Is pothos plant profitable to sell on Amazon United States?

The niche generates $102K/yr across 21 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is -1.5%. Flapen's verdict: Skip it (47/100).

How competitive is the pothos plant niche?

12 brands and 16 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 87% of demand.

What do buyers complain about in pothos plant?

Top complaints mined from reviews: Plant Growth, Size-Overall, Advertised Vs Actual Product. The return rate is 0.8%.

When does demand for pothos plant peak?

Demand peaks in Mar; the busiest month runs 1.8× the quietest.

What does it cost to enter the pothos plant niche?

Listings span $7.98–$100.11; the average listing price is $27.40 (sweet spot $15–$100). The average incumbent carries 3,730 reviews — the moat a new listing must climb.

pothos plant

Skip it

Soft demand (-1.5% this quarter) — this niche doesn't clear our bar today.

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Avg price

Incredible$27.40

avg listing price — sweet spot $15–$100

Price range

Great$7.98–$100.11

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Conversion

Okay2.3%

search→purchase rate — share of searches ending in a sale

Review moat

Okay3,730.1

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$102K

$102K/yr · 159K searches

Growth

Bad-1.5%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, pothos plant is a $102K/yr Amazon United States market (159K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Mar. Verdict: Skip it — 47/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

pothos plant market data

Units sold / yr: 3K–4K; avg 100–250/product
Revenue / yr: $82K–$110K; units × avg price
Conversion rate: 2.3%
Avg BSR: #1,127
Page quality: 0%
Prime: 57%
Sponsored: 76%
Out of stock: 5.9%
Avg brand age: 35 months
Avg seller age: 171 days

Competition & brand share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

64%

Top 20: 99%

Open market

10%

Plants for Pets46%
Costa Farms28%
Generic6%
alyptus4%
NY City Succulents3%
Hirt's Gardens3%
Open — no brand owns it (6 brands, 10%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -1.5% search growth over the last 90 days.

Peak months: Mar · busiest ÷ quietest = 1.8×

Open Trend

Top pothos plant search terms

pothos plant50K/yr -1.4%1.5% conv.
golden pothos24K/yr +29.6%2.1% conv.
golden pothos plant live19K/yr -14.6%2.4% conv.
pathos15K/yr +18.0%1.0% conv.
manjula pothos plant live7K/yr +11.4%0.4% conv.
live pothos plants clearance5K/yr -6.8%0.8% conv.
devils ivy live plant6K/yr -27.8%2.7% conv.
pothos live plant for aquarium5K/yr -26.2%1.4% conv.
pothos live4K/yr +10.1%1.3% conv.
golden pothos plant3K/yr +3.5%2.5% conv.

All search terms

Top pothos plant products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 21 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Live Pothos Plants (4PK) Indoor Plants Live Houseplants Pothos Live Plant House Plants Money Plant Indoor Pothos Plant Decor Devils Ivy Trailing Plants Live by Plants for Pets Black

Plants for Pets$21.144.1★5,960 rev

Golden Pothos Plant Live House Plant Live Plants Trailing Plants Live Houseplants Golden Pothos Live Plant Houseplant Live Pothos Devils Ivy Live Plant Money Plant Indoor Plants by Plants for Pets

Plants for Pets$15.854.1★5,960 rev

Costa Farms Live Indoor Plant Golden Pothos Easy Care Houseplant 10-Inches Tall in 6-Inch Nursery Pot Natural Air Purifying Greenery for Home Decor Office Desk or Hanging Planter Gift

Costa Farms$15.994.3★10,676 rev

Plentiful Pothos & Philodendron (6-Pack) Pothos Live Plant Decor Office Plants Real Plants Easy Indoor Plant House Plants Indoors Live Plants Indoor Plants Live Houseplants by Plants for Pets

Plants for Pets$24.464.1★5,960 rev

Costa Farms Golden Pothos Live Plant in Decorative Pot Easy to Maintain Air Purifying Indoor Houseplant Home Room or Office Decor Great House Warming or Birthday Gift 12-14 Inches

Costa Farms$22.964.3★10,676 rev

Newest

by launch date

Easy to Grow Live Houseplants (6 Pack) Deluxe Collection of Assorted Air Purifying Indoor Plants Peperomia Spider Plants No Duplicates Pothos Easy Plant Care 2 in Pots Begonia Croton

Plants for Pets$22.373,263 rev

3mo ago

NY City Succulents$24.960 rev

6mo ago

Thorsens Greenhouse Golden Pothos Live Indoor Vining Plant Easy to Grow Variegated Houseplant Natural Air Purifier (Brushed Silver 4-inch Pot)

Thorsen's Greenhouse$25.3233 rev

8mo ago

Golden Pothos Live Plant (Devils Ivy) 4 Ft Variegated Gold Leaf Pothos on Totem Pole Tall Tropical Indoor Houseplant for Home or Office Air Purifying Rare Live Plant Gift for Garden Lovers

NY City Succulents$96.620 rev

9mo ago

Golden Pothos Live Plant Easy Care Indoor House Plant in Growers Pot Potting Soil Great for Outdoor Hanging Planter or Basket Housewarming Gift Desk Decor Room Decor BSBD

Generic$7.9855 rev

9mo ago

What buyers say about pothos plant

What buyers praise and complain about, mined from review topics.

What buyers love

Plant Growth53%

“Healthy Plants”

Quality-Overall10%

“Amazing quality”

Value For Money7%

“good value”

Advertised Vs Actual Product4%

“As described”

Size-Overall4%

“great size”

Color4%

“beautiful colors”

Ease Of Use2%

“Convenient”

Moist/Dry2%

“All moist and growing beautifully”

Strength1%

“They were very sturdy”

Design-Overall1%

“Cute decor”

What buyers complain about

Plant Growth28%

“doesnt seem to be growing”

Size-Overall13%

“The plant was small”

Advertised Vs Actual Product10%

“Very deceiving”

Moist/Dry8%

“Dried up plant”

Durability7%

“is literally falling apart”

Quality-Overall6%

“Bad quality”

Value For Money4%

“wasnt expecting much for the price”

Contamination3%

“Had to remove most of the plant”

Color2%

“Got a red one which confused me”

Pest/Insect Control1%

“Bugs”

Top return reasons

Size-Overall26%

Advertised Vs Actual Product20%

Quality-Overall16%

Plant Growth8%

Color6%

Material Quality4%

Value For Money3%

Functionality-Overall3%

Defective Material/Parts3%

Shape/Style2%

Common questions

Is pothos plant profitable to sell on Amazon United States?: The niche generates $102K/yr across 21 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is -1.5%. Flapen's verdict: Skip it (47/100).
How competitive is the pothos plant niche?: 12 brands and 16 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 87% of demand.
What do buyers complain about in pothos plant?: Top complaints mined from reviews: Plant Growth, Size-Overall, Advertised Vs Actual Product. The return rate is 0.8%.
When does demand for pothos plant peak?: Demand peaks in Mar; the busiest month runs 1.8× the quietest.
What does it cost to enter the pothos plant niche?: Listings span $7.98–$100.11; the average listing price is $27.40 (sweet spot $15–$100). The average incumbent carries 3,730 reviews — the moat a new listing must climb.