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50

protecta bait station

Worth a look

Shows a sweet-spot price point ($50.82 avg), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 36Growth 46Conversion 86Competition 24Returns 87Price range 51Avg price 93Brand share 0Review moat 69Quality gap 60

Avg price

Great$50.82

avg listing price — sweet spot $15–$100

Returns

Great1.4%

return rate — above 5% kills the launch gate

Conversion

Great9.8%

search→purchase rate — share of searches ending in a sale

Review moat

Good737

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Good$3.87–$169.08

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+17.0%

90-day search growth — must beat 0% to launch

Market size

Okay$176K

$176K/yr · 36K searches

Competition

Bad71%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, protecta bait station is a $176K/yr Amazon United States market (36K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov. Verdict: Worth a look — 50/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

protecta bait station market data

Units sold / yr
3K–4K
avg 250–500/product
Revenue / yr
$152K–$203K
units × avg price
Conversion rate
9.8%
Avg BSR
#459
Page quality
0%
Prime
87%
Sponsored
40%
Out of stock
0.0%
Avg brand age
57 months
Avg seller age
175 days

Competition & brand share

The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 falling

Sellers

38

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

0%

  • ProTecta72%
  • Tomcat9%
  • Bell Laboratories9%
  • Anblak7%
  • Foivieide3%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +17.0% search growth over the last 90 days.
3K2KSpike '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 2.9×

Top protecta bait station search terms

  • protecta evo express bait station22K/yr
  • protecta mouse bait station4K/yr
  • protecta bait station7K/yr
  • protecta2K/yr
All search terms

Top protecta bait station products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$18K20%$35K30%$53K40%$71K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

What buyers say about protecta bait station

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall20%

“These are well made”

Ease Of Use18%

“Easy to use”

Value For Money11%

“worth the cost”

Advertised Vs Actual Product10%

“Work as intended”

Strength7%

“But very sturdy”

Pest/Insect Control6%

“Easy to fill with bait blocks from pest store”

Durability5%

“Seems very durable”

Size-Overall4%

“It's worth it to get the bigger size”

Design-Overall3%

“These are well-designed”

Material Quality2%

“Molded plastic is well done”

What buyers complain about

Size-Overall21%

“A bit small for the bait I purchased”

Pest/Insect Control15%

“I do not want rodents”

Instructions/User Manual/Troubleshooting11%

“Horrible instructions”

Value For Money9%

“is a bit on the expensive side”

Advertised Vs Actual Product8%

“it is absolutely not clearly indicated in the description of the item that bait is not included”

Functionality-Overall5%

“Doesn't work”

Weight Heavy4%

“used and too heavy for what it is so something is inside and shouldn't be”

Ease Of Use3%

“I want this unit to be difficult to get into. as it was without the key”

Defective Material/Parts3%

“Defective molding”

Product Condition1%

“This arrived SO dirty and looks used”

Top return reasons

Size-Overall55%
Advertised Vs Actual Product10%
Defective Material/Parts8%
Functionality-Overall7%
Value For Money5%
Mechanism Issues3%
Product Condition2%
Pest/Insect Control2%
Instructions/User Manual/Troubleshooting2%
Material Quality1%

Common questions

Is protecta bait station profitable to sell on Amazon United States?
The niche generates $176K/yr across 15 tracked products. 90-day search growth is +17.0%. Flapen's verdict: Worth a look (50/100).
How competitive is the protecta bait station niche?
5 brands and 38 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in protecta bait station?
Top complaints mined from reviews: Size-Overall, Pest/Insect Control, Instructions/User Manual/Troubleshooting. The return rate is 1.4%.
When does demand for protecta bait station peak?
Demand peaks in Nov; the busiest month runs 2.9× the quietest.
What does it cost to enter the protecta bait station niche?
Listings span $3.87–$169.08; the average listing price is $50.82 (sweet spot $15–$100). The average incumbent carries 737 reviews — the moat a new listing must climb.