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65

potash

Worth a look

Shows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 54Growth 89Conversion 80Competition 37Returns 98Price range 89Avg price 95Brand share 42Review moat 79Quality gap 30

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Avg price

Incredible$25.24

avg listing price — sweet spot $15–$100

Growth

Great+93.9%

90-day search growth — must beat 0% to launch

Price range

Great$9.78–$85.27

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great8.3%

search→purchase rate — share of searches ending in a sale

Review moat

Great429.05

avg incumbent reviews — the moat a new listing must climb

Market size

Good$367K

$367K/yr · 176K searches

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United States niche tracking, potash is a $367K/yr Amazon United States market (176K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 65/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

potash market data

Units sold / yr
13K–15K
avg 500–750/product
Revenue / yr
$316K–$379K
units × avg price
Conversion rate
8.3%
Avg BSR
#810
Page quality
0%
Prime
79%
Sponsored
68%
Out of stock
4.5%
Avg brand age
70 months
Avg seller age
150 days

Competition & brand share

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 flat

Sellers

31

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

16%

  • Cz Garden Supply30%
  • TPS NUTRIENTS19%
  • Flagline12%
  • The Grow Co12%
  • CountryMax8%
  • Supply Solutions4%
  • Open — no brand owns it (8 brands, 16%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +93.9% search growth over the last 90 days.
6K4KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 4.0×

Top potash search terms

  • potassium fertilizer31K/yr
  • potash33K/yr
  • potash fertilizer28K/yr
  • high potassium fertilizer23K/yr
  • potassium for plants14K/yr
  • potash fertilizer 0-0-6010K/yr
  • potassium fertilizer for plants8K/yr
  • organic potassium fertilizer6K/yr
  • muriate of potash6K/yr
  • 0-0-60 fertilizer4K/yr
All search terms

Top potash products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$37K20%$73K30%$110K40%$147K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

What buyers say about potash

What buyers praise and complain about, mined from review topics.

What buyers love

Plant Growth45%

“It's great for growth”

Quality-Overall14%

“Good product, as described”

Ease Of Use10%

“Easy to use”

Value For Money9%

“Good price and easy to use”

Advertised Vs Actual Product5%

“Item as described”

Strength3%

“It has been very effective”

Spray/Flow2%

“It sprays fine out of a foliage misting bottle”

Color2%

“color throughout the growing season”

Durability1%

“It is durable”

Smell1%

“It mixes well and doesnt stink”

What buyers complain about

Plant Growth28%

“Not one of my plants had a noticable difference before”

Functionality-Overall8%

“Tried low, medium, and high pressure and it just would flow”

Leak-Proof8%

“about 1/3 of the liquid had dripped into the bag”

Size-Overall7%

“The size of the can is small as to shown in the picture”

Value For Money6%

“price a bit high”

Strength5%

“To strong it will kill anything”

Instructions/User Manual/Troubleshooting4%

“Dont like fertilizers with vague or complicated instructions”

Thickness4%

“plastic around fertilizer was very thin”

Contamination2%

“Lost two plants”

Advertised Vs Actual Product2%

“The liquid is not concentrated as mentioned in the description and reviews”

Top return reasons

Leak-Proof25%
Advertised Vs Actual Product18%
Size-Overall13%
Value For Money10%
Plant Growth9%
Functionality-Overall6%
Contamination4%
Defective Material/Parts2%
Eco Friendliness2%
Smell2%

Common questions

Is potash profitable to sell on Amazon United States?
The niche generates $367K/yr across 19 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is +93.9%. Flapen's verdict: Worth a look (65/100).
How competitive is the potash niche?
14 brands and 31 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 80% of demand.
What do buyers complain about in potash?
Top complaints mined from reviews: Plant Growth, Functionality-Overall, Leak-Proof. The return rate is 0.3%.
When does demand for potash peak?
Demand peaks in Apr–May–Jun–Jul; the busiest month runs 4.0× the quietest.
What does it cost to enter the potash niche?
Listings span $9.78–$85.27; the average listing price is $25.24 (sweet spot $15–$100). The average incumbent carries 429 reviews — the moat a new listing must climb.