potting tray
Skip itA small market ($37K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Avg price
Great$18.09avg listing price — sweet spot $15–$100
Price range
Great$6.04–$48.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.5%search→purchase rate — share of searches ending in a sale
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Review moat
Okay3,538.92avg incumbent reviews — the moat a new listing must climb
Competition
Bad72%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-19.8%90-day search growth — must beat 0% to launch
Market size
Bad$37K$37K/yr · 38K searches
According to Flapen's Amazon United States niche tracking, potting tray is a $37K/yr Amazon United States market (38K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Jan–Feb–Mar–Apr. Verdict: Skip it — 37/100.
Data updated Jul 9, 2026 · scored weekly · How we score niches
potting tray market data
- Units sold / yr
- 1K–2K
- avg 0–100/product
- Revenue / yr
- $23K–$27K
- units × avg price
- Conversion rate
- 5.5%
- Avg BSR
- #100
- Page quality
- 0%
- Prime
- 92%
- Sponsored
- 100%
- Out of stock
- 10.1%
- Avg brand age
- 47 months
- Avg seller age
- 152 days
Competition & brand share
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.Brands
9 falling
Sellers
17
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
72%
Top 20: 100%
Open market
8%
- Defemim30%
- HNXTYAOB18%
- VUWEZ14%
- Tierra Garden14%
- Onlysuki10%
- Luwint5%
- Open — no brand owns it (3 brands, 8%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -19.8% search growth over the last 90 days.Peak months: Jan, Feb, Mar, Apr · busiest ÷ quietest = 2.7×
Top potting tray search terms
- potting tray28K/yr
- repotting tray7K/yr
- potting tray for repotting3K/yr
Top potting tray products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Defemim Garden Tidy Tray Multifunctional One Piece Potting Tray for Seeding Mixing Growing and Pot Storage Succulent and Cactus Soil Potting Mix Tray 23x16.4x4.3 Green
Defemim$29.374.8★128 rev
VUWEZ Plant Saucer Growing Tray Seed Starter Tray Rectangular Heavy Sturdy Plastic Plant Drainage Saucers Plant Drip Trays for Pots Seed Starter Growing Trays (11 x 9 inch 2 Pack)
VUWEZ$9.304.6★464 rev
Garden Tidy Tray Green 24.5 L x 22 W x 8 H Sturdy One-Piece Potting Tray Indoor/Outdoor Gardening Recycled Plastic Lightweight Versatile Use
Tierra Garden$48.194.8★2,217 rev
Large Repotting Mat for Plant Transplanting and Mess Control Thickened Waterproof Potting Tray Succulent Potting Mat Portable Gardening Mat Plant Gifts for Women
HNXTYAOB$8.474.7★3,423 rev
HNXTYAOB Repotting Mat for Indoor Plant Transplanting and Mess Control 27x 27 Thickened Waterproof Potting Tray Foldable Succulent Potting Mat Portable Gardening Mat Garden Gifts for Women & Men
HNXTYAOB$6.254.7★7,069 rev
Newest
by launch date
RooTrimmer 2 Pack Plant Repotting Tray Multifunctional Heavy-Duty Large Capacity Gardening Tool for Seeding Pot Moving Soil Mixing Hydroponic/Soil Cultivation Transplanting Black & Green
RooTrimmer$41.1916 rev
Feyvdzv 6 Inch 4 Pack Square Plant Saucer Plant Trays for Pots Plant Saucers for Indoors and Outdoors Water Catcher Tray 8 10 12 14 16 18 20 inch Seed Starting Tray Growing Trays (6-Black)
Feyvdzv$6.25605 rev
VUWEZ Plant Saucer Growing Tray Seed Starter Tray Rectangular Heavy Sturdy Plastic Plant Drainage Saucers Plant Drip Trays for Pots Seed Starter Growing Trays (11 x 9 inch 2 Pack)
VUWEZ$9.30464 rev
Luwint Garden Tidy Potting Tray Plant Reportting Tray for Indoor Transplanting Gardening Planting Accessories Large Succulent Table
Luwint$31.4517 rev
Defemim Garden Tidy Tray Multifunctional One Piece Potting Tray for Seeding Mixing Growing and Pot Storage Succulent and Cactus Soil Potting Mix Tray 23x16.4x4.3 Green
Defemim$29.37128 rev
Trending
90-day click momentumLuwint Garden Tidy Potting Tray Plant Reportting Tray for Indoor Transplanting Gardening Planting Accessories Large Succulent Table
Luwint$31.454.8★
Repotting Mat for Indoor Plant Transplanting Control Mess 26.8X26.8 Waterproof Succulent Potting Mat Square Planting Tray Soil Change Mat Gardening Gifts for Plant Lovers
Onlysuki$6.044.7★
Feyvdzv 6 Inch 4 Pack Square Plant Saucer Plant Trays for Pots Plant Saucers for Indoors and Outdoors Water Catcher Tray 8 10 12 14 16 18 20 inch Seed Starting Tray Growing Trays (6-Black)
Feyvdzv$6.254.6★
Extra Large Repotting Mat for Indoor Plant Transplanting and Mess Control 43.5x 29.5 Thick Waterproof Potting Mat Succulent Gardening Mat Portable Foldable Potting Tray Unique Gifts for Plant Lovers
HNXTYAOB$17.334.7★
VUWEZ Plant Saucer Growing Tray Seed Starter Tray Rectangular Heavy Sturdy Plastic Plant Drainage Saucers Plant Drip Trays for Pots Seed Starter Growing Trays (11 x 9 inch 2 Pack)
VUWEZ$9.304.6★
What buyers say about potting tray
What buyers praise and complain about, mined from review topics.What buyers love
“Easy Clean Up”
“It's perfect for the seedlings I'm growing”
“Easy to use”
“Good size”
“High quality easy to clean and store”
“As advertised”
“The tray is a heavy duty, thick plastic”
“Great price”
“takes up so little space”
“appears durable”
What buyers complain about
“Way larger than I expected”
“Thicker than I thought it would be”
“In the winter I have no clean way to pot and repot plants”
“after a day or so they flattened”
“expensive for the size”
“and soil inevitably spills. because it always does.”
“Just looks like a plastic tub”
“Certainly does not look like the picture”
“It is black not green”
“you don't really need directions”
Top return reasons
Common questions
- Is potting tray profitable to sell on Amazon United States?
- The niche generates $37K/yr across 13 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -19.8%. Flapen's verdict: Skip it (37/100).
- How competitive is the potting tray niche?
- 9 brands and 17 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 87% of demand.
- What do buyers complain about in potting tray?
- Top complaints mined from reviews: Size-Overall, Thickness, Ease Of Cleaning. The return rate is 0.5%.
- When does demand for potting tray peak?
- Demand peaks in Jan–Feb–Mar–Apr; the busiest month runs 2.7× the quietest.
- What does it cost to enter the potting tray niche?
- Listings span $6.04–$48.19; the average listing price is $18.09 (sweet spot $15–$100). The average incumbent carries 3,539 reviews — the moat a new listing must climb.