Is promix soil profitable to sell on Amazon United States?

The niche generates $228K/yr across 28 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -23.7%. Flapen's verdict: Skip it (48/100).

How competitive is the promix soil niche?

12 brands and 44 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 89% of demand.

What do buyers complain about in promix soil?

Top complaints mined from reviews: Plant Growth, Value For Money, Size-Overall. The return rate is 0.2%.

When does demand for promix soil peak?

Demand peaks in Jan–Feb–Mar–Apr–May; the busiest month runs 2.3× the quietest.

What does it cost to enter the promix soil niche?

Listings span $8.43–$111.15; the average listing price is $54.91 (sweet spot $15–$100). The average incumbent carries 646 reviews — the moat a new listing must climb.

promix soil

Skip it

Soft demand (-23.7% this quarter) — this niche doesn't clear our bar today.

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Avg price

Great$54.91

avg listing price — sweet spot $15–$100

Price range

Great$8.43–$111.15

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good645.57

avg incumbent reviews — the moat a new listing must climb

Competition

Good51%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$228K

$228K/yr · 152K searches

Conversion

Okay2.7%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Brand share

Okay89%

top-5 brand share — brands hold most of the demand

Growth

Bad-23.7%

90-day search growth — must beat 0% to launch

Signals High Price

According to Flapen's Amazon United States niche tracking, promix soil is a $228K/yr Amazon United States market (152K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Jan–Feb–Mar–Apr–May. Verdict: Skip it — 48/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

promix soil market data

Units sold / yr: 5K–6K; avg 100–250/product
Revenue / yr: $275K–$329K; units × avg price
Conversion rate: 2.7%
Avg BSR: #2,342
Page quality: 0%
Prime: 21%
Sponsored: 36%
Out of stock: 1.9%
Avg brand age: 76 months
Avg seller age: 161 days

Competition & brand share

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 rising

Sellers

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

51%

Top 20: 94%

Open market

Premier Horticulture28%
Premier Horticulture Inc26%
PRO-MIX19%
iPower10%
KXUPOIAV7%
PREMIER HORTICULTURE5%
Open — no brand owns it (6 brands, 6%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -23.7% search growth over the last 90 days.

Peak months: Jan, Feb, Mar, Apr, May · busiest ÷ quietest = 2.3×

Open Trend

Top promix soil search terms

promix soil57K/yr -28.2%2.6% conv.
pro mix potting mix35K/yr -20.9%2.8% conv.
promix potting soil14K/yr -25.8%2.6% conv.
promix soil potting mix10K/yr +2.1%1.6% conv.
pro mix soil8K/yr -21.6%1.5% conv.
pro mix potting soil6K/yr -7.4%2.1% conv.
pro-mix potting soil5K/yr -6.2%1.8% conv.
premier horticulture6K/yr -44.3%1.7% conv.
promix potting mix4K/yr -16.8%2.4% conv.
premier horticulture inc5K/yr -48.0%1.4% conv.

All search terms

Top promix soil products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Premier B10281RG Pro Mix Loose with Mycorrhizae 2.8 Cubic Feet

Premier Horticulture$45.564.8★229 rev

PRO-Mix Premium Organic Vegetable & Herb Mix (2 cu. ft.) Promix Soil

PRO-MIX$40.564.5★411 rev

Premier Horticulture 0366P/20281RG 2.8CF Pro Mix HP Loose with Mycorise

iPower$49.014.8★638 rev

Premier Horticulture 1010010RG 1CF Pro Ultimate Potting Mix Loose

Premier Horticulture$25.484.5★51 rev

Premier Horticulture 2.8CF Pro Mix BX with Biofungicide and Mycorrihizae

Premier Horticulture Inc$47.474.8★48 rev

Newest

by launch date

Premium Potting Mix Compressed Bale 2-Cu. Ft.

KXUPOIAV$68.428 rev

1y ago

Ultimate Organic Vegetable & Herb Mix Soil Compressed Bale 2-Cu. Ft.

KXUPOIAV$73.022 rev

1y ago

Old Potters Germination Mix with Peat Moss Fine Perlite & Vermiculite - Perfect for Seed Germination Plugs and Cutting Propagation - Balanced pH Enhanced Drainage and Aeration 24 Quarts.

Old Potters$27.13239 rev

2y ago

Back to The Roots Organic Coir 51 Quart Expanding Soil Great for Seeds and Potting

Back to the Roots$19.043,586 rev

2y ago

PREMIER HORTICULTURE 0366P/20281RG 2.8CF Pro Mix HP Loose with Mycorise (2)

PREMIER HORTICULTURE$88.6938 rev

3y ago

What buyers say about promix soil

What buyers praise and complain about, mined from review topics.

What buyers love

Plant Growth32%

“Best for germination”

Quality-Overall23%

“This is a very good quality mix”

Value For Money13%

“Best value”

Ease Of Use5%

“easy to work with”

Moist/Dry5%

“it keeps even moisture for my plants”

Advertised Vs Actual Product3%

“As advertised”

Ease Of Cleaning2%

“Clean dirt”

Smell1%

“It's clean, consistent, and has zero weird odors or debris mixed in”

Water Resistance1%

“Excellent water retention”

Material Quality1%

“The material was consistent”

What buyers complain about

Plant Growth13%

“not growing”

Value For Money13%

“kinda expensive”

Size-Overall11%

“Small bags”

Quality-Overall6%

“Amazon seller has quality control issue”

Smell6%

“Smells terrible and full of mold”

Advertised Vs Actual Product4%

“According to advertising slightly disappointed”

Ease Of Use4%

“very difficult to use”

Pest/Insect Control4%

“The ants are annoying now because they are everywhere”

Durability3%

“It is very hard to break apart”

Ease Of Cleaning3%

“it is not the cleanest situation”

Top return reasons

Value For Money24%

Size-Overall23%

Advertised Vs Actual Product17%

Functionality-Overall5%

Quality-Overall4%

Defective Material/Parts3%

Plant Growth3%

Leak-Proof3%

Ease Of Use2%

Smell2%

Common questions

Is promix soil profitable to sell on Amazon United States?: The niche generates $228K/yr across 28 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -23.7%. Flapen's verdict: Skip it (48/100).
How competitive is the promix soil niche?: 12 brands and 44 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 89% of demand.
What do buyers complain about in promix soil?: Top complaints mined from reviews: Plant Growth, Value For Money, Size-Overall. The return rate is 0.2%.
When does demand for promix soil peak?: Demand peaks in Jan–Feb–Mar–Apr–May; the busiest month runs 2.3× the quietest.
What does it cost to enter the promix soil niche?: Listings span $8.43–$111.15; the average listing price is $54.91 (sweet spot $15–$100). The average incumbent carries 646 reviews — the moat a new listing must climb.