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Pull Cord

Maybe

An estimated 0.9% of orders come back. But the top 5 products take 69% of clicks, so Pull Cord is a Maybe.

Flapen Score
52
52 / 100
Ranks 5,497 of 8,839 Patio, Lawn & Garden niches · −4 vs the category median of 56
Market size
$206K/yr175K searches / yr
90-day growth
+33.8%search demand this quarter
Competition
69%top-5 click share · 11 brands · 50 sellers

Flapen Score

Pull Cord against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Pull Cord is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pull Cord market on Amazon at a glance

Shoppers on Amazon United States searched for Pull Cord 175K times last year and spent an estimated $206K. The top 5 brands take 79% of clicks. Demand peaks in May–Jun. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 9.4% of those searches ended in a purchase.

Shoppers searched for this 175K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.4% of those searches ended in a purchase. Searches in the last 90 days moved +33.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $206K a year.

Searches, last 12 months
175K
Growth, 90 days vs prior 90
+33.8%
Conversion, latest week
9.4%
Market size, estimated
$206Ka year
Peak month
June1.7× the quietest month
Top search term
lawn mower pull cord18K searches a year

02 · Price

A sale here is worth $12.58.

Listings sell for $12.58 on average, from $4.71 to $24.75. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At $12.58 that is $13K to $16K a year per listing.

Average price
$12.58under the $15 to $100 sweet spot
Price range
$4.71–$24.75
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
1,000–1,250
Revenue per listing a year
$13K–$16K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #30 within Lawn Mower Parts & Accessories. It carries 928 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#30in Lawn Mower Parts & Accessories
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
928per listing
Listings tracked
17

04 · Newcomers

2 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
2Amazon's first-year sales bar
Average brand age
44 months

Products

Top Pull Cord products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

50

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

14%

  • Brand 126%
  • Brand 221%
  • Brand 315%
  • Brand 410%
  • Brand 58%
  • Brand 67%
  • Open — no brand owns it (5 brands, 14%)

Demand

Pull Cord search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun · busiest ÷ quietest = 1.7×

Search terms

Top Pull Cord search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lawn mower pull cord18K/yr
  • pull cord rope20K/yr
  • pull cord16K/yr
  • stihl pull cord11K/yr
  • pull rope for small engine11K/yr
  • starter rope pull cord11K/yr
  • pull cord for lawn mower8K/yr
  • lawn mower pull cord replacement12K/yr
  • lawnmower pull cord5K/yr
  • pull start rope9K/yr

Reviews and returns

What reviews say buyers love and hate about Pull Cord

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Advertised Vs Actual Product”
15%of negative reviews mention “Durability”
0.9%of orders come back
“Breaks easily”
A buyer, on “Durability”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Pull Cord questions

Answered from the same tracked data.