purple leaf umbrella niche?
- Listings span $59.38–$569.70; the average listing price is $243.62 (sweet spot $15–$100). The average incumbent carries 1,169 reviews — the moat a new listing must climb.